Cornelius Herstatt

Cornelius Herstatt
Technische Universität Hamburg | TUHH · Institute for Technology and Innovation Management (TIM)

Univ. Prof. Dr. oec. publ.

About

332
Publications
242,998
Reads
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7,767
Citations
Introduction
Managing Director and Full Professor, Institute for Technology- and Innovation Management (TIM), Hamburg University of Technology (TUHH), Hamburg (Germany), www.tuhh.de/tim , Dean of the Department for Management Science and Technology, Permanent Guest Professor Tohoku University, Sendai/Japan), Founding Partner of the European Institute of Technology and Innovation Management (EITIM), (www.eitim.org) and Founder of the Institute for Frugal Innovation (www.frugal-innovation.net)
Additional affiliations
October 1998 - present
Technische Universität Hamburg-Harburg
Position
  • Bachelor
Position
  • Master's Student
Education
July 1998 - August 1998
Templeton College Oxford
Field of study
  • Advanced Executive Training
April 1984 - February 1991
University of Zurich
Field of study
  • Business Administration
October 1982 - July 1984
University of Cologne
Field of study
  • Economics

Publications

Publications (332)
Article
Full-text available
Strategic foresight activities in both research and practice aim to identify superior courses of action in situations of future uncertainty and change. While the field has existed for more than 70 years and has its own concepts and methodologies, over time it has incorporated and used many of the theories and methods found in cognate fields, partic...
Research
Frugal innovations are increasingly considered in the context of sustainability and are seen to have promising potential for the realization of global sustainability goals. So far, the discourse has focused on the question of whether and how frugal innovations contribute to sustainable development without presenting concrete guidelines and principl...
Article
Within the research field of innovation management, the so-called circular-oriented innovations are focused on combining circular economy tenets within the development of innovation. Even though academia agrees that an economic transition has to develop from the bottom up, studying the implementation of circular economy on micro-level has been thus...
Conference Paper
Full-text available
Research suggests that understanding mindsets is as imperative to understand innovation as it is to understand what it means to be entrepreneurial. Yet, innovation and entrepreneurship scholars are not the first to integrate mindset-based perspectives into their research agendas and diverging conceptualizations across and within research fields has...
Article
The articles in this special section focus on resource-constrained innovation and frugal engineering. Models of innovation development usually do not incorporate scarcity of resources as a determinant of the innovation design. Instead, they assume that the necessary resources can be acquired so that a new product or service can be optimally fitted...
Conference Paper
The continuously increasing research about Circular Economy and its implementation in practice is of a high relevance for the environment, businesses, as well as society. The realization in the business environment requires the focus on innovation processes establishing the emerging research field of Circular Oriented Innovation (COI). Yet, a frame...
Article
Dieser Beitrag befasst sich mit unterschiedlichen Sichtweisen auf Soziale Innovation und zeigt verschiedene Facetten dieses neuen Innovationsbegriffs auf. Wir geben ferner einen Überblick über den aktuellen Forschungsstand mit Blick auf Perspektiven und Besonderheiten.
Chapter
Full-text available
DEFINITIONS: 1) Cradle-to-cradle - Cradle-to-cradle (C2C) is both a design and production approach that is used when targeting zero emissions and eco-efficiency (Braungart et al., 2007). The target of eco-efficiency and zero emissions is also aimed to minimize possible negative consequences of the production and consumption of the products. The C...
Article
Background Today's meat and dairy industry has a vast environmental footprint. To reach the UN sustainable development goals (SDGs) of ending hunger globally (SDG #2) and achieving sustainable consumption and production (SDG #12), this food production system needs to change. Recent years have seen the rise in popularity of the vegan or plant-based...
Article
Full-text available
The field of external knowledge search for innovation has a long tradition and has inspired several schools of thought resulting in a rich and burgeoning body of research. However, the field suffers from two key limitations. First, the pluralism of research across multiple disciplines impedes our attention to the field as a whole, including its int...
Research
Full-text available
This paper presents a thorough analysis of the research field of Social Innovation (SI). It seeks to contribute to the understanding of how this dynamic research field has developed since the early 2000s by addressing three main topics. First, an analysis of the current intellectual structure of the field derived through a co-citation analysis of 1...
