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Aondover Eric Msughter

Aondover Eric Msughter
Caleb University Imota Lagos Nigeria

Ph.D
Doctor of Philosophy with Specialization in Media and Communication Research

About

123
Publications
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Publications

Publications (123)
Research
Full-text available
The media portrayal of female celebrities in the Nigerian press can be analyzed through several lenses, including representation, stereotyping, and societal expectations. The paper examined media portrayal of female celebrities in the Nigerian press and the postulation of Feminist Theory was employed to interrogate the concept. The paper argue...
Research
Full-text available
Media plays a pivotal role in influencing public opinion, shaping policy responses, and mobilizing local and international support. Arguably, terrorism is not a new phenomenon; it has long been a method of violent action by organizations and individuals attempting to achieve political goals. Indeed, terrorism is not an end but rather a modus o...
Research
Full-text available
Fake news, misinformation, and disinformation are problems in every country, especially during conflict. The Russian and Ukraine crisis witnessed an increased scope and impact of such fake images shared on Twitter to instigate the violence. Within this context, the study examines the influence of digital images on the propagation of fake news...
Research
Full-text available
Investigative journalism in Nigeria faces numerous contextual issues that influence its effectiveness and the quality of reporting. These challenges can be categorized into political, economic, social, and professional dimensions. Investigative journalists often face intimidation, harassment, and arbitrary arrests by government authorities. Ni...
Article
Full-text available
Social media have great impact across diverse areas of social life, it can be said that the greatest sphere of influence impacted upon is political communication and democracy. Given the view that modern day democracy is not working, that the citizenry is increasingly disengaging from civic life and political participation, therefore, democracy req...
Article
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Injection drug abuse has become a major public health problem, the prevalence of which has increased significantly in the last decade. There are approximately 15.6 million people who inject drugs (PWID) worldwide and this may be an underestimate of the real problem as the use of injection drugs is an illegal and stigmatized practice, making data co...
Book
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Contemporary Approach to Social Science Research is a unique reference book designed for students, teachers as well as scholars and researchers on how to conduct research and apply an up to date framework of scientific inquiry from conception to conclusion. The book is a comprehensive and competent text that explores the often less academically add...
Article
Full-text available
The goal of this study is to examine the role of broadcast media in mobilizing women for political engagement in Lagos State. The objectives of the study were to investigate how women in Lagos State are being mobilized for political participation by the broadcast media, to determine whether cultural norms in society have an impact on women’s politi...
Article
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The study of popular culture and media messages on public transport in Nigeria reveals an intriguing intersection between mass communication, social behavior, and the broader cultural dynamics of the country. Public transport systems in Nigeria, ranging from buses (Danfo), taxis, to larger interstate vehicles (like the ones operated by companies su...
Article
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Social media has become an indispensable aspect of modern life since it enables the distant creation of material for the purposes of amusement and information exchange, facilitating quicker and easier information sharing in Nigeria and around the globe. Through social networks and online communities, social media, as computer-mediated technology, p...
Article
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The arrival of the internet has opened a new vista and opportunity for everyone to send messages to a wide, large, dispersed, anonymous, and heterogeneous audience, which is traditionally the duty of an organization. In this case, the situation has become a "one-to-many model", and more so, the internet has triggered the development of social media...
Book
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The book is a comprehensive and competent text essential to systematic engagement or inquiry in mass media, communication and social science disciplines. In simple and discernable approach it introduces students, teachers and researchers to the basic concepts and techniques of conducting mass media or communication research. It also provides an up...
Book
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New Approach to Mass Media Writing is an interesting book and it touches every aspect of media writing. The book exposes students to the basic principles of packaging information for the mass media, and how these principles can be applied by slanting your writing according to a medium’s requirement. The book offers clear writing, simple organizatio...
Book
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Studies conducted in the US, U K, Canada and Australia about English proficiency among students revealed that grammar, spelling and punctuation are the major challenges irrespective of academic discipline and orientation. This reality has been acknowledged by prominent newspaper editors in both developed and developing countries as the salient chal...
Article
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One way of keeping in touch with our contemporary world is through the media. Communication is a vital component of our lives and existence and no society has been known to exist without it. However, due to rapid urbanization, westernization of lifestyles and diets, and other factors, the burden of Non-Communicable Diseases (NCDs) is rising globall...
