Denni Arli

Denni Arli
University of Tasmania · Faculty of Business

PhD

About

107
Publications
87,548
Reads
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2,286
Citations
Additional affiliations
January 2022 - present
University of Tasmania
Position
  • Professor (Associate)
August 2019 - December 2021
University of Minnesota Duluth
Position
  • Professor (Assistant)
June 2012 - July 2019
Griffith University
Position
  • Senior Lecturer

Publications

Publications (107)
Article
Purpose The purpose of this study is to show that the spread of conspiracy theories has resulted in many tragic incidents, such as January 6 Insurrection at the US Capitol Building. Interestingly, many of the conspiracy theory followers are religious individuals. In response to this phenomenon, this study will investigate the impact of religious (u...
Article
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There is a consensus among scientists that climate change is an existing, growing, and human-made threat to our planet. The topic is a divisive issue worldwide, including among people of faith. Little research has focused on the relationship between (non)religious belief and climate change. Hence, in Studies 1 and 2, the authors explore the impact...
Article
Purpose This study aims to examine how religiosity influences brand loyalty toward religiously positioned brands (Chick-fil-A, Forever 21, etc.) when these brands engage in morally controversial actions. Design/methodology/approach Study 1 investigates how religiosity affects brand loyalty when religiously positioned brands engage in religiousness...
Article
During the COVID‐19 pandemic, frenzied selfishness and panic buying have dominated headlines around the globe. When people hoard supplies, others (including the needy and vulnerable people) cannot find necessities. Despite repeated calls from leaders, people worldwide continue to hoard supplies, and millions of people ignore coronavirus concerns, i...
Article
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Purpose-This paper uses social identity theory to investigate the sequential mediating effects of extrinsic religiosity and perceived role of religious leaders in the impact of consumers' intrinsic religiosity on perceived value of brands endorsed by religious leaders. Design/ methodology/ approach-Two survey-based studies with urban consumers in t...
Article
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Purpose: This paper explores the role of spiritual leaders as celebrity business founders and brand endorsers by investigating the mediating role of perceived value in the impact of normative community pressure and perceived brand credibility on purchase intention. Design/methodology/approach: We collected data from two studies in India, one with u...
Conference Paper
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As the Australian franchise sector continues to mature, food retailing has become increasingly competitive. On account of Australian’s small population, many franchisors have sought to expand operations overseas to maintain system growth. Given the large population and increasing popularity of Australian food products amongst Chinese consumers, Chi...
Preprint
To address the global Covid-19 pandemic, governments around the world require on the collective cooperation of their citizens to comply with public health regulation. Earlier studies examined the extent to which self-construal has an impact on individual compliance to law. However, existing literature has paid little significant attention to behavi...
Article
Individuals tend to have divergent moral judgment when judging oneself versus others, which is termed moral hypocrisy. While prior research has examined different factors that might influence moral hypocrisy, there are limited insights on the influences of different, discrete emotions. The present research seeks to address this gap and examines the...
Article
This research attempts to develop the reformist dimensions based on the case of successful political outsiders. Literature suggest that reformers are those perceived to be successful in serving the citizens through their capabilities on making changes. To achieve this goal, this study explores the brand images of Indonesia’s political outsiders who...
Article
Background Social marketing has been used in Asia to combat various social issues (Deshpande & Lee (2013). However, our understanding of social marketing awareness, adaptation, and achievement in Asian countries is limited. The focus of the Article An historical overview of social marketing developments in Asia. Importance to the Social Marketing...
Article
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The purpose of this research is to review the extant literature on mobile advertising systematically and to carry out a comprehensive analysis of research in this emerging field. Accordingly, this paper synthesises the literature on mobile advertising in terms of theories, contexts, characteristics, and methodology to analyse the development of mob...
Article
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Whilst the rapid advancement of technology in the 21st century has facilitated the online collection, storage, retrieval, manipulation, and transmission of individuals' personal information, it has also led to a concomitant rise in privacy concerns amongst e‐commerce users. Although privacy concerns have received considerable attention in the e‐com...
