Ekaterina Besson

Paris School of Business · Management and Strategy

Purpose: This article draws on a reasoned action perspective and the two fundamental dimensions (i.e. warmth and competence) of the Stereotype Content Model (SCM) to analyze customers' chatbot-related attitudes and usage intentions in service retailing. The authors investigate how chatbot, customer, and contextual characteristics, along with percep...

This paper addresses the question of Intelligent Virtual Assistants (IVAs) continuance of usage through different generations. Indeed, the sustainability of these tools is potentially enabled by the gratifications they provide over time to users. On the other hand, perceived privacy concerns that could stem from this usage might play an inhibiting...

Presentation at conference sponsored by IESA and The University of Chicago, Paris focused on the effects of COVID-19 on the performing arts and culture.

This paper contributes to the research on collaborative entrepreneurship by studying consumers’ perception and evaluation of interindustry collaborations between perfumery and gastronomy for new product development. First, we review the literature and secondary documents to identify potential variables about consumers’ perceived industry-level fit...

Purpose: Prior literature has acknowledged the growing importance of service business markets (SBMs). However, relatively little research has examined the relationships and the motives for relationship development in SBMs. The aim of this paper is to investigate the nature of relationships and the various motives for relationship development betwee...

Purpose The purpose of this paper is to elucidate the relationship between three types of process innovations (i.e. innovation in production, IT, and logistics processes) and ambidexterity performance. Specifically, the paper attempts to examine whether changes in business processes help companies to reconcile exploration and exploitation learning...

The article aims at identifying the variety of integration practices, and demonstrating how teams enact this capacity. At the team level, we focus on the relationships between team reflexivity and the various forms of integration. We explore and compare five innovation cases based on SEB’s business unit “Kitchen electric” that specializes in cookwa...

While both academics and practitioners have demonstrated interest in buyer-seller partnerships, extant studies lack consistency and are often built on the basis of a single underlying theory, model or explanatory paradigm, which results in competing explanations of partnerships and which leaves the understanding of the phenomenon rather fragmented....

Purpose – Understanding a prima facie attraction of retro pop-rock by a broad spectrum of people and the role of technology innovation in driving the importance of this genre. A key idea of this paper is that ongoing popularity of retro pop-rock music is associated with a confluence of demand-side and supply-side factors. The demand side is thought...

Understanding a prima facie attraction of retro pop-rock by a broad spectrum of people and the role of technology innovation in driving the importance of this genre. A key idea of this paper is that ongoing popularity of retro pop-rock music is associated with a confluence of demand-side and supply-side factors. The demand side is thought to be cha...