Book
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Media Law and Ethics in Nigeria: Issues, Principles and Practices is a relevant reference book on media law and the ethical standards of journalism practice. The thrust of this book is woven from both theoretical and methodological applications on the basis of truthfulness, competence, dynamism and relevance for practicing and aspiring journalists....
Book
Full-text available
A Prescriptive Approach to Development Communication seeks to inject new ideas to development scholars, students, researchers, teachers and journalism trainers in Nigeria and beyond. The book is about the state of development communication. It is a competent text and a complete analysis of notable attributes in development communication. The book h...
Book
Full-text available
Contemporary Approach to Social Science Research is a unique reference book designed for students, teachers as well as scholars and researchers on how to conduct research and apply an up to date framework of scientific inquiry from conception to conclusion. The book is a comprehensive and competent text that explores the often less academically add...
Conference Paper
Full-text available
Nollywood, the Nigerian film industry, has gained global recognition and influence for its prolific production of films that often touch upon various socio-political themes. Migration and conflict are two critical issues that have significantly impacted the African continent, and Nollywood, as a reflection of the society it represents, has increasi...
Article
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Hate speech is among the most significant communication issues that preoccupy the agenda of relevant governmental agencies and media analysts in contemporary Nigeria. It is an unfortunate phenomenon that manifests in the public sphere and is fast threatening the fragile democracy which the country is struggling to consolidate. Within this context,...
Conference Paper
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The Israel-Hamas war has been a long-standing conflict with significant implications for the lives of those living in the region. Among the most vulnerable are immigrant children, who often face unique challenges and experiences during times of conflict. With the increasing use of digital generative images to depict the impact of war on children, i...
Article
The recent trend in journalism malpractice in the country is the dissemination of hate speech and vulgar language. Within this context, the paper analyzed the manifestation of hate speech in the 2015 and 2019 general elections in the Daily Trust, The Nation, and The Guardian newspapers. The variables of frequency, location, direction, as well as a...
Article
Full-text available
Traditional songs are useful in mobilising natives for genuine causes that promote the wellbeing of society, especially when the issue is life-threatening. This research was carried out to ascertain how traditional songs were used on Ashiwaves FM to curb the COVID-19 pandemic among Kwande residents in Benue State. The research adopted a survey meth...
Research
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The advent of Artificial Intelligence (AI) has revolutionized the way multimedia content is created, processed, and consumed. The Digital Generative Multimedia Tool Theory (DGMTT) aims to provide a theoretical framework for understanding the implications, mechanics, and potential of AI-driven tools in the realm of multimedia. The theory addresses t...
Book
Full-text available
"Foundations of Communication and Mass Communication" is a comprehensive exploration of the fundamental principles and evolving practices within the fields of communication and mass communication. Authored by Aondover Eric Msughter, Abdullahi Aliyu Maiwada, Abubakar Mohammed Babale, and Timothy Ekeledirichukwu Onyejelem, this book explores the theo...
Book
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"Foundations of Communication and Media Studies" by Eric Msughter Aondover, Abdullahi Aliyu Maiwada, Abubakar Mohammed Babale, and Timothy Ekeledirichukwu Onyejelem provides a comprehensive exploration of the theoretical, practical, and societal aspects of communication and media. This seminal work addresses the fundamental concepts that underpin c...
Article
Full-text available
This study assessed the pattern of news framing of the Ombatse conflict in Nasarawa State from 2012-2015 in Daily Trust and Leadership newspapers to know whether the newspapers mediated in the mayhem through the application of framing ideology. The Ombatse is an Eggon cult-like ethnic-group laced with political agenda formed to influence the struct...
Article
Full-text available
This study titled, "representation of African values in selected Nigerian popular music" was carried out to find out the dominant themes portrayed within Nigerian popular music, and the extent to which this music portrayed African values. The study adopted quantitative research design that employed content analysis as instrument for data collection...
Article
The first casualty in any conflict situation is often the nature of communication among the conflict actors. Perhaps, that is why conflict is commonly referred to as “breakdown in communication.” In this direction, this study examines framing theory perspectives of identity and narratives of conflict in Nigeria media. Conflict is naturally attracti...
Chapter
Full-text available
The adoption of Artificial Intelligence (AI) in journalism and other communication practices brings up long-standing debates regarding the potentials of technological innovations for good and evil in society. Since the 20th century, when McLuhan argued that technologies help extend human capacity, media technologies have been regarded as liberating...