Article
Purpose Despite the importance of sustainability, some conservative religious groups do not believe and support climate change. There is a continuous debate on the role of religion on people’s attitudes toward the environment. Hence, the purpose of this paper is to (1) explore the impact of consumers’ religious orientation on motivation and commitm...
Article
Purpose There is a perception that non-religious consumers are less ethical than religious consumers. Studies found prejudices against atheists around the world and assumed that those who committed unethical behavior were more likely to be atheists. Hence, first, the purpose of this study is to investigate the effect of consumers’ intrinsic religio...
Article
Adopting a meta-analysis approach, this study synthesises the quantitative literature on mobile advertising and proposes a meta-analytic conceptual model that shows the frequently studied variables in the literature. We performed a bivariate and a multivariate meta-analysis to examine the association between the antecedents, attitude, and intention...
Article
Full-text available
The current research investigates how religiosity can influence unethicality in a consumption context. In particular, considering the link between extrinsic religious orientations and unethicality, this research clarifies why and when extrinsic religiosity leads to unethical decisions. Across two studies, findings show that ethnocentrism is both a...
Article
Purpose In responding to the Coronavirus (COVID-19) pandemic, drastic public health measures such as social distancing and lockdowns have been implemented across the globe to slow the spread of the virus. In the USA, the public's reaction to social distancing has been mixed, evident in a high number of people flocking to beaches, bars and shops as...
Article
Purpose-This article attempts to understand the impact of global consumer culture and ethnocentric consumerism on global citizenship by identifying the mediating effect of cultural intelligence. Design/methodology/approach-The proposed structural equation model explains the relationship between global consumer culture, ethnocentric consumerism, and...
Article
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Purpose Religious doctrines generally encourage people to behave ethically. However, in daily life, individuals notice inconsistencies between religious beliefs and behavior, leading them to ask, in the context of commerce, why religious consumers would behave unethically. The purpose of this study was to investigate the impact of consumers' intrin...
Article
Purpose Governments around the world have used social distancing methods to slow the spread of COVID-19. Some people, however, have ignored repeated warnings about the need to maintain social distance. The purpose of this study was to segment individuals based on their perceptions of social distancing with respect to shared constructs, such as atti...
Article
Purpose This study aims to examine the effect of country of origin (COO) on customers' value expectation and willingness to pay by employing signalling theory and cue utilisation. Design/methodology/approach The data were collected from 386 customers via an online survey in the context of Australian food retail franchise stores in China. Findings...
Article
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Festival service quality is a precursor to competitive advantage and survival, delivering a positive influence on attendee satisfaction and intentions to repatronise again in future. Evidence has been built in large-scale festival settings with mixed constructs and findings reported. Less is known about small-scale festivals, which operate within m...
Article
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Purpose The concept of grit has been receiving increased attention in recent years. Grit is a trait that enables individuals to persevere while facing challenges and obstacles in life, sometimes “winning at any cost”. The purpose of the study is to understand how ethical views may vary among different groups of people segmented on grittiness. Our k...
Article
Organizations are increasingly using AI-enabled technology and tools in their recruiting processes. However, little is known about how job candidates view AI-enabled job application systems and whether those views influence the likelihood that they will apply for jobs in such cases. Our research finds that attitudes toward AI use in the job applica...
Article
We propose a framework for creating an effective self-managed service climate for frontline service employees with four antecedents-work facilitation, dedication, creativity and variety. Specifically, we examine the role of employee empowerment to mediate the relationship between the proposed antecedents when creating a self-managed service climate...
Article
Purpose In this study, we focus on consumer perceptions of cryptocurrencies. We hypothesize that knowledge of cryptocurrencies, trust in government, and the speed of transactions are the main factors contributing to consumers' trust in cryptocurrencies. Design/methodology/approach 451 MTurk workers, a convenient sample incentivized with a small mo...