Conference Paper
Full-text available
Emerging economic powerhouses like India and China drive the global demand for cost effective products as well as services. But do decision makers, especially in West-ern companies recognize the business opportunities for promising innovation ap-proaches, like Frugal Innovation? The Deliberative Frugal Mindset is a theory driven model aiming to she...
Preprint
Full-text available
The importance of growing economic powerhouses like India and China is increasing. Consequently, cost effective products and services and therefore, Frugal Innovations provide attractive business opportunities for globally operating companies. However, not all organizations seem to recognize these opportunities for what they are. The question arise...
Article
Innovationen werden im öffentlichen Sektor oft nicht vermutet und wurden daher von der bisherigen Forschung vornehmlich im privatwirtschaftlichen Bereich untersucht. Dieser Artikel arbeitet mithilfe einer systematischen Literaturanalyse motivationale Unterschiede zwischen dem privaten und öffentlichen Sektor sowie deren Auswirkungen auf das Innovat...
Article
Most studies that explain implementations of voluntary sustainability standards (VSS) have directly connected motives to adopt to implementation extensiveness as the endpoint, without sufficiently considering what happens in between. This has led to inconclusive and limited findings. This study addresses this lacuna by investigating the combined ef...
Chapter
Frugal innovation in the context of developed economies has witnessed increasing interest in recent years. For multinational companies (MNCs) emerging markets represent promising opportunities for growth on the one hand and the threat of new local competitors on the other hand. Successfully mastering this challenge means that MNCs have to challenge...
Article
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The worldwide increase in societal challenges is putting pressure on humanitarian organizations to develop sophisticated approaches to leverage social innovations in the humanitarian sector. Since humanitarian problems are complex problems, with the relevant knowledge being hidden, organizational search theory advocates the application of bottom‐up...
Conference Paper
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Innovation is currently a main driver for organisational and technological advancements in businesses and their management. Researchers acknowledge this notion with the concept of organisational ambidexterity-simultaneously incorporating innovation and excelling in residual tasks. Ambidextrous firms ensure present and future survival by exploiting...
Conference Paper
Full-text available
Addressing the growing global middle class and emerging markets with fitting products offer large business opportunities for companies worldwide. Frugal innovation is an innovation concept that has resulted in successful cases of products for these markets that are characterized by a substantial cost reduction, concentration on core functionalities...
Article
Full-text available
Knowledge of customer needs are crucial for successful corporate innovations. Demographic ageing leads to a higher share of older adults (65+ generation). Consumer-facing companies are urged to target this special or distant target group, which is mostly underrepresented in innovation teams. Various scientific domains have adopted the concept of ps...
Article
Full-text available
Corporate accelerator programs—accelerators managed by or directly sponsored by one or multiple established firms—are becoming an integral part of startup ecosystems and an important startup engagement vehicle for established firms. Previous research focused either on independent accelerators or on corporate accelerator programs that one establishe...
Article
To remain competitive, it is critical for firms to integrate external sources of knowledge. However, finding the right degree of openness is challenging, especially in complex open innovation ecosystems. The interdependencies and dynamics related to the choice of openness are not well-understood. This paper investigates the role of openness as a co...
Research
Full-text available
Mobile health (mHealth) with its unique attributes (e.g. instant connectivity, convenience, personalization) is largely considered as a new healthcare paradigm transforming health services around the world. mHealth has also gained popularity in research, especially in the field of technology adoption. According to the Theory of Planned Behavior (TP...
Chapter
Der Markt für Logistikdienstleistungen wächst stetig aufgrund der Zunahme globaler Warenströme. In den letzten Jahren ist es jedoch auch zu einer Konsolidierung innerhalb der Branche gekommen und viele Unternehmen klagen über harte Wettbewerbsbedingungen. Insbesondere viele kleine und mittlere Logistikdienstleister müssen regelmäßig ihr Geschäft wi...
Research
This project was conducted in German. In the following we provide an English-language summary here for the international international readers. Summary in English: This qualitative-explorative study set out to investigate potentials and relevance of frugal innovations, as enablers of “affordable excellence”, for Austria. Employing a multi-method...