Article
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Agricultural input towards national development dropped to an abysmal level on account of the oil boom and other problems besieging the agricultural sector. Nevertheless, the importance of agriculture to national development cannot be overemphasized especially now that Nigeria is struggling to get out of the economic recession caused by declining o...
Book
Full-text available
The importance of the mass media in a modern democracy has been a subject of discussion among the participants in the political space of every democratic society. The complex and diverse nature of the 21st century global society further accentuates audience reliance on the mass media for information about the all-important political sector of every...
Article
Full-text available
The adoption of Artificial Intelligence (AI) in journalism and other communication practices brings up long-standing debates regarding the potential of technological innovations globally. Since the 20th century, when McLuhan argued that technologies help extend human capacity, media technologies have been regarded as liberating and empowering. Tech...
Article
Full-text available
Fake news with local and global dimensions is everywhere. Africans are targeted by blatant lies, hoaxes, conspiracies, and misinformation being peddled as news on legitimate sites. It can be mixed with truth to create controversy, which in the digital era can be spread wide with immeasurable consequences. Journalism appears to be in an existential...
Article
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In this digital age, all the nations of the world have been in constant search of an effective approach to achieving human and material development. This search seems to be more pronounced in the developing world. Notably, most early scholarly and professionally articulated views, models, theories, and postulations relating to the development of th...
Article
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The post-World-Wars era saw unprecedented growth and proliferation of the internet and other relevant technologies engendering increased human reliance on technologies, particularly in the last couple of decades. The development has transformed communication and opened opportunities for cybernauts from all angles of the globe to exploit the flexibi...
Article
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The advancement in technology has created a better way of sports reporting in journalistic engagement, which pave way for brand journalism known as specialised reporting, in which sports is one of the beats. Specialised reporting has become a necessary part of the press because of the need to address the inadequacies presented by straightforward ne...
Article
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The operation of the media in terms of national development is fundamental for the productivity of any journalistic engagement. The objective of development communication entails the media carrying out development tasks within the context of the society as well as advocating the essence why society should develop. This is paramount because developm...
Article
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This paper addresses secularism and ethical issues in media practice as a bane for national development. In communication studies, ethics is central and critical to the overall process of journalistic engagement, especially to the credibility in the gathering, processing, and delivery of information for believability. Every profession has acts, cod...
Article
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This paper addresses ethical issues and the challenges of insecurity in connection to mass media and journalistic practice in the context of Africa. In communication studies, ethics is central and critical to the issue of insecurity in Africa, especially to the credibility in the gathering, processing, and delivery of information for believability....
Research
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This study examined the newspaper coverage of the Ombatse crisis that hit Nasarawa State from 2012-2015. The Ombatse was a movement that wanted to resurrect the Eggon culture in a kind of renaissance and ensure a culture of high morality and chastity; laudable as these objectives were, the group suddenly turned dreadful, assuming a more militant po...
Research
Full-text available
Sports provide valuable media content, and many sports depend on the media for publicity and revenues. The media and sports are mutually dependent, and media now have a symbiotic relationship in which sports is a staple of media content and the media are essential to the finances and promotion of sports. As the media promote sports, sports, on the...
Article
Full-text available
Media technologies have been considered freeing and empowering since the twentieth century, as they aid in enhancing human capacity. In the media and communication industries, technologies have aided human manipulation of mechanical and electronic processes. Arguably, social interactions were improved by extending audience reach, broadening coverag...
Preprint
Full-text available
Background The outbreak of Covid-19 of 2019 and its escalation to a global pandemic posed threat to public health worldwide. Although availability and acceptance of Covid-19 vaccination is a crucial step to cushioning the pandemic, hesitancy tends to hamper the success of the vaccination. Whereas social media platforms are potential tools for infor...
Article
Full-text available
This study examined Nollywood offering and Nigerian people and culture with a focus on reflections and projection. The study employed interviews and questionnaires as tools for data collection. The study adopted reflective-projective theory and cultivation theory as its theoretical framework to guide the study. A sample of 400 residents of Port Har...
Article
Full-text available
Sports provide valuable media content, and many sports depend on the media for publicity and revenues. The media and sports are mutually dependent, and media now have a symbiotic relationship in which sports is a staple of media content and the media are essential to the finances and promotion of sports. As the media promote sports, sports, on the...
