Arif Ardy Wibowo

Ahmad Dahlan University | UAD · Faculty of Literature, Culture, and Communication Studies

Online friendship has become common between generations, especially among Gen Z and Millennials, and some friendships transition from online to offline, which requires disclosing their offline identities. Despite the risks involved, Online Social Networks (OSNs) are essential daily and provide self-expression, social pleasure, and networking opport...

The demands and the need to be able to learn various cutting-edge techniques and media in the creation of visual arts, require students to be able to absorb a number of information combined with an intuitive understanding of things that are relevant in every situation. Amidst the COVID-19 global pandemic, various virtual learning communities initia...

The COVID-19 pandemic continues with rising waves as disputes about reinstituting lockdowns, civil liberties, and societal livelihood heat up. Vaccines have emerged as a possible rescuer in the face of living memory's most significant global health and economic disaster. Aside from the complicated logistics of developing and testing vaccines, mass...

PENDAHULUAN Berkembangnya kegiatan perekonomian saat ini menyebabkan banyaknya produk baru yang bermunculan. Hal ini membuat semakin banyak opsi untuk konsumen dalam memilih The purpose of this research is to determine the meaning contained in the McDonald's Father's Day series advertising posters. The type of this research is descriptive with a qu...

This analysis aims to analyze publication trends related to the Uses and Gratification Theory and social media in Scopus Journal Articles from 2019-2021. The Uses and Gratification Theory analyzes the genuine social and psychological needs that generate expectations for social media use. Nearly 50 years after, the Uses and Gratification Theory in t...

Mendut Temple is one of the tourist destinations in the Mungkid area, Magelang, Central Java. Mendut Temple is one of the historical relics built by the Syailendra Dynasty. Mendut Temple is the second largest temple after Borobudur Temple in the area. Located in the exact location of Borobudur Temple, Mendut Temple is the second destination after B...

Bumi Manusia is one of Hanung Bramantyo's films that managed to attract the attention of Indonesian audiences because apart from being based on a historical novel written by a famous writer, namely Pramoedya Ananta Toer, this film also tells about the life of the Indigenous people in the colonial era. This study aims to provide knowledge and unders...

. This paper aims to reveal that the Public Relations Officer within the Government of the Republic of Indonesia has lost its primary function, from the end of 2019 to throughout 2020; instead of maximizing the position of Public Relations, they tend to prefer recruiting influencers to promote the work programs and policies which they make. The res...

The Omnibus Law, which was passed on October 5, 2020, has discontented students and workers who protested on the streets. The ratification of the Omnibus Law has an effect on public opinion-raising activities, both those who support and who reject the ratification of the Omnibus Law, are crowded on Twitter social media. The active account of K-Popp...

Background: Situasi saat pandemi covid-19 memberikan dampak signifikan terhadap kegiatan seni budaya di Kelurahan Purbayan. Maka dari itu untuk menghidupkan eksistensi seni budaya di Kelurahan Purbayan dilakukan pementasan secara virtual agar kebudayaan tetap bisa dilestarikan. Tujuan dari pengabdian pada masyarakat ini adalah untuk melatih pementa...

Video podcasts become one of the digital content included in a combination format, combined writing, video, and audio packed so that it becomes content distributed in digital format. The ease of accessibility of podcast video content makes it important to apply media literacy to remain critical of the message's various meanings in the content in th...

Tangan sebagai bagian tubuh manusia yang sering digunakan sebagai alat komunikasi dan menghasilkan beragam pose. Manusia secara alami terbiasa menggunakan tangan untuk melakukan komunikasi dan ketika bergerak, tangan membentuk sebuah gestur tertentu. Gestur adalah sebuah gerakan yang bertujuan memberikan isyarat. Isyarat adalah untuk memahami pikir...

Kemajuan teknologi informasi dan komunikasi mendorong manusia untuk cepat beradaptasi dan memanfatkan segala inovasi-inovasi yang berkembang. Kemunculan media sosial yang telah mengubah pola komunikasi manusia dengan menghilangkan sekat jarak dan ruang sehingga manusia bisa dari mana saja dan kapan saja berkomunikasi. Pemanfaatan media sosial seper...

The rise of various da’wah content on Instagram explains the emergence of Muslimah movement to deliver Islamic messages through social media. Through Instagram, the Muslimah community becomes an agent for transforming Islamic knowledge in carrying out da’wah. This study aims to explain how the illustration artworks produced by the Muslimah communit...

Iklan merupakan salah satu bentuk promosi yang paling dikenal, hal tersebut dikarenakan oleh daya jangkau yang luas. Iklan juga dirasa memiliki kemampuan untuk menarik perhatian masyarakat terutama produk yang iklannya populer untuk dikenal di masyarakat. Billboard merupakan media luar ruang yang paling utama. Billboard adalah sebuah iklan yang dis...

Iklan memegang peranan penting laku tidaknya sebuah produk. Berbagai cara digunakan oleh perusahaan untuk menarik minat para pelanggan. Berbagai jenis media digunakan sebagai cara untuk mencapai hasil yang memuaskan seperti iklan cetak, baliho sampai menggunakan mobile advertising. Iklan yang dikaji berupa mobile advertising dari Kecap Bango seri E...