Asad Mohsin

The University of Waikato · Waikato Management School

Purpose The purpose of this study is to systematically examine and compare the growth of halal tourism and hospitality in OIC and non-OIC countries based on published literature. Design/methodology/approach A critical systematic review of 154 academic papers published in the last decade involving halal tourism in OIC and non-OIC countries constitu...

Small and medium-sized enterprises (SMEs) account for most of the world's business and are an important contributor to global e-commerce (EC) transactions as the number of digital customers continues to climb. Over the past decade research in the field has examined either the positive effect of EC or isolated unfavorable outcomes in EC businesses....

Purpose This study aims to provide a critical reflection research that was carried out to understand more fully how employee turnover has been critical to hotel management’s strategies for constructing a better workplace. Human resources decisions need to be made carefully based on a clear grasp of their effects on hotels and their staff. Design/m...

Customer/Guest relationship management (CRM) as part of humanism is one of the most important factors in the marketing process. It also plays a crucial role in the hospitality industry, which can assist hotels in improving customer satisfaction and loyalty and further increase the hotels’ performance. However, research in customer relations and bra...

Although the use of Airbnb services is growing, research relating to its value, risk, satisfaction, and repurchase intentions involving the millennial generation is scarce. This study investigates actual experience of social, utilitarian and hedonic values, risks, satisfaction, and repurchase intentions of Airbnb millennial consumers. It further as...

The lucrative and rapid expansion of the wellness tourism sector in Europe and Asia has led to intense competition among wellness tourism destinations. This study investigates the business in five major nations: China, Japan, Russia, Germany, and Italy, which together accounts for 77% of global revenue pre-pandemic from the thalassotherapy spas and...

Purpose The study investigates perceptions and debate that are linked to the relationship between religion, alcohol, tourism and hospitality within the context of an Islamic tourist destination. An analytical approach involving a review of literature, assessment of conservationists’ attitude representing Islam and Christianity, and current trends u...

Although halal tourists are a growing, attractive market segment, research on the topic is still incipient. This study sought to answer three questions. What opportunities and challenges exist for those promoting halal tourism? What are tourism stakeholders and communities' perceptions of halal tourism? How can halal tourist facilities enhance thei...

Service excellence requires continuous efforts to sustain consistency it is destroyed relatively quickly. The expanding competition in the hotel industry needs to evaluate its service quality models continually to counteract high levels of homogeneity and deal with intense demand of the hotel guests. This study is designed to accomplish a dual purp...

Purpose The purpose of this study is to assess motivational factors in the internationalisation of Portuguese hotel firms. Design/methodology/approach The epistemological approach that supports the development of this study is based on a deductive strategy. A comprehensive multi-case study was performed in which theoretical propositions were tes...

The aim of this study is to assess differences and commonalities in the student travel market across different countries and to determine typologies based on touristic attractions/activities. The study generates groups based on travel motivations largely drawn from the Leisure Motivation Scale and other relevant tourism literature. To achieve the a...

This article explores the holiday motives of Brazilian student travelers. It tests whether relaxation, feel-good experience, and socialization impact their preferences to link with natural experiences and therefore provide them with reasons to travel. The authors propose a conceptual model with four hypotheses to test the importance of relaxation,...

Medical tourism continues to grow as the Internet helps individuals make appropriate choices and informed decisions. This study investigated two areas of medical tourism: cosmetic and dental procedures. The post-procedural experiences of 603 respondents who were medical tourists originating from different countries between 2008 and 2016 were analyz...

The rising income level of the middle class in Thailand has also raised the disposable income and interest to visit tourism destinations abroad. In last seven years the number of outbound tourists has doubled suggesting a growth rate of 15% per annum. With a population of approximately 63 million and a change in perception of the Thai people that t...

Empowerment is widely viewed as a dynamic concept to improve service quality and operational efficiency in the hospitality industry. The most effective approaches to empowering employees are not always clear. This paper contributes to the literature by seeking to understand the underlying factors that motivate and demotivate employees' willingness...

According to the WTTC [2015. “Travel and Tourism Economic Impact 2015 Malaysia”] Economic Impact Report on Malaysia, outbound tourism expenditure in 2014 was 37.3 billion Malaysian Ringgit (approximately USD 9 billion). It is expected to reach 78.7 billion Malaysian Ringgit by 2025 (approximately USD 19 billion). This study adapts the Leisure Motiv...

The aim of this study is to assess whether the relationship between intention to leave the job and its antecedents is quadratic or linear. To explore those relationships a theoretical model (see Fig. 1) and eight hypotheses are proposed. Each linear hypothesis is followed by an alternative quadratic hypothesis. The alternative hypotheses propose th...

The main purpose of this paper is to raise awareness about the growing Halal tourism market segment and identify the fundamental needs of this segment. What is Halal tourism? What are the sources that inform about Halal tourism? What is the potential of Halal tourism? How does one attract this potential segment? These are some of the questions to w...

The aim of this study is to test the influence of dimensions of importance (expectations) in hotel services on performance (actual experience) within the context of budget hotels in China. A theoretical model and nine hypotheses are tested to indicate whether the dimensions of importance such as room service, room comfort and reservation process, h...

This paper examines the statistical significance of socio-demographic variables with reference to perception of Australia as a tourist destination among a sample of 675 West Malaysians. To the variables of age, gender, educational attainment, and household income are added the variables of ethnicity, reflecting Malaysia's Malay, Chinese and Indian...

