Donald Hantula

Temple University | TU · Department of Psychology

Purpose This study aims to examine the younger generations’ experiential consumption of foreign contemporary music online (i.e. digital music streaming services) by generation and gender in the US market. Design/methodology/approach The author proposes a sequential experiential consumption model by applying Jacoby’s refined stimulus-organism-respo...

Handwashing is a vital skill for maintaining health and hygiene. For individuals with intellectual and developmental disabilities (IDD), such as autism spectrum disorder, evidence-based strategies, such as prompting and task analysis, may be effective in teaching these skills. Due to the shortage of experts who teach individuals with IDD skills suc...

With the rise of large-scale data-driven innovation in AI, data annotation tasks found in digital work environments present an employment opportunity for neurodivergent individuals. Though work in data annotation can potentially ease the high unemployment rate of neurodivergent individuals, limited research focuses on the experience of neurodiverge...

This study examined the relative contributions of social discounting, delay discounting, and trait motor impulsivity to bystanders' helping cyberbullying victims. College students completed online questionnaires that assessed their cyberbullying experiences as well as levels of social and delay discounting and motor impulsivity. In the social- and...

Adults with autism spectrum disorders (ASD) are disproportionately unemployed in comparison to adults without disabilities. In this umbrella review, we summarized the findings of 31 systematic reviews and meta-analyses of ASD vocational intervention research, encompassing 287 primary intervention studies. Most primary studies focused on strategies...

Novel methods are provided for calculating a model-based area under curve (MB-AUC) using exact solution. These model-specific calculations produce an AUC ratio that does not need numerical approximation nor access to the source discounting data to perform. This approach supports a calculation of MB-AUC that is useful in summarizing current and retr...

Purpose The study aims to examine the underexplored agenda in organizational citizenship behaviors (OCBs) through the collectivistic 50-and-older customers' lens when encountering medical-care services by applying stimulus-organism-response (S-O-R) theory. Design/methodology/approach The authors propose an integrative causal model derived from emp...

The present study determined whether behavioral economic demand analysis could characterize mothers' decision to exclusively breastfeed in the workplace. Females, aged between 18 and 50 who have given birth in the past three years, completed a novel demand task with hypothetical scenarios, in which they returned to work with a 2‐month‐old baby. Par...

The rates of alcohol use and binge drinking are increasing among women. To examine factors that can differentiate women with low-risk alcohol use from those with high-risk alcohol use, the present study explored whether there would be distinct subgroups of mothers who differed in their attitudes and risk of alcohol use. A sample of 141 women aged b...

Suggestions that organizational behavior management (OBM) and its practitioners may benefit in some way by adopting the BACB® code of ethics, and by becoming board certified as behavior analysts are refuted. Instead it is shown that OBM is only tangentially related to the practice of applied behavior analysis, the BACB® code of ethics is irrelevant...

Purpose This study aims to apply and extend the theory of planned behavior (TPB) to predict intention to take a COVID-19 vaccine. Design Cross-sectional. Setting Online. Sample Adult US residents recruited from Amazon Mechanical Turk ( n = 172). Measures Intention to take a COVID-19 vaccine (outcome variable), demographic variables (predictors)...

Publication bias is an issue of great concern across a range of scientific fields. Although less documented in the behavior science fields, there is a need to explore viable methods for evaluating publication bias, in particular for studies based on single-case experimental design logic. Although publication bias is often detected by examining diff...

For more than four decades, researchers have used meta-analyses to synthesize data from multiple experimental studies often to draw conclusions that are not supported by individual studies. More recently, single-case experimental design (SCED) researchers have adopted meta-analysis techniques to answer research questions with data gleaned from SCED...

Research applying the behavioral economic demand framework is increasingly conducted across disciplines, as is research on improving the mathematical accuracy of demand metrics. At present, a variety of methods have been introduced to solve for the point of unit elasticity, or PMAX, in the Exponential model of demand; however, most of these methods...

Free and open‐source software for applying models of operant demand called the Demand Curve Analyzer (DCA) was developed and systematically evaluated for use in research. The software was constructed to streamline the use of recommended screening measures, prepare suitable scaling parameters, fit one of several models of operant demand, and provide...

A novel method for analyzing delay discounting data is proposed. This newer metric, a model-based Area Under Curve (AUC) combining approximate Bayesian model selection and numerical integration, was compared to the point-based AUC methods developed by Myerson, Green, and Warusawitharana (2001) and extended by Borges, Kuang, Milhorn, and Yi (2016)....

An experimental study was conducted with 17 experienced information technology (IT) project decision-makers. Each participated in a computer based simulation where they had to choose whether to continue an ongoing IT project despite negative feedback, (called escalation of commitment), or abandon it and sell the project as is. A titration procedure...

