Asraar Ahmed

VIT AP University · Management

The concept of e-leadership has become essential in the current era of the digital revolution. This research analyses an empirical study to find the influence of e-leadership competencies on the behaviour of employees working in the automobile industry in the southern part of India. The six e-competency model of Van Wart et al. (2017) is used as...

Corporate Governance (CoGv) has gained significance with an increase in the number of enterprises and has evolved with several prescriptions from scholars and broader audiences (shareholders and stakeholders). Another reason for this growing significance can be attributed to the pressing social and environmental concerns that these enterprises shar...

This is an exploratory study of Quick Response (QR) code usage in India in Bangalore city during the Covid-19. QR is a ubiquitous tool extensively used in many developed countries to attract customers through sustainability marketing. The significant penetration among smartphone users in developing countries like India has increased the usage of QR...

This study’s primary goal is to determine that investment in entrepreneurship education is vital as it will help in new venture creation and identify future leaders with an entrepreneurial mindset. The research aims to examine whether there is an interest and awareness in the entrepreneurial intentions among female Emirati students studying in the...

The Unified Theory of Acceptance and Use of Technology 2 (UTAUT2) is explored as a theoretical background to build extended UTAUT2 model with relevant variables for examining the cloud storage services technology acceptance at individual level to respond the current and future SCM operations. The research employed purposive sampling method for data...

The novel coronavirus disease-19 (COVID-19) has had a tremendous impact on the travel and tourism industry worldwide. This study investigates the various factors that affect travel intention (TINT) in public taxi services post COVID-19 lockdown in Chennai City. The primary data was collected from 296 respondents through a questionnaire survey, main...

The purpose of this paper is to find the causal relationship between Transformational Leadership and OrganizationalCitizenship Behavior (OCB). This article also examines the mediating effect of Organizational Learning Culture (OLC) inthis causal relationship. The hypothesis holds that the transformational leadership style has a direct and indirect...

Usage of mobile applications has become pervasive as part of digital transactions. If not all, most of the desired services (like shopping, banking, ticketing, etc.) are available ubiquitously with the advent of smartphones. The present study builds upon the model of the unified theory of acceptance and use of technology 2 (UTAUT2). The same model...

Tremendous development of internet infrastructure and popularity of social networking games among Indians have grabbed the attention of social media game developers. The objective of this study explores the factors that affect behavioral intention, use behaviour and addiction towards social network games (SNG) among Indian college students. The Com...

The surge in sales of smart electronic devices (such as Smartphone, Tablets and Phablets) has increased 3G adoption rate among Indian consumers. Many research firm reports predict India will have 2nd largest mobile data services in upcoming years. The objective of this study is to examine the factors that affect 3G mobile data service continuance i...

Abstract--- Increase in sales of smartphones in India has brought digital marketer's attention towards the mobile application market. The objective of this study is to identify the impact of Mobile Application Quality on m- payment adoption intention and satisfaction. Information System (IS) success model of DeLone and McLean was used as a theoreti...

The growth of electronic commerce worldwide has surpassed 1.5 trillion dollars and the reason behind this tremendous growth is due to change in shopping style of consumers across the globe. In developing country like India electronic commerce is elevating at a lightning speed and also there is an increase in internet subscription in India. It is ne...

Though many studies have been done on online shopping motivations (OSM) of Indian consumers in the past, there are only few studies which had its focus on utilitarian (UM) and hedonic motivations (HM). Even those studies had only very little exploration of aforementioned motivational aspects of consumer psyche. This study tries to examine gender di...

The study explores Utilitarian motivation of young Indian consumers during online shopping. According to internet world statistics report December 2013, India has the second largest number of internet users in the world next to china indicating a high opportunity for online business for electronic retailers and highlights the importance of utilitar...