Book
Full-text available
Hate speech manifests itself in different social contexts, such as political debates, artistic expression, professional sports, or work environments. However, the rapid development of digital technologies, and especially of social media platforms, has created additional challenges to understanding this extreme act. This book explores the nature of...
Chapter
Full-text available
In Nigeria, as well as in modern democratic nations, the press has always functioned as a tool for disseminating information on public affairs, interpreting government policies and programs, and providing a good platform to engage the citizens for discussion on issues affecting society. The media play a powerful role as intermediaries between polit...
Article
Full-text available
The concept of development is very complex, thus, generates abundance of literature and therefore spawns different and conflicting interpretations from the dominant paradigm theories of development-Modernization, Marxist, Dependency and the Alternative approach. This paper intends to critically appraise and review the concept of development as defi...
Research
Full-text available
The concept of development is very complex, thus, generates abundance of literature and therefore spawns different and conflicting interpretations from the dominant paradigm theories of development-Modernization, Marxist, Dependency and the Alternative approach. This paper intends to critically appraise and review the concept of development as defi...
Research
Full-text available
This study assessed the pattern of news framing of the Ombatse conflict in Nasarawa State from 2012-2015 in Daily Trust and Leadership newspapers to know whether the newspapers mediated in the mayhem through the application of framing ideology. The Ombatse is an Eggon cult-like ethnic-group laced with political agenda formed to influence the struct...
Article
Full-text available
The arrival of new media has generated tensions, arguments and debate about the prospects and future of the newspaper industry all over the world. In Northern Nigeria today, media technologies have led to many changes that are seen in the newspaper industry. For instance, technology has broken distance, making communication easier and the informati...
Article
Full-text available
The study focused on the analysis of iconographic effect of visual communication genre on Covid-19 in Nigeria. It established how cartoons were used as a journalistic genre, in simple, sorted and catchy formats, which appealed to the human sense to globally communicate to the public via social media platforms, the threat posed by the Coronavirus...
Article
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happened before. Women are killed in the name of honor in Asia and the Middle East, while girls in West Africa are subjected to genital mutilation in the name of tradition. Because the perpetrators believe that sex with virgins will cure them of their disease, young girls in Southern Africa are raped and infected with HIV/AIDS. According to the fin...
Article
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The emergence of social media in the late 90s resulted in information dissemination and consumption transformation. Social networking sites have increasingly been popular and appealing to youths, who often spend much time navigating across the platforms, exploiting the communication affordances. Whereas social media eases the consumption of news an...
Article
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The new world of 'information chaos' is characterised by a growing global digital divide, as postulated by digital dichotomy theory, which unevenly affects actual media-communication outcomes, especially in developing societies. By adding the power of computing to mechanical and electronic innovation of the past, as captured by MacBride in "Many Vo...
Preprint
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In Northern Nigeria, distrust jeopardizes the coronavirus response. On April 11, 2020, after World Health Organisation (WHO) declared the Covid-19 pandemic, Kano State confirmed its first positive Covid-19 case. In the same month, the state witnessed what was described as mysterious deaths, claiming hundreds of lives. Many people in the state belie...
Article
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The globalized culture of celebrity is argued to have profound effect on knowledge, power and representation. Celebrity culture as a popular culture promoted through the media influence certain categories of group. The study used quantitative content analysis to examine the portrayal of female celebrities in the Daily Trust and The Nation newspaper...
Article
Full-text available
All over the world, hate speech represents a form of threat to damage the lives of individuals and increase the sense of fear in entire communities. Scholars have aligned with the description that it is a globally-endorsed paradigm that the press as an important institution in the democratic process plays a key role during elections. As the Fourth...
Research
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es several steps beyond paper qualification and made incursions into the personal psychological dispositions in terms of behavioral antecedents and projections of the teacher. With the turndown of events over the years in Nigeria, the trend of globalization, digital technology, and the mass quest for formal education and certification, the teaching...
Preprint
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The emergence of social media in the late 90s as a result of the proliferation of the internet witnessed a new transformation of news production, dissemination, and consumption. The blogosphere has increasingly been popular and appealing to youths, who are so engrossed in the media that they spend much time navigating across various platforms. Whil...
Article
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Global warming has remained a universal problem, topic of discussion and a controversial issue among different nations and the scientific community at large. Thus, it is the most severe problem the public is facing today: more serious than the danger of terrorism. The study examines the menaces of ozone layer depletion and global warming in Nigeria...