Original, open-source computer software was developed and validated against established delay discounting methods in the literature. The software executed approximate Bayesian model selection methods from user-supplied temporal discounting data and computed the effective delay 50 (ED50) from the best performing model. Software was custom-designed t...

Background: Consumption of diverse and nutritious food is challenging for children diagnosed with Autism Spectrum Disorder. Objective: We created the Good Nutrition Game and implemented the intervention among students diagnosed with Autism Spectrum Disorder at a therapeutic after-school socialization program. Method: We divided students into t...

he current study seeks to contribute to an understanding of how situational conditions impact upon consumer credit use. An experiment with 19 participants was conducted. A simulated purchasing situation was devised with two different situational conditions. The first situation (“can wait”) indicated that the participants have the product but could...

This issue of The Behavior Analyst (TBA) marks changes for the journal, some of which are reflected in this issue, and others of which are on the temporal horizon. First we have a new editorial team. Second, we have some possible new directions to explore for TBA. Third, we have a new issue of TBA.

This research investigated how a couple decides which parent stays home as a childcare provider by attempting to determine the economic value on maternal care versus paternal care while examining the potential effects of nationality, gender role attitudes, and social support. We collected data from 240 American participants and 250 Norwegian partic...

Powerful, portable, off-the-shelf handheld devices, such as tablet based computers (i.e., iPad(®); Galaxy(®)) or portable multimedia players (i.e., iPod(®)), can be adapted to function as speech generating devices for individuals with autism spectrum disorders or related developmental disabilities. This paper reviews the research in this new and ra...

Job satisfaction’s tenuous relationship to a variety of work behaviors is reviewed from the perspective of a management tool and as a leadership responsibility. It may be viewed a management tool for accomplishing certain organizational objectives related to reducing absenteeism and tardiness. However, job satisfaction’s importance is neither limit...

Matching and behavioral contrast were explored in an investment simulation with young adults who made repeated investments in two different markets that provided intermittent, non-predictable returns. In the first phase in which the markets provided equivalent returns, participants matched. In a second phase in which one market ceased to provide re...

The objective of this study was to evaluate an intervention that combined mindful eating and online pre-ordering to promote healthier lunch purchases at work. The study took place at an urban hospital with 26 employees who were overweight or obese. The design included a contemporaneous comparison with delayed-treatment control and a three-phase pro...

This study evaluated the effects of within stimulus prompting and prompt fading to teach four preschool children with autism picture symbol discrimination using an iPad® and the Proloqu2Go application as a speech-generating device. Participants were taught to discriminate between a progressively more complex field of picture-symbols depicted on the...

The organizational behavior management literature has yielded few stimulus preference assessment methodologies for use with employees. The current investigation compared three preference assessments (ranking, survey, and multiple stimulus without replacement procedures) found in the organizational behavior management literature for their ability to...

The purpose of the study was to compare picture exchange (PE) and an iPad™ –based speech generating device (SGD) in teaching mands to five preschool boys diagnosed with autism. Participants’ preferences for each device were assessed following training. Three participants met mastery criterion for mands using the SGD more quickly, while two particip...

These scripts and data were used to illustrate escalation of commitment as a phenomena observed through a sequential process of Bayesian updating

Credit card debt is of increasing concern among college students, but reasons for it are not well understood. In a simulated shopping experiment based on a hyperbolic discounted utility model, 21 participants could either save money for a new model of their favorite mobile phone brand and get it in the future or buy the product on credit and get it...

A team of professional educators in a private school for children with disabilities (a Virtual IEP Team) used an online platform to collaborate and produce a behavior intervention plan for a student. The collaboration was effective and efficient; the plan was produced in 9 days, rather than the customary 3-6 weeks. Qualitative data yielded four maj...

This study examined the effectiveness of using qualitatively different reinforcers to teach self-control to an adolescent boy who had been diagnosed with an intellectual disability. First, he was instructed to engage in an activity without programmed reinforcement. Next, he was instructed to engage in the activity under a two-choice fixed-duration...

The relationship between risk taking, impulsivity, temporal discounting, and shopping choices in an onsite token-economy store was investigated with 10 women in a long-term residential drug-treatment center. Participants completed the Balloon Analogue Risk Task (BART), Eysenck Impulsivity Scale, and a delay discounting task, which were then correla...

The relationship between risk-taking, impulsivity, temporal discounting and shopping choices in an on-site token economy store was investigated with ten women in a long term, residential drug treatment center. Participants completed the Balloon Analogue Risk Task (BART), Eysenck Impulsivity Scale, and a Delay Discounting task which were then correl...

This study examined the temporal stability of employee preferences for rewards over seven monthly evaluations. Participants completed a ranking stimulus preference assessment monthly, and the latter six monthly assessments were compared to the initial assessment. Correlations of preferences from month to month ranged from r = .89 to .99. Contrary t...

