Christina Gahn- Doctor of Philosophy
- Postdoctoral Researcher at University of Vienna
Christina Gahn
- Doctor of Philosophy
- Postdoctoral Researcher at University of Vienna
Political Science
About
5
Publications
1,281
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Citations
Introduction
I am a research fellow (Post-Doc) at the Department of Government at the University of Vienna.
Also, I earned my doctorate in political science at the Berlin Graduate School of Social Sciences at the Humboldt-Universität zu Berlin.
My research interests include political parties and party competition, public opinion polls, electoral campaigns and political communication. In my dissertation, I studied political targeting and tailoring on Social Media in multi-party democracies in Europe.
Current institution
Additional affiliations
February 2022 - February 2025
Position
- Predoctoral Researcher
Description
- For details + CV visit my website christina.gahn.at
Publications
Publications (5)
Findings on whether voters like or dislike targeted campaign messages have been contradictory. I argue that voters react differently depending on how precisely the targeted messages are tailored to them, and tailoring can potentially become “too much.” I corroborate this claim with the results of a factorial survey experiment among a representative...
Für das Jahr 2024 sind entscheidende Wahlen geplant – unter ihnen die US-Präsidentschaftswahl und die Wahlen zum Europäischen Parlament. In Deutschland werden in Brandenburg, Sachsen und Thüringen die Landtage gewählt. Wahlumfragen, insbesondere die Sonntagsfrage, sind zu einem integralen Bestandteil von Wahlkämpfen geworden; gleichzeitig steht auc...
Public opinion polls have become vital and increasingly visible parts of election campaigns. Previous research has frequently demonstrated that polls can influence both citizens' voting intentions and political parties' campaign strategies. However, they are also fraught with uncertainty. Margins of error can reflect (parts of) this uncertainty. Th...
Representative democracy presents politicians with an information problem: How to find out what voters want? While party elites used to rely on their membership or mass surveys, social media enables them to learn about voters’ issue priorities in real time and adapt their campaign messages accordingly. Yet, we know next to nothing about how campaig...
Representative democracy presents politicians with an information problem: How to find out what voters want? While party elites used to rely on their membership or mass surveys, social media enables them to learn about voters' issue priorities in real time and adapt their campaign messages accordingly. Yet, we know next to nothing about how campaig...
