Chris Gibbs

Chris Gibbs
Ryerson University · Ted Rogers School of Hospitality and Tourism Management

PhD, MBA, BComm.

About

9
Publications
21,544
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603
Citations

Publications

Publications (9)
Article
Full-text available
Purpose The purpose of this paper is to provide a comprehensive analysis of dynamic pricing by Airbnb hosts. Design/methodology/approach This study uses attribute and sales information from 39,837 Airbnb listings and hotel data from 1,025 hotels across five markets to test different hypotheses which explore the extent to which Airbnb hosts use dyn...
Article
Full-text available
This paper examines the impact of a variety of variables on the rates published for Airbnb listings in five large metropolitan areas in Canada. The researchers applied a hedonic pricing model to 15,716 Airbnb listings. As expected, the results show that physical characteristics, location, and host characteristics significantly impact price. Interes...
Chapter
The purpose of this paper is to contribute to a growing body of research on the adoption of responsive website design, by studying the related organizational decision making process. Using the Technological, Organizational and Environmental factors (TOE) framework as a theoretical foundation, this exploratory research used semi-structured interview...
Article
Full-text available
Increasing ownership of smartphones and availability of mobile travel solutions have driven the hotel industry to respond with creating mobile applications (apps). Research on mobile applications in the hotel context is relatively limited and a theory-based taxonomy related to hotel mobile application features is lacking. Taxonomies of hotel app fe...
Chapter
Mobile devices like smartphones and tablet computers are becoming an integral part of how people consume travel destinations. With the tremendous growth in mobile devices for travel planning and consumption purposes, this paper focuses on mobile and responsive website design and the organizational and environmental factors that drive mobile optimiz...
Article
Purpose – The purpose of this study is to explore the use and non-use of social media (SM) by North American hotels for human resource (HR) activities. Design/methodology/approach – This exploratory study used an online survey and a sampling frame of 1,711 North American hotels with 300 or more rooms, excluding economy properties. With a response...
Article
To understand how mobile ready the world’s Destination Marketing Organizations (DMOs) are, the researchers undertook a web scan. The official websites of 233 DMOs were reviewed in July 2014 using both a desktop computer and mobile file to find evidence of consumer accessible mobile platforms. The goal of the research was to identify whether destina...
Article
Without exception, all professional sport teams in North America use social media to communicate with fans. Sport communication professionals use Twitter as one of the strategic tools of engagement, yet there remains a lack of understanding about how users are motivated and gratified in their Twitter use. Drawing on a specific sample from the Twitt...
Article
This article uses the phenomenological method to explain how Twitter has changed the nature of sport media relations. The research was based on semistructured interviews with 18 Canadian and U.S. sport media professionals having an average 16 yr of experience. This exploratory study uses the lived experience of sport media professionals to identify...

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