Article
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Religion has always rejected the concept of materialism and urged people to live in simplicity and moderation. Nonetheless, reality reveals a different phenomenon. Studies on religion and materialism have found inconsistent results. We examine the effect of religion on materialism and affective attitudes toward luxury goods and the mediating effect...
Article
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Purpose Prior research suggests that consumers can engage in moral decoupling by separating their judgments of morality from their judgments of performance. Hence, they might rationalize the benefits of unethical behavior without condoning the behavior itself. This paper aims to study how a discrete positive emotion, such as authentic pride, can mi...
Article
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Designing sustainable corporate social responsibility (CSR) strategy utilizing the United Nations sustainable development goals (SDGs) framework to deal with consumption in a sustainable and responsible fashion is increasingly a requirement in emerging economies. This paper examines sustainable social initiatives (SIs) via a CSR model and social le...
Article
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Governments worldwide have launched various schemes to promote recycling by individuals, from legislation to voluntary and mandatory policies, waste charging, kerbside collection, waste separation bins, and promotional campaigns. Much remains to be done, however, in terms of understanding the psychological relationships among consumers' attitudes,...
Article
Purpose - The purpose of this paper is to examine the effect of corporate hypocrisy and consumer skepticism on perceived corporate reputation. In addition, the effect of perceived corporate social responsibility (CSR) in mediating the relationship between corporate hypocrisy and consumer skepticism toward perceived corporate reputation. Design/meth...
Article
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Purpose The purpose of this paper is to present an innovative reflexive process evaluation method for a social marketing programme featuring an innovative virtual reality (VR) simulation experience for adolescents. Design/methodology/approach A process evaluation framework focusing on three key elements – context, implementation and mechanisms of...
Article
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Lesbians and gays hatred in Indonesia have significantly increased in the last few years. Since 2015, there have been raids on gay saunas, calls for the criminalisation of homosexuality, and statements made by prominent politicians and religious leaders about the evils of lesbian and gay rights. Hence, the purpose of this study is to explore the im...
Article
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Online interactions have emerged as a dominant exchange mode for companies and customers. Cultivating online relationships—defined as relational exchanges that are mediated by Internet-based channels—presents firms with challenges and opportunities. In lockstep with exponential advancements in computing technology, a rich and ever-evolving toolbox...
Article
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Millennial consumers are increasingly becoming important actors in business that account for sufficient purchasing power. However, Millennials are infamously narcissistic and their views of ethics are more relaxed than previous generations (i.e. Baby Boomers, Generation X). Millennials remain poorly understood in general, especially in the context...
Article
The fourth industrial revolution is making possible augmented reality (AR), which has the potential, among other things, to alter profoundly the ways in which individuals purchase and consume goods. Yet despite significant growth in the AR industry, the impact of this technology on consumers and other stakeholders in the retail environment has been...
Article
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Purpose The purpose of this paper is to examine the role of empathy and apology in service recovery, and more specifically, establish how these factors promote positive service outcomes, typified by reconciliation and mitigate negative occurrences, characterised by customer retaliation and avoidance. Design/methodology/approach This study used a...
Article
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Purpose Purpose – Internationalization has witnessed rapid growth of Multinational Enterprises (MNEs) in emerging markets, requiring reflection on how to operate within these markets. The purpose of the current paper is to assist MNEs to adapt to these markets, and adopt Corporate Social Responsibility (CSR) strategy with Social Initiatives (SIs),...
Article
The introduction outlines the role of religion in consumption and future research opportunities. A brief summary for each of the articles included in the special issue follows. The article also concludes with a note of appreciation to the reviewers and to the Editor‐in‐Chief of this journal. This article is protected by copyright. All rights reserv...
Article
Purpose Reports show that 6.77m people published blogs on blogging websites and more than 12m people write blogs using their social network. However, few studies have explored consumer attitudes toward bloggers and their advertising. Therefore, an effort to discover how paid blog advertisements influence consumer attitudes toward bloggers and the p...
Article
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Following a barrage of serious allegations regarding a corporate culture that engendered sexual harassment, and discrimination, Uber lost a number of senior executives including its CEO. The phenomenon begs the question as to how much the scandals have affected the popular brand. The purpose of this study is to investigate consumer attitudes toward...