Conference Paper
Full-text available
Frugal innovation in the context of developed ecomomies has witnessed increasing interest in recent years. For multinational companies (MNCs) emerging markets represent promising opportunities for growth as well as the threat of new local competitors. Furthermore, economic developments drive the demand for frugal products within Western countries....
Article
The single-aisle (SA) program has been the most successful aircraft program for the company <sup xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink">11</sup> In order to safeguard the sensitive contents and privacy of the organization on which the study has been performed, the organization has been referred to...
Preprint
Full-text available
Frugal innovation in the context of developed ecomomies has witnessed increasing interest in recent years. For Western multinational companies (MNCs) emerging markets represent promising opportunities for growth as well as the threat of new local competitors. Furthermore, economic developments drive the demand for frugal products within Western cou...
Article
Although new product development is associated with high failure rates, it is still the most natural measure for firms to grow and by that expand their market position. Therefore, firms need to optimally align product functions to the needs of their target customer. By conducting an online survey with 179 participants, this paper identifies the mos...
Chapter
This study investigates the phenomenon of disruptive innovation at the base of India’s economic pyramid. We analyze firms’ ability to successfully drive disruptive innovations from within the organization through the lens of organizational ambidexterity. While consensus exists on the need for ambidexterity, the underlying mechanisms remain under-th...
Chapter
After the 2009 general elections in India a controversy started about the electronic voting machines (EVM) that are used nationwide since 2004. Political parties, activists, and academics raised suspicion that the machines might have been manipulated to alter the election outcome. There is no proof that EVMs have been manipulated in any of the past...
Chapter
The present work “Lead Market India: Key Elements and Corporate Perspectives for Frugal Innovations” documents the evolution of the research on globalization of innovation not only at our institute but also at a macro level. In 2006, when we decided to set up a research project “global innovation” to investigate internationalization of research and...
Chapter
Innovative, distinct products and no “cheaper” copies of the “rich” world are essential in order to succeed at the “Base of the Pyramid” (BoP). However, this type of innovation requires more, in-depth information on the BoP and solution spaces, which are both difficult to access. Literature proposes to generate innovations bottom up through user in...
Chapter
Frugal products and services generally, though not exclusively, aim at satisfying the unsaturated demand of a large and growing middle class in emerging economies such as India. Although research has been conducted in regard to the strategic importance of frugal innovations, so far, there is a lack of in-depth research on the actual development pro...
Article
Full-text available
We observe a rise of new business models that embed different forms of sharing. This topic has hardly been picked up by innovation research and particularly in the user innovation research community, except for online open-source communities. This paper sets out to link users’ sharing behavior to users’ innovation behavior. Prior user innovation st...
Chapter
The quote above, taken from a paper co-authored by Alexander Gerybadze, highlights a difficult dilemma for western firms. For, growing strategic importance of emerging markets requires western multinational companies (MNCs) to reassess their product-portfolio strategy as well as the innovation strategy. Increasing purchasing power is creating deman...
Article
Full-text available
Um ein innovatives Produkt oder eine Dienstleistung zu entwickeln, sollten Unternehmen künftige Kundenbedürfnisse und Trends kennen. Einen er-folgversprechenden Ansatz zur Identifizierung dieser wertvollen Informatio-nen stellt die Lead User-Methode dar. Damit fragen Unternehmen das Wis-sen fortschrittlicher Nutzer ab und überführen es in innovativ...
Book
Full-text available
India is still perceived by some as a developing country that has yet to create world-class products of its own. However, this book shows that in recent years India has emerged as a lead market for frugality-driven innovations that are affordable, robust and successful even outside its geographic boundaries. Many global companies have recognized th...
Article
Full-text available
Recently, the innovation management literature has witnessed a rising interest in the so-called frugal innovation. The term was initially discussed in the context of emerging markets, giving non-affluent customers opportunities to consume affordable products and services suited to their needs. However, the meaning of frugal innovation is fuzzy. Fur...
Article
While sustainability issues increasingly gain importance for new product design, they also further complicate the NPD process. In many cases it is hard to exactly measure the socio-environmental impact of new products, and sustainability targets may conflict with other ones. Innovators can aim to manage these challenges by turning to voluntary sust...
