Emily A. Gregg

• MSc (Zoology)
• PhD Student at RMIT University

Many of the proposed solutions to the global biodiversity crisis rely on national governments to act. The conservation movement needs to motivate governments or face an ongoing extinction crisis. Here we explore how linking biodiversity to electoral systems may assist in motivating government action. Using Australia as a case study, we analyze the...

We present the outcomes of a program designed to engage primary school students with both Indigenous knowledge and biodiversity conservation, through the lens of “Totemic” species. The program provided resources for genuine engagement with Traditional Owners, and for the coordinating teachers to dedicate time to curriculum development and delivery....

A core objective of the conservation movement is to motivate government decision-makers into delivering critical policy changes to abate the global species extinction crisis. Using Australia as a case study, we showcase a way of highlighting the intersection between a nation’s elected representatives and extant threatened species. We analyse the re...

Conservation professionals are familiar with value‐driven research and practice. However, recent efforts to use strategic communication, specifically conservation messaging, to affect targeted behaviour change or influence values and attitudes towards conservation introduce new ethical dilemmas that conservation professionals may not have considere...

With COVID-19 dominating headlines, highlighting links between the pandemic and biodiversity may increase public awareness of the biodiversity crisis. However, ill-considered messages that frame nature as the problem rather than the solution could inadvertently propagate problematic narratives and undermine motivations and individual self-efficacy...

The conservation profession is increasingly seeking effective ways to reduce societal impact on biodiversity, including through targeted behavior change interventions. Multiple conservation behavior change programs exist, but there is also great uncertainty regarding which behaviors are most strategic to target. Behavioral prioritization is a tool...

Species common names underpin communication between researchers, stakeholders and the public. Changing unappealing (e.g., rough-skinned horned toad), misleading (e.g., lesser bird of paradise) or even immemorable (e.g., little grassbird) species names could be an effective, and inexpensive, way to improve engagement with and support for threatened...

Modeling suggests that excluding invasive cane toads from artificial water points (e.g., pastoral dams) along an arid coastal corridor in Western Australia would create a “waterless barrier” halting their spread. In this study, we explored one critical assumption of these models: that toads cannot persist in the corridor during the dry season witho...

Changing human behavior and attitudes are key to conserving global biodiversity. Despite evidence from other disciplines that strategic messaging can influence behavior and attitudes, it remains unclear how to best design messages to benefit biodiversity. We conducted a systematic literature review to investigate the status of conservation messagin...

National Environmental Science Program, Threatened Species Recovery Hub research findings factsheet - Messaging matters: A systematic review of conservation messaging literature Project 6.3 Improving communication and community buy-in to threatened species conservation https://www.nespthreatenedspecies.edu.au/publications-tools/findings-factsheet...

Unpopular and uncharismatic species receive less conservation support, potentially impacting their long-term survival. This study assesses the attention directed towards Australian threatened species on the online social network Twitter, an increasingly common way for scientists and the general public to communicate about conservation. We find a di...