Intelligence analysis is a decision-making process rife with ambiguous, conflicting, irrelevant, important, and excessive information. The U.S. Intelligence Community is primed for psychology to lend its voice to the "analytic transformation" movement aimed at improving the quality of intelligence analysis. Traditional judgment and decision making...

This article shows how OBM research and practice can incorporate tools from IOP to achieve an effective and socially valid organizational improvement strategy. After a brief review of both fields, a project is described in a major domestic corporation illustrating a synthesis of OBM and IOP techniques. Value-added repair service was targeted for ch...

This article shows how OBM research and practice can incorporate tools from IOP to achieve an effective and socially valid organizational improvement strategy. After a brief review of both fields, a project is described in a major domestic corporation illustrating a synthesis of OBM and IOP techniques. Value-added repair service was targeted for ch...

This chapter proceeds from the paradox that virtual work, teams, and collaboration are generally successful, sometimes even outperforming face-to-face collaborative work efforts in spite of much theory that predicts the opposite. We review theories that have previously been used to explain behavior toward electronic communication media, highlightin...

A team of professional educators in a private school for children with disabilities a Virtual IEP Team used an online platform to collaborate and produce a behavior intervention plan for a student. The collaboration was effective and efficient; the plan was produced in 9 days, rather than the customary 3-6 weeks. Qualitative data yielded four major...

The basic decision rules by which we live were shaped by natural selection . Among the most fundamental problems to be solved for humans, or any other creature, is the problem of finding, securing, and using resources; or in more general terms, foraging. Foraging is the naturally selected way in which we manage patchy and stochastic environments. I...

An experimental comparison of two commonly used delay-discounting procedures (binary choice and fill in the blank) and modes of administration (paper and pencil and computer based) was conducted. Statistically significant main effects were found for task type--steeper discounting was observed in the binary-choice task--but not for mode of administr...

The question of whether an artist’s use of technology to create art results in a detectable aesthetic difference was investigated in the case of Dutch realist painter Johannes Vermeer and his use of the camera obscura. In Experiment 1, participants evaluated 20 Vermeer paintings on 6 aesthetic dimensions and preferred paintings created with the aid...

This article provides an introduction to the Special Section on Darwinian Perspectives on Electronic Communication. It starts with a discussion of the motivation for the Special Section, followed by several sections written by the Guest Editor (Ned Kock) and the Guest Associate Editors (Donald Hantula, Stephen Hayne, Gad Saad, Peter Todd, and Richa...

This paper extends the Behavioral Ecology of Consumption, a foraging theory model of human decision-making in an online environment, in a replication and extension of previous online foraging research. Participants shopped for music CDs in a simulated internet mall featuring five virtual music stores with delay to in-stock feedback of 2, 4, 8, 16,...

A simple prompting procedure involving index cards was used to increase suggestive selling by the owner/operator of a small pet grooming business. Over a year of baseline data revealed that no sales prompts were given and few pet products were sold. When the owner was prompted by an index card to ask customers if they wanted to purchase pet product...

In this study, we treated a nine-year-old male with a history of malingering behavior. We judged the effect of treatment using a multiple baseline design across home and school settings. After we collected baseline rates of illness statements, an intervention consisting of instruction and partial removal of the task took place. During the intervent...

Internet distance education is a natural consequence of fin de siecle industrial transformations from a manufacturing economy, in which standard educational practices are based, to an information economy, in which greater autonomy, collaboration, flexibility and a project orientation to work are the norm. The Internet did not cause changes in educa...

We report here on the feasibility of implementing a semiautomated performance improvement system-Patient Feedback (PF)-that enables real-time monitoring of patient ratings of therapeutic alliance, treatment satisfaction, and drug/alcohol use in outpatient substance abuse treatment clinics. The study was conducted in six clinics within the National...

This meta-analysis examines the influence of electronic communication media on group idea generation tasks. Data from the following three areas of the brainstorming literature are synthesized to assess differences across performance variables and group member satisfaction: (1) electronic brainstorming (EBS) groups versus traditional face-to-face (F...

Do we have e-collaboration genes, that is, genes that code for biological adaptations that are well aligned with the demands posed by e-collaboration? A look at our ancestral past through an evolutionary psychology lens generally suggests a negative answer to this question. It seems that our biological communication apparatus, which includes severa...

The effects of feedback equivocality on escalation of commitment were examined in a laboratory study. Subjects had multiple opportunities to allocate money to market a software product. During the initial phase, subjects received feedback that was of either low or high equivocality. Half of the subjects in each equivocality level were given a stand...

