Dana Al Qudah

Dana Al Qudah
University of Warwick · Department of Computer Science

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16
Publications
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196
Citations

Publications

Publications (16)
Article
This research paper shows how Social Media Networks (SNS) used by university students, positively or negatively has influenced the access and availability of e-content. It presents the results of a detailed study conducted at The University of Jordan (UoJ) that comprised students from 19 faculties. A set of 1,015 students were asked about their opi...
Conference Paper
Full-text available
Human Computer Interaction systems have access to the valuable resource of information that can be collected directly from users of these systems and services. This idea has become a part of the design process for systems that touch users’ perceptions - here, in the field of online advertising and marketing. This research paper discusses a revisite...
Conference Paper
Full-text available
Online advertisement is one of the major incomes for many companies; it has a role in the overall business flow and affects the consumer behavior directly. Unfortunately most users tend to block their ads or ignore them. MyAds is a social adaptive hypermedia system for online advertising and its main goal is to explore how to make online ads more a...
Conference Paper
Full-text available
The introduction of social dimension enables traditional adaptive educational hypermedia systems to provide more versatile personalized services. Topolor has been developed to investigate the impacts of social interaction and feasible engagement strategies in such a system. We have evaluated Topolor's social features from the perspectives of useful...
Conference Paper
Full-text available
Social e-learning is a process through which learners achieve their learning goals via social interactions with each other by sharing knowledge, skills, abilities and educational materials. Adaptive e-learning enables adaptation and personalization of the learning process, based on learner needs, knowledge, preferences and other characteristics. In...
Conference Paper
Full-text available
This paper presents a quantitative study on the use of Topolor -a prototype that introduces Web 2.0 tools and Facebook-like appearance into an adaptive educational hypermedia system. We present the system design and its evaluation using system usability scale questionnaire and learning behavior data analysis. The results indicate high level of stud...
Conference Paper
Full-text available
Here we present a case study that analyzed the social interaction features in Topolor, an adaptive personalized social e-learning system. This paper focuses on the evaluation of the perceived usefulness and usability. The results show a considerably high satisfaction of the students. We discuss the evaluation results and outline the further improve...
Conference Paper
Full-text available
We introduce Topolor, a social personalized adaptive e-learning system aiming to improve social interaction in learning process, and apply classical adaptation based on user modeling. Here, we focus on the system architecture and preliminary evaluation.
Conference Paper
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This paper briefly introduces Topolor, a social personalized adaptive e-learning system, which aims at improving fine-grained social interaction in the learning process in addition to applying classical adaptation based on user modeling. Here, we present the main features of Topolor and its preliminary evaluation that showed high system usability f...
Conference Paper
Full-text available
The revolutionary world of the World Wide Web has created an open space for a multitude of fields to develop and propagate. One of these major fields is advertisement. Online advertisement has become one of the main activities conducted on the web, heavily supported by the industry. Importantly, it is one of the main contributors to any businesses'...
Article
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Adaptive e-Learning is a process where learning contents are delivered to learners adaptively, namely, the appropriate contents are delivered to the learners in an appropriate way at an appropriate time based on the learners' needs, knowledge, preferences and other characteristics. Social e-Learning is a process where connections are made among lik...
Article
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The seemingly 'magical' developments of the World Wide Web have challenged the computer science researchers , analysts, designers and developers to think outside the box and apply their creativity. One of the main sectors that have paid great attention to the World Wide Web is the advertisement sector. Online advertisement is known to be one of the...
Conference Paper
Full-text available
The rapidly emerging and growing social networking sites (SNS) offer an opportunity to improve adaptive e-learning experience by introducing a social dimension, connecting users within the system. Making connections and providing communication tools can engage students in creating effective learning environment and enriching learning experiences. R...
Article
Full-text available
During the emergence of Web 2.0, the methodologies and technologies of E-learning have developed to a new era, E-learning 2.0, emphasises on social learning and the use of social interaction tools. The students are the main end-user of the E-learning 2.0 systems, so it is essential to take students' opinions into consideration during the design pro...

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