Cristina Alaimo

Cristina Alaimo
ESSEC - Ecole Supérieur des Sciences Economiques et Commerciales · Department of Information Systems, Decision Sciences and Statistics

PhD

About

32
Publications
30,943
Reads
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851
Citations
Introduction
My research focuses on the innovation brought about by data-based services and their consequences for organizations and organizing. My current projects explore the automated bidding process regulating ads exchange in the programmatic advertising ecosystem, the data production chain on social media platforms, the emergence and evolution of digital ecosystems. My approach to technology draws on a range of social science fields, including sociology, cultural, media and organization studies.
Additional affiliations
February 2020 - August 2024
LUISS Guido Carli, Libera Università Internazionale degli Studi Sociali
Position
  • Assistant Professor (research)
September 2024 - present
ESSEC - Ecole Supérieur des Sciences Economiques et Commerciales
Position
  • Associate Professor
May 2017 - May 2017
University of Surrey
Position
  • Lecturer
Education
October 2010 - September 2014

Publications

Publications (32)
Article
Full-text available
The growing business expansion of social media platforms is changing their identity and transforming the practices of networking, data and content sharing with which social media have been commonly associated. We empirically investigate these shifts in the context of TripAdvisor and its evolution since its very establishment. We trace the mutations...
Article
Full-text available
Data and data management techniques increasingly permeate organizations and the contexts in which they are embedded. We conduct an empirical investigation of Last.fm, an online music discovery platform, with a view to unpacking the work of data and algorithms in the process of categorization. Drawing on Eleanor Rosch and her colleagues, we link the...
Article
Full-text available
Digital technologies are reconfiguring organizations and their environments. Activities are increasingly distributed across fields and coordinated by data, algorithms and machines. This paper investigates data objects (objects made of data structured and aggregated under a specific template) and their role in structuring fields and field practices....
Article
Full-text available
This paper studies the process by which data are generated, managed, and assembled into tradable objects we call data commodities. We link the making of such objects to the open and editable nature of digital data and to the emerging big data industry in which they are diffused items of exchange, repurposing, and aggregation. We empirically investi...
Article
Full-text available
Data are no longer simply a component of administrative and managerial work but a pervasive resource and medium through which organizations come to know and act upon the contingencies they confront. We theorize how the ongoing technological developments reinforce the traditional functions of data as instruments of management and control but also re...
Book
Digital data have become the critical frontier where emerging economic practices and organizational forms confront the traditional economic order and its institutions. In Data Rules, Cristina Alaimo and Jannis Kallinikos establish a social science framework for analyzing the unprecedented social and economic restructuring brought about by data. W...
Article
Full-text available
Data are the building blocks of the ongoing digital revolution, yet there are still many unresolved questions regarding their role in the study of information systems (IS), management and innovation. As data become increasingly pervasive elements of socioeconomic life, we ask whether IS needs to expand the ways in which it conceptualizes data and t...
Chapter
Full-text available
The drones’ market is anticipated to grow significantly because of its increasing use for commercial and professional purposes. They are currently used in many industries and the next frontier is represented by the automotive industry. The volume of disposable data is growing exponentially, reaching more than 44 zettabytes of valuable data in 2020....
Article
Full-text available
I. Introduction The EU’s Digital Markets Act (DMA) is set to become the new standard regulatory framework of the digital economy. It introduces some innovative aspects in ex ante regulation to promote market contestability in a promising direction, like the general objective of counteracting practices that ossify competition and limit contestabilit...
Chapter
Una rilettura delle evidenze che emergono dalle narrazioni dei protagonisti alla luce dei modelli interpretativi disponibili in letteratura in tema di governance dei processi di digital transformation e change management Dalla digital transformation all'innovazione organizzativa La trasformazione digitale delle organizzazioni è un processo compless...
Chapter
Full-text available
Value creation is currently intertwined with the data produced and circulated in various settings across the expanding digital economy. We analyze some of the characteristics of digital data and outline the main steps of what we conceive as the data value chain. The analysis highlights the importance of transformation processes data undergo during...
Article
Data and data management techniques increasingly permeate organizations and the contexts in which they are embedded. We conduct an empirical investigation of Last.fm, an online music discovery platform, with a view to unpacking the work of data and algorithms in the process of categorization. Drawing on Eleanor Rosch and her colleagues, we link the...
Article
Full-text available
Social media stage online patterns of social interaction that differ remarkably from ordinary forms of acting, talking and relating. To unravel these differences, we review the literature on micro-sociology and social psychology and derive a shorthand version of socially-embedded forms of interaction. We use that version as a yardstick for reconstr...
Conference Paper
Full-text available
Programmatic advertising is a large scale, real-time bidding process, whereby ads are automatically assigned to available spaces across types of media and geographic regions upon an individual user's browser request. The large-scale automation of programmatic advertising requires the establishment of standards and the development of technologies to...
Chapter
Programmatic advertising is a large scale, real-time bidding process, whereby ads are automatically assigned to available spaces across types of media and geographic regions upon an individual user’s browser request. The large-scale automation of programmatic advertising requires the establishment of standards and the development of technologies to...
Book
Programmatic advertising is a large scale, real-time bidding process, whereby ads are automatically assigned to available spaces across types of media and geographic regions upon an individual user’s browser request. The large-scale automation of programmatic advertising requires the establishment of standards and the development of technologies to...
Conference Paper
Full-text available
In this paper we present preliminary evidence from a single case study of a demand-side platform operating in the programmatic advertising domain. Programmatic is the automated method of buying and selling ads in a large scale, distributed ecosystem that involves many actors (buyers, sellers and intermediaries). Our aim is to shed light on the proc...
Article
Full-text available
We conceive social media platforms as sociotechnical entities that variously shape user platform involvement and participation. Such shaping develops along three fundamental data operations that we subsume under the terms of encoding, aggregation, and computation. Encoding entails the engineering of user platform participation along narrow and stan...
Chapter
Full-text available
Perspectives on the varied challenges posed by big data for health, science, law, commerce, and politics. Big data is ubiquitous but heterogeneous. Big data can be used to tally clicks and traffic on web pages, find patterns in stock trades, track consumer preferences, identify linguistic correlations in large corpuses of texts. This book examines...
Thesis
Full-text available
The abundance of social data and the constant development of new models of personalized suggestions are rewriting the way in which consumption is experienced. Not only are consumers now immersed in an information mediated context - decoupled from physical and socio-cultural constrains - but they also experience other consumers and themselves differ...
Conference Paper
Full-text available
This paper considers how consumption is remoulded by digital technologies on social shopping platforms. The contribution aims at analytically disentangling some of the premises and assumptions upon which new socio-technical shopping systems are created. More specifically, it tries to uncover the logic behind the computational construction of new co...
Chapter
Cities house the majority of the world’s population and are the dynamic centres of 21st century life, at the heart of economic, social and environmental change. They are still beset by difficult problems but often demonstrate resilience in the face of regional and national economic decline. Faced by the combined threats of globalisation and world r...

Questions

Question (1)
Question
I am working on a big data case study and trying different approaches with LDA,
would love to share practices and procedures with those of you that have used the model before. In particular have you tried to work with a specific set of words/imposed knowledge on the model? Do you know of any paper or publication using it? Thanks!

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