An equivocality theory account of escalation of commitment was investigated using a computer simulated marketing scenario in a replication and extension of Hantula and DeNicolis Bragger (1999). Participants acted as marketing executives and invested money to promote sales of a new sneaker, and received high or low equivocality feedback from their i...

The ISI Impact Factor for JOBMis 1.793, placing it third in the JCR rankings for journals in applied psychology with a sharply accelerating linear trend over the past 5 years. This article reviews the Impact Factor and raises questions regarding its reliability and validity and then considers a citation analysis of JOBMin light of the culture of th...

Do we have e-collaboration genes, that is, genes that code for biological adaptations that are well aligned with the demands posed by e-collaboration? A look at our ancestral past through an evolutionary psychology lens generally suggests a negative answer to this question. It seems that our biological communication apparatus, which includes severa...

Participants ordered music CDs and bargained for delivery time and fees in a simulated on-line store. After ordering a CD, participants engaged in a delivery-fee bargaining task that was embedded in a psychophysical up–down staircase titration procedure in which options of next-day delivery for a fee and delayed free delivery were made more or less...

The ISI Impact Factor for JOBM is 1.793, placing it third in the JCR rankings for journals in applied psychology with a sharply accelerating linear trend over the past 5 years. This article reviews the Impact Factor and raises questions regarding its reliability and validity and then considers a citation analysis of JOBM in light of the culture o...

Do we have e-collaboration genes, that is, genes that code for biological adaptations that are well aligned with the demands posed by e-collaboration? A look at our ancestral past through an evolutionary psychology lens generally suggests a negative answer to this question. It seems that our biological communication apparatus, which includes severa...

Paradoxically, virtual teams are ubiquitous and often successful, contrary to most current communication theories'predictions. Media naturalness theory (Kock, 2001), an evolutionary perspective on communication and its principles of media naturalness, innate schema similarity, and learned schema diversity can be used to understand, study, and manag...

The current study sought to understand better the psychological characteristics of socially anxious individuals who seek information on the internet about social anxiety disorder and its treatment. Participants were 434 individuals who responded to an internet-based survey linked to the website of an anxiety specialty clinic. Using established cut-...

Two iterations of an Internet-based Personalized System of Instruction (PSI) course are described. The course was designed to capitalize on the unique advantages of the PSI system while using the Internet to overcome some of its noted administrative drawbacks. Unlike previous computer-based PSI courses, the asynchronous nature of the Internet and t...

Internet distance education is analyzed as a natural consequence of fin de siècle industrial transformations. From this perspective, previous distance-and technologically-based educational innovations are discussed, not as having failed, but as not matching prevailing economic and social conditions. It is argued that in the evolution from a manufac...

Internet distance education is analyzed as a natural consequence of fin de siècle industrial transformations. From this perspective, previous distance- and technologically-based educational innovations are discussed, not as having failed, but as not matching prevailing economic and social conditions. It is argued that in the evolution from a manufa...

Internet distance education is analyzed as a natural consequence of fin de siècle industrial transformations. From this perspective, previous distance- and technologically-based educational innovations are discussed, not as having failed, but as not matching prevailing economic and social conditions. It is argued that in the evolution from a manufa...

Two iterations of an Internet-based Personalized System of Instruction (PSI) course are described. The course was designed to capitalize on the unique advantages of the PSI system while using the Internet to overcome some of its noted administrative drawbacks. Unlike previous computer-based PSI courses, the asynchronous nature of the Internet and t...

Behavior analysis and evolutionary theory share much common intellectual ground. Together they may extend our accounts of language. Baum (1995) represents an excellent beginning for merging behavior analysis with evolutionary theory in this area. However, Baum's analysis of verbal interaction considers the functional value of deception and noncompl...

This paper provides a review of the applied behavioral literature in consumer choice. Beginning with Watson and LindsleyÕs initial forays into consumer behavior from their respective bases as basic behavioral researchers, the role of behavior analytic theory and application in consumer behavior is appraised. The applied behavior analysis movement b...

This experiment is a replication and extension of the Rajala and Hantula (2000) study of sensitivity to feedback delay while shopping in a simulated Internet mall. The experiment consisted of three conditions: One group had an ascending clock placed on the computer screen to cue the passage of time, another group had a descending clock placed on th...

Consumer behavior is discussed as a biobehavioral phenomenon and considered in light of evolutionary theory. Current consumer choices are viewed as shaped in the environment of evolutionary adaptedness (EEA), and the expression of these evolved behavioral repertoires in modern consumer settings such as malls, grocery stores, and on-line shopping ar...

The effects of feedback equivocality, information availability, and prior decision-making history on escalation and persistence were investigated. Replicating the findings of J.L. Bragger, D.H. Bragger, D.A. Hantula, and J.P. Kirnan (1998), this study found that participants receiving equivocal feedback on their decisions invested more money and in...