The purpose of this study is to investigate, within four multinational fast-food chains, the relationships between job satisfaction and job turnover in Hamilton, New Zealand. The study seeks to reveal the antecedents of intention to leave the current job among workers. The partial least squares path modeling (SmartPLS 2.0) is used to specify a theo...

The aim of this study is to assess the antecedents of employee' intentions to resign from their jobs in luxury hotels in India. Two aspects are considered in this context: firstly, the employees' enthusiasm for the profession and organisation, the nature of the work and its impact on social and family life. Secondly, their level of satisfaction wit...

The aim of this study is to explore empowerment education for employees through training and practice in luxury hotels of New Delhi, India. The literature shows that empowerment is encouraged in the service industry as it has implications for service quality, customer satisfaction and burnout of service staff. This study initiates an attempt in the...

This study examines hospitality crisis management practices within the context of the Indian hospitality industry. The study is a replication of a study previously conducted in Israel. The study employs a questionnaire that evaluates the importance and usage of four themes of practices: marketing, hotel maintenance, human resources and governmental...

Purpose The purpose of this paper is to examine determinants of an intention to quit a job held by non‐managerial staff in the Malaysian fast food industry. It examines issues such as job stress and peer groups. Design/methodology/approach A quantitative analysis of 806 respondents working in international fast food chains was undertaken following...

This study uses the theory of ‘push’ and ‘pull’ travel motivations to investigate holidaying attributes of Omani students studying at the Colleges of Applied Sciences, Ministry of Higher Education in Oman. The results indicate that the three most important push motivations for Omani students to travel abroad were ‘to be mentally refreshed’, followe...

Purpose The aim of the study is to assess the service quality perception of customers of luxury hotels, New Delhi in India and to help the hotel management identify areas that need attention to meet and exceed customer expectations. Design/methodology/approach The study uses a survey and interview technique to accumulate information for analysis u...

Asad Mohsin is an Associate Professor and Associate Director International at the University of Waikato Management School. He obtained his MBA and PhD from Australia and has accumulated several years of industry and academic experience working in different countries in the Middle East and Asia Pacific region, including Australia and New Zealand. He...

The introduction of a casino into a community, as evidenced from a large number of studies undertaken over the years in different parts of the globe, suggests that casino business affects the community's social and economic structure. This research considers the case of the introduction of a casino into Hamilton, a city in New Zealand with a popula...

The aim of this study is to explore the attitude of the Mainland Chinese holidaymakers, their interest in the tourism and hospitality features of New Zealand, and the impact of socio-demographic variables on their travel motivation. The findings should assist the marketing strategies to promote tourism and hospitality product of New Zealand to the...

The management of revenue within a hotel has a direct impact on the financial success of the business. Over the past few years, there has been a lot written about revenue/yield management within hotels; however, research linking influence of services provided by the human resource of a hotel on the revenue of a hotel is sparse. The aim of this stud...

This study investigates issues related to human resources management among the motels of Hamilton in New Zealand. The study uses a survey and in-depth interview techniques to accumulate information from the owners/operators of 31 motels out of a total list of 47. The purpose of the study is to highlight the human resource issues within the motel in...

Purpose The aim of the study is to assess customer perceptions of service quality delivered by front office, room service and an in house restaurant/café in the lodgings of Hamilton, New Zealand. Design/methodology/approach The study uses a survey and interview technique. A survey questionnaire with the help of local managers in the lodging indust...

This paper suggests that India will be the next important tourist generating country to emerge after the People's Republic of China, and seeks to provide some information on a key segment of future overseas tourists, the well educated. The paper reports the results of a study of over 1,000 Indian students at four Indian universities. The study uses...

The marketing of tourism and hospitality product to any country or market segment is associated with the interest generated and/or attitude of buyers. So, why is it that despite proximity and availability of direct flights between Kuala Lumpur and Darwin (capital city of the Northern Territory of Australia) very few outbound West Malaysians visit D...

Service Quality Perceptions: An Assessment of Restaurant and Café Visitors in Hamilton, New Zealand Dr. Asad Mohsin, The University of Waikato, Hamilton, New Zealand ABSTRACT Growing competition in the hospitality sector and the need to remain customer focused impose the need to provide excellence in service and quality to retain and propagate cust...

This paper reports the findings of a study of 475 backpackers in the Northern Territory of Australia. It finds that backpackers tend to visit many of the same locations as other tourists, and like those tourists, are attracted to the natural sights of the Territory. It is also found that the backpackers can be divided into various groups. For examp...

Backpackers are an important segment of the visitor industry in Australia, accounting for about 20 percent of all visitor nights. However, this research argues that while clearly demarcated by types of accommodation used, and duration of stay, many backpackers exhibit similar attitudes towards features of Australia's Northern Territory as are exhib...

This paper describes the responses of 38 travel agents in Kuala Lumpur to a questionnaire about the potential demand of residents in Kuala Lumpur for holidays in Darwin and the Northern Territory, Australia. Two main forms of analysis are used in this paper — first, a classification of responses through a descriptive content analysis and second, an...

This research paper reports the interim findings of a continuing research project into the attitudes of Malaysian and Indonesian business people attending the Northern Territory Expo. This major trade fair attracts several hundred business people and government officials from much of south-east Asia. The paper reports attitudes towards possibly hol...