Bhernadetta Pravita Wahyuningtyas

This research examines how beauty was being constructed and thoroughly embodied in the manner, style, and communications of women, especially Javanese Women. Beauty itself is seen as a form of social control that affects how people see themselves and how they seen by others. The sovereignty of communication in Javanese women was perfectly implement...

This research aims to find out how the traditional restaurant owners present the authenticity of flavor and culture through the atmospherics elements and what challenges that are faced by them in bringing the authenticity flavor and culture. This research is a descriptive study with a qualitative approach. This study will provide a conceptual contr...

This study describes how scents can be a trigger for the memories about relationships. Scents inhaled do not only awaken a person's thoughts and feelings about the beautiful and fun memories in the past, but can trigger emotions also, especially the emotion of love ending up in miserable way, without power to strengthen it. Change is constant, as w...

This study explains the management of “Bharata” reputation, an Icon of classic, legendary, theatrical; traditional performing arts of Indonesia. Puppet has noble values in terms of moral education and philosophy of life; and “Bharata” becomes the "sacred" place for the preservation of the noble values of the puppet. “Bharata” is an institution that...

People’s perception about women describes how women tend to be labelized with various drawbacks. Futhermore, many films put women as appendages to satisfy the desire of seeing the physical polish only, without portraying positive side of a woman which actually represents her personal integrity. Nevertheless, the struggle of women to prove their exi...

Internet has proven to facilitate political movements and therefore can significantly support the ability of a community to meet its aims. A community may also be able to share its messages to a much broader audience. Kaskus users have created their own terms and jargons which has been slowly seeping through the daily Indonesian vocabulary. Kaskus...

Advertising has many purposes including the formation of consciousness, creating the image of the product or brand, forming positive associations and encouraging consumer behavior. Basically, the purpose of advertising is to achieve economic hegemony of the producers of goods or service advertised. Ads are increasingly being used for the benefit of...

Article explains the management of Monumen Nasional (Monas)’s reputation, an Icon of Jakarta as well as a symbol of Indonesia. The study used post positivist paradigm, the nature of the study was descriptive and the selected approach was qualitative. Data compilation was done by in-depth interviews and observation, narrative analysis was applied. T...

During 2006 until 2007 there were plenty of songs that are lyrical about adultery or polygamy, in line also with the emergence of the phenomenon of polygamy and infidelity by some famous people ranging from businessmen, preachers, politicians, to academics. One of the most popular songs is a song titled “Jadikan Aku yang Kedua”. Surprisingly, altho...

This study examines the career women who use the habit of treating the body through the routine of coming to spas, which aims to overcome the dominance of patriarchy. This study uses several concepts. First, muted group theory, which states that woman, is the one that silenced; so to overcome this condition, women should perform self-transformation...