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Citations since 2017
1 Research Item
I explore the idea of incorporating storycraft in the conceptual design stage to support the project team's efforts in designing for experiences and services. I have developed a framework called Storyply that combines 'conceptual design' and 'story planning techniques' to help the design team to discuss and visualize solutions for themselves and the potential audience of the project, such as users, clients, and other stakeholders.
October 2017 - October 2019
- Once each year; Hacking Interactions - Science Friction Minor
February 2016 - July 2016
- Providing External Support for Design for Creatives Squad. Supporting the project works of second year, third year(final year) and Masters students.
April 2010 - April 2011
- Once each year; 2011 / Incorporating Storytelling Strategies into Conceptual Design Process/ Lecture&Workshop 2010 / Product Photography and Post-Production Techniques/ Lecture&Workshop
The design profession is shifting from designing objects towards designing for experiences, and the main premise of this paper is that designers need strategic guidance in bringing the emotional, contextual, and temporal aspects of experiences into discussion. Existing externalization strategies are not obviously equipped to help incorporate the tr...
Agile development requires a highly iterative and collaborative design process, which relies on the successful interpretation of software development activities amongst team members throughout the overall process. However, contemporary methods and tools that support agile efforts provide little help in addressing context-specific tacit knowledge, w...
The role of design shifts from designing objects towards designing for experiences. The design profession has to follow this trend but the current skill-set of designers focuses mainly on objects; their form, function, manufacturing and interaction. However, contemporary methods and tools that support the designers’ creative efforts provide little...
Design is changing into an experience-oriented discipline and therefore designers need appropriate tools and methods to incorporate experiential aspects into their designs. We argue that the creative skills required of designers are starting to overlap with those required of professional storytellers. Understanding the structural strategies behind...
Design is changing into an experience-oriented discipline; consequently designers need appropriate tools and methods to incorporate experiential aspects into their designs. A story is a crafted experience and storytelling is the craft. Therefore, understanding the structural strategies behind storytelling and learning how to incorporate them into a...
Traditional desktop computers are known to offer insufficient functionality to designers. They are often complemented by pen-based tablet devices in order to better support key activities such as sketching and modeling. However, even such extended systems are restricted, as they insufficiently support other key activities of individual designers an...
Storyply® is a conceptual design method developed by Berke Atasoy that combines 'conceptual design' and 'story planning' to assist design teams in discussing and framing ideas in an experience-centric fashion. Storyply® is the practical outcome of the Doctoral Research conducted by Berke Atasoy under the supervision of Jean-Bernard Martens at TU/e Eindhoven University of Technology Department of Industrial Design. For more information about Storyply, please visit storyply.nl and designstroll.com YOU CAN USE AN ONLINE VERSION OF STORYPLY @ https://miro.com/miroverse/category/workshops/storyply Why use Storyply? Designing for experiences requires design teams to empathize with the people for whom they create on an emotional level. To test, evaluate, and refine ideas, designers need to externalize and represent ideas into tangibles. Existing externalization strategies are not obviously equipped to incorporate the transient characteristics of experiences into the designer's creative thinking. Storyply proposes an approach to harness the power of storycraft to elevate strategies in designing for experiences.