Article
Full-text available
The lead user method symbolises a technique of integrating advanced users into the New Product Development (NPD) to cope with firm's increasing necessity of successfully innovating. Implementing this method, companies often face challenges typically linked to barriers in project management. We analyse these drawbacks conducting an exploratory study...
Conference Paper
Full-text available
The term " frugal innovation " has established itself in scholarly discourse as well as in actual business practice in a short time. Nevertheless, its theoretical antecedents and underpinnings remain unclear causing uncertainty regarding novelty and longevity of the phenomenon. In this study we present results of a literature review combined with b...
Conference Paper
Full-text available
We observe a rise of new business models that embed different forms of sharing. This topic has hardly been picked up by innovation research and particularly in the user innovation research community, except for online open-source communities. This paper sets out to link users' sharing behavior to users' innovation behavior. Prior user innovation st...
Conference Paper
Full-text available
Driven by depleting resources and growing awareness for alternative economic models contrasting the current " take-make-waste " approach, the concept of Circular Economy (CE) presents an opportunity to combine environmental and social interests with the goal of economic growth. One potential operationalization to realize a circular system is the Cr...
Conference Paper
Full-text available
New product development (NPD) requires accurate knowledge of customer needs to develop appealing products. Demographic aging leads to a higher share of so-called silver agers (65+ generation). Consumer product companies are urged to target this special or distant target groups which is eventually underrepresented in innovation teams. Various scient...
Conference Paper
Full-text available
New Radical new products are essential drivers of a firm's profitability and growth. However, two aspects might hinder the proficient selection of radical new product ideas into a firm's development pipeline. (i) Past research studies imply that individuals are generally biased towards the selection of feasible ideas at the cost of originality. (ii...
Conference Paper
A recent study (Tiwari, Fischer and Kalogerakis, 2016) has identified user innovation as one of the key area of influence on the research on frugal innovation. Since there is reason to believe that user innovation have an in-built frugality component, as manifested in a more efficient and effective use of resources, cost-reduction and very good qua...
Article
Die Innovationsleistung in der Logistik fällt im Vergleich zu anderen Branchen geringer aus. Zunehmender Wettbewerb zwingt Logistikdienstleister jedoch, ihren Kunden proaktiv innovative Dienstleistungskonzepte anzubieten. Gerade kleine und mittelständische Logistikdienstleister haben zwar die notwendige Dynamik, um flexibel auf sich wandelnde Anfor...
Article
This paper proposes a four-step approach based on technology roadmapping and scenario-based roadmapping. The objective is to evaluate the relevance of new products and technologies and its variation under a range of possible future conditions or scenarios. A case study on rail automation for passenger transport systems is conducted to demonstrate t...
Article
Prior research has shown that users are a valuable resource for identifying new product or service innovations. However, few scholars have analyzed how different user types such as intermediate and end users are interacting along the value chain of an emerging new product and how they contribute to innovation. Further, user innovation success in th...
Article
Full-text available
Einordnung eines neuen Innovationsbegriffs
Article
Full-text available
The level of cognitive distance determines how detailed objects, persons or events are mentally construed. The higher the level of cognitive distance between two individuals, the lower the level of detail in mental representation of each other. In product development, a detailed conception of the target group is essential for future product success...
Book
This book focuses on how companies are innovating with regard to the Bottom-of-the-Pyramid (BOP) − the lowest socio-economic segment, and the organizational conditions they need to be successful. The authors use several examples of disruptive innovations for this market, particularly in the Indian healthcare sector. Low-cost, specialty hospital cha...
Article
Full-text available
Neben der anscheinend hohen, praktischen Relevanz wird zur Zeit die Frage diskutiert, ob frugale Innovation ein eigenständiges, betriebswirtschaftliches Innovations-Konzept rechtfertigt, welches sich markant von anderen, bekannten Ansätzen bzw. einer generellen „Low cost“-Strategie eines Unternehmens (Porter 1986) unterscheiden lässt. Frugale Innov...
Book
Open Source Innovation (OSI) has gained considerable momentum within the last years. Academic and management practice interest grows as more and more end-users consider and even participate in Open Source product development like Linux, Android, or Wikipedia. Open Source Innovation: Phenomenon, Participant Behaviour, Impact brings together rigorous...