Article
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The issue of fake news and its impact has become prominent in recent times. This study is motivated by the need to assess the spread of fake news on Covid-19 amongst social media users in Kano State. The study adopted the Technological Determinism theory. It sought to investigate the extent to which social media users in Kano State are aware of fak...
Article
Full-text available
All over the world, hate speech represents a form of threat to damage the lives of individuals and increase the sense of fear in entire communities. The recent trend in journalism malpractice in the country is the dissemination of hate speech and vulgar language. In this perspective, the study examined the manifestation of hate speech in the 2019 g...
Article
Full-text available
This paper interrogates the status of indigenous language in promoting unity in diversity among broadcast media in Nigeria. The paper is exploratory in nature, as it utilises the descriptive research method whereby relevant literature, documents and records were consulted and analysed based on the existing literature. The paper is predominantly bas...
Article
Full-text available
The outbreak of coronavirus (Covid-19) pandemic has impacted and changed lives on a global scale. Since the first report of the confirmed cases of the Covid-19 in China and spread, the world has witnessed unprecedented mortality and morbidity, resulting in global public health emergency generating different public perception. This study examines
Article
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Media scholars, veteran broadcasters and the public have been expressing divergent concerns over the proliferation of fake accent on the Nigerian media waves, particularly on private radio stations. The paper anchored on the Durkheim's Social Fact and Weber's Social Action or Relations Theory to discuss the employment and favouring of fake accent b...
Article
Full-text available
The use of media in mobilization for protest actions has become a necessity in every social movement. The use of social media has been very influential in attaining this cause. The study examined the perceived value of social media in the #EndSARS protest in Nigeria. It analysed the kinds of messages that were posted on social media and the reactio...
Research
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The globalized and deregulated processes of informational production can, in Castells' thought, be understood through the main concept of the network. Production, rather than mass and 'routinized', relies instead in the formation of informational networks, which generate the information, knowledge and techniques that lead to a more rationalized or...
Conference Paper
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Media narratives in reflections on good governance and accountability in government has remained a major challenge globally. Weak accountability has resulted in the increases in the risk of underperformance in governance and huge failure in public administration, which are characterized by constant blame among government organs have significantly l...
Article
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ior risk of sickness than smoking or drinking alcohol. According to the World Health Organization, 462 million adults are underweight, while 1.9 billion adults are overweight and obese. In children under 5 years of age, 155 million are stunted, 52 million are wasted, 17 million are severely wasted and 41 million are obese. Globally, there is hunger...
Article
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Pregnancy and complications among women during child labor have become one of the greatest health challenges leading to mortality among women of reproductive age. In 2017, estimates show that 810 women die every day as a result of pregnancy or childbirth related complications around the world. Nigeria accounts for 10 percent of maternal mortality i...
Article
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Diet is currently the number one risk factor for disease in the world; carrying a superior risk of sickness than smoking or drinking alcohol. According to the World Health Organization, 462 million adults are underweight, while 1.9 billion adults are overweight and obese. In children under 5 years of age, 155 million are stunted, 52 million are was...
Article
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Em todas as sociedades civilizadas, a mídia é uma instituição independente que controla as atividades do povo e do governo. Na Nigéria, além do Executivo, Judiciário e Legislativo, a mídia é considerada o Quarto Poder da Nação. Da Declaração Universal dos Direitos Humanos, o Artigo 19 prevê a liberdade de expressão como parte dos direitos humanos f...
Research
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Prostate cancer is the most common form of cancer diagnosed among men. For Nigerian men, prostate cancer is the deadliest cancer. 15,306 cases were recorded in 2020, with 16.3 deaths per 100,000 men. An estimated 80 percent of Nigerians with prostate cancer are diagnosed late when the disease has advanced to an incurable stage. The need for routine...
Article
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Misinformation becomes rampant in the digital age and social media provide people with the opportunities for engaging more actively in society. The objectives of the study are: (i) to ascertain the extent to which residents of Kano have been exposed to digital images on Covid-19 that often accompany fake news in social media; (ii) to establish the...
Article
Full-text available
The study used content analysis to examine press coverage of kidnapping cases in Nigeria in the Daily Trust and The Guardian newspapers from August to October, 2020. The objectives of the study are to examine the frequency; prominence and direction so as to measure the extent of kidnapping cases by the selected newspapers. Issue- Attention Cycle Th...

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