Bastian Quattelbaum

Bastian Quattelbaum
University Hochschule Niederrhein | HSNR · Faculty of Textile and Clothing Technology

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11
Publications
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62
Citations

Publications

Publications (11)
Conference Paper
Full-text available
Implementation of methods for perceived quality evaluation is an integral part of the automotive manufacturers' strategic development plans. The correct definition of perceived quality requirements is one of the significant factors influencing customer's purchase intention. This study seeks to understand how customers perceive and prioritize attrib...
Article
Humans perceive through various sensory impressions, including the five senses. Not only the number of different stimuli in everyday life increase, but also the degree of assessment of urgent and irrelevant information. But online it is not possible for the customer to physically perceive and assess the haptics of a product. This paper focus on the...
Article
This paper examines the influence of virtual and augmented reality on the purchasing decision-making process for clothing. The aim of the study is to gain well-founded insights into the possibilities and limitations of using virtual and augmented reality (VR and AR) techniques in that process. It can be shown that VR and AR applications as interact...
Article
Implementation of methods for perceived quality evaluation is an integral part of the automotive manufacturers’ strategic development plans. The correct definition of perceived quality requirements is one of the significant factors influencing customer’s purchase intention. This study seeks to understand how customers perceive and prioritize attrib...
Article
The automotive industry is transitioning towards a more digital future - not just the digitalization of the product itself but also the process of customer interaction, such as during the product selection process. In the product selection process, companies are enabled to collect and analyze large amounts of customer and usage data but are also ch...
Article
In this research project an independent case study on the new contactless 3D body measuring native mobile applications has been carried out. The presented approach allows combination of three different measurement methods: the manual body measuring with the help of traditional instruments, 3D full body scanning technology and the contactless body m...
Article
Full-text available
The purpose of the paper is the elicitation of customers' perception information regarding consumer goods within different levels of accuracy. In the industry for consumer goods many efforts are carried out for the elicitation of customer information, but a systematic preparation and distribution of the gathered information is missing. Information...
Article
Defining "quality" from customers' perspective and controlling it throughout the product development process is a fuzzy and enduring task, especially for companies that are, simultaneously, fighting cost pressure and shortening product and technology life cycles. The poor predictability of customer demands complicates the definition of established...
Conference Paper
Full-text available
Automotive Companies have to gather a holistic set of information regarding their products from their customers. In order to be holistic, the set of information needs to contain performance and feature oriented requirements as well as subjective criteria like sensory quality perception. The purpose of the presented study is to define consumers’ aff...
Conference Paper
Product quality lies in the eye of the beholder. It is an individual and subjective interpretation of realized product criteria and hence more than the compliance with the customer’s expressed performance requirements. But the elicitation of delighting quality attributes is both time- and cost-intensive and often still open to interpretation. To su...
Conference Paper
Nowadays technical excellence is not enough to inspire customers for a product. Absolute freedom from error is a basic requirement. But how can customers be rendered enthusiastic about future products? The answer to this question lies in the creation of optimal customer-specific products. Perceived quality of a product is constituted by all visual,...

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