Eloise Botha

Eloise Botha
North-West University | NWU · Consumer Sciences Group

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4
Publications
498
Reads
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15
Citations
Citations since 2017
2 Research Items
15 Citations
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Publications

Publications (4)
Article
Full-text available
The myths surrounding coronavirus disease 2019 (COVID-19) vaccines have prompted scientists to refocus their attention on vaccine hesitancy, which is fuelled by the spread of misinformation. The scientific investigation of behavioural concepts relating to vaccine hesitancy can be enhanced by the examination of behavioural concepts from the field of...
Article
Full-text available
The population of older consumers is growing significantly worldwide as well as in South Africa. Although they have been labelled as vulnerable consumers with less financial freedom, due to their rapid growth in numbers, they have become an important, often overlooked market segment with the likelihood of increasingly more buying power. Changes tha...
Article
Thesis (M. Consumer Science)--North-West University, Potchefstroom Campus, 2006. Statistics show high figures of poverty amongst farm dwellers in South Africa. Poverty is also associated with illiteracy, low life expectancy and high figures of malnutrition. One third of farm workers have no formal education. Very few farm dwellers have access to ad...

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