Cyriac JoseSaintgits Institute of Management · business administration
Cyriac Jose
Master of Business Administration
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Publications (6)
Netflix was started in 1998 which mostly relied on third party postal services to relay their DVDs to the consumers. Even though they stopped selling DVDs after one year since its inception, they continued their rental services. In 2010, they started their online streaming service which became a huge success and required the implementation of many...
Landing pages of websites with interactive formats are known to drive significantly greater interaction and stickiness of websites. In order to get better returns for dime spend on webpages, marketers should understand the efficiency and effectiveness of marketing investments in various generic style landing pages of websites. This study focusses o...
Currently the trends in IT have had a vast impact on all domains of the transacting world. The Education domain has reflected the trends as in the other businesses. Education in today's era is more challenging because of the IT infusion. In the current scenario information is more lethal than weapons. The technology which is used to control and man...