Article
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The purpose of the current study is to explore the influence of young consumers’ religiosity on their attitude and intention toward digital piracy. Despite continuous efforts from the government and industries, global digital piracy is still on the rise with developing countries leading the way of the most pirated nations. Interestingly, religiosit...
Article
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The purpose of this study is to explore the impact of positive personality traits (i.e., empathy and compassion) and negative personality traits (i.e., Machiavellianism) on consumer ethics in Indonesia. This is one of the first studies to explore this topic in relation to Indonesia, which is the fourth most populous country in the world. The paper-...
Article
Christian leadership conferences are an increasingly relevant form of special events for leaders within ministry roles. Despite considerable anecdotal research, it is largely unknown what intrinsically motivates these leaders to attend a Christian leadership conference and if this motivation/s is homogenous. Through employing spiritual leadership a...
Article
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Purpose In the last few years, companies have made significant contributions toward Corporate Social Responsibilities (CSR) as a strategy to improve business image. Nonetheless, many of these strategies have been unsuccessful because companies have failed to recognize the importance of consumers’ ethical beliefs and their religiosity in forming th...
Article
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Consumers' awareness of green products has increased in the last few years, but studies show that the demand for green products has been stagnant. The purpose of this study is to explore the roles of consumers' perceived readiness to be green and subsequently, how readiness to be green affects consumers' purchase intention toward green products in...
Article
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Water scarcity due to climate change, low rainfall, and the damaging effects of human activity is a global concern. In the United Arab Emirates, water consumption rates are among the highest in the world. Recently, researchers have suggested social marketing might assist to change individual water consumption. Guided by the theory of interpersonal...
Article
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Purpose The Millennial generation accounts for 27 per cent of the world’s population. These numbers highlight the current and future impact of Millennials on world economies, and they are arguably the most powerful consumer group. Interestingly, Millennials are also the least religious generation. Hence, there is a need to investigate further how...
Article
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Purpose The plague of unethical practices in global businesses has sparked much research on the role of ethics in today’s business and society. One of the most effective tools to understand consumers’ motivation and behaviour is segmentation. Hence, the purpose of this study is segment ethical consumers based on consumer-ethics variables (i.e., ac...
Article
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Purpose Various studies showed that unethical behaviours committed by consumers occur more frequently than may be expected. People have stolen from a shop at some time in their life and remained silent, people walk out of a grocery store have stolen something from the store and employees have stolen from their workplace. Why seemingly good people...
Article
Relational selling is at a crossroads: Some trends undermine salespeople's ability to build strong relationships (e-commerce, buying norms), but others emphasize the importance of such links (services, solutions). To anticipate the future of relational selling, this comprehensive review of research and practice seeks to clarify the impact of the ch...
Article
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The purpose of this study is to explore the impact of social media's features (i.e., entertainment, usefulness, informativeness and irritation) toward consumers’ attitude toward the brand. Subsequently, this study explores the impact of this attitude toward consumers’ brand loyalty, brand awareness and purchase intention. Data for this study was co...
Article
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Consumers are placing increasing importance on the social responsibility of firms when making purchase decisions. Nonetheless, corporate irresponsibility has become more prevalent in the corporate world. Through corporate social responsibility (CSR), companies can showcase their virtues and appear as good citizens while ignoring many internal stand...
Article
The growing rates of obesity in both developed and developing countries are alarming. Most studies on obesity mainly focus on individuals in developed countries with ready access to food. Limited studies explore obesity in developing countries with limited access to healthier foods. In addition, studies show self-acceptance and self-efficacy are es...
Article
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In response to the unprecedented growth of social media, companies are continuously creating unique social media campaigns encouraging customers to share their advertising messages. However, many of these social campaigns end up backfiring. The purpose of this study is to examine consumers' preferences toward 4 social media campaigns and to investi...
Article
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As the population increases, more people are now aware of the impact of their consumption on the natural environment. Nonetheless, 1 important factor that is often neglected is religiousness. Studies of the impact of religiousness on individual behavior have become increasingly important because the majority of the world population belongs to 1 of...
Article
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We explore the notion that culture influences people’s values, and their subsequent ideologies and ethical behaviors. We present the idea that culture itself changes with time, and explore the influence of culture and generational markers on consumer ethics by examining differences in these ethical dimensions between Australians, Indonesians, and I...
Article
Obesity is a global epidemic. The very rapid growth rates of obesity prevalence observed in developing countries is alarming. Segmentation is under applied in social marketing and, when it is applied, it is based primarily on demographic data in samples drawn from developed nations. The current study adopts psychographic segmentation to understand...
Article
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This study provides a qualitative systematic review of social marketing tobacco cessation programs identify the extent to which seven major components of social marketing are used in social marketing programs targeting tobacco cessation and to classify them according to social marketing stream: downstream midstream or upstream. Sixteen databases we...
Article
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Purpose This study aims to examine and compare ethical perceptions between genders on various potentially unethical consumer situations in Indonesia and Thailand. Design/methodology/approach A survey was conducted by distributing self-administered questionnaires to a convenience sample of university students in two large cities in Indonesia and Th...
Article
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Purpose Online digital piracy continues to rise globally. The issue is worsening among young people especially in the context of emerging markets due to lack of laws and regulations. Interestingly, emerging markets are also home to some of the highest religious followers. The purpose of this paper is to investigate the impact of young consumer’s re...
Article
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Purpose The purpose of this paper is to investigate barriers to pro-social behaviour in the form of blood donating using self-determination theory. Design/methodology/approach Respondents were recruited through intercepts at a major international university and at points within the community in a capital city in Australia. Sampling was conducted o...
Article
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Purpose The purpose of this paper is to investigate the importance of religiosity in consumer ethics. This objective will be achieved by investigating the impact of intrinsic and extrinsic religiosity on consumer ethics, and segmenting consumers’ religiosity and explore differences between each segment. Design/methodology/approach The surveys were...
Article
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The objectives of this study are: (1) to examine user perceptions and preferences toward various HIV/AIDS prevention control products and services and (2) to explore how both perceived likelihood of infection and external benefits beliefs might distinctively affect intentions to use various HIV/AIDS-prevention goods and services in poor communities...
Article
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Purpose The purpose of this paper is to examine the antecedents of consumers’ attitude towards, and intention to commit, digital piracy in Indonesia, a country with the world’s fourth largest population and one of the highest digital piracy rates. This study explored the effects of six variables derived from the theory of planned behaviour, ethics...
Article
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Purpose In the debate whether ethics should be separated from religion or otherwise, few have investigated the impact of religious beliefs and ethical ideologies on consumer ethics. Thus, the purpose of this study to investigate the influence of consumers’ religion, moral philosophy and generational cohort on their perception toward various consume...
Article
Christian leadership conferences are religious events in which attendees can improve their leadership skills in their current or potential area of ministry. Despite considerable anecdotal evidence, there is limited empirical research that has determined why attendees are motivated to attend these events and if they can be differentiated based on th...
Article
Full-text available
This study explores the impact of intrinsic versus extrinsic religiosity on youth risk-taking behaviors in Indonesia. Our analysis on Indonesians aged 18–24 shows that intrinsic religiosity has a significant impact on individual's perception of risk-taking. Understanding the significant role that intrinsic religiosity plays in the lives of youth an...
Article
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There is enormous cross-cultural variation in alcohol choices and drinking behaviour. Because of the inherent differences in historical drinking culture, as well as differences in alcohol policy globally, similarities and differences in drinking patterns have long been a focus of interest among public health and social marketing researchers. Thus,...
Article
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Purpose – The purpose of this paper is: to explore the impact of religiousness (i.e. intrinsic religiousness, extrinsic religiousness) on purchase intention of luxury brands, affective attitude, and self-presentation; and, to explore the mediating effect of affective and self-presentation attitudes towards luxury brand purchase intention. Design/m...