Anthony Odita

Anthony Odita
  • Delta State University

About

25
Publications
6,494
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276
Citations
Introduction
Current institution
Delta State University

Publications

Publications (25)
Article
Corporate reputation is viewed as an intangible asset that is shaped by all internal and external stakeholders' impressions of the company, which can affect its value. The study examined the determinants of corporate reputation, with direct focus on the effect of corporate leadership and corporate image on organizational performance of banks in Asa...
Article
The study examined the effects of brand communication on customer loyalty of selected banking industry in Delta State. The specific objectives are to; determine the effects of information quality on customer loyalty of selected banks in Delta State and evaluate the effect of information source credibility on customer loyalty of selected banks in De...
Article
The study examined the effect of the Green Business strategy on the Business performance of SMEs in South-South Nigeria. The general objective of this study was to investigate the effect of human resource planning on the organizational performance of Federal Medical Center Asaba. The specific objectives of the study were to (i) Ascertain the effect...
Article
The study examined the effect of Compensation Management on employee performance in the Manufacturing Industry, specifically with a focus on Flight Aluminium Plc in Asaba Delta State, Nigeria. The specific objective of the study is to ascertain two measures of Compensation Management namely; Salary (SLY), and Benefits Programmes (BP), and how they...
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Full-text available
The study examined the effect of Organizational Maturity and Firm Sustainable Performance of Manufacturing Industries. The specific objectives of the study were to determine the change management on firm sustainable performance and ascertain the effect of digital maturity on firm sustainable performance. The study adopted survey research design; da...
Article
The study examined the effects of brand advocacy on customer loyalty of selected banking industry in Delta State. The specific objectives are to, determine the effects of brand advocacy on customer loyalty of selected banks in Delta State and ascertain the effects of online customer reviews on customer loyalty of selected banks in Delta State. Cros...
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Full-text available
This study was on strategic intent and organizational performance in the banking industry. The purpose was to identify how strategic intent and it dimensions relates with organizational performance. The design of the study was cross-sectional survey. A self-report questionnaire was used for data collection. Two hundred and one respondents make up t...
Article
The study examined the influence of teamwork on employee productivity in selected telecommunication firms in Delta State. The specific objectives of the study are to; determine the effect of team trust on employee productivity in selected firms in Delta State; ascertain the effect of reward and recognition on employee productivity in selected firms...
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Full-text available
This study specifically modeled the influence of gender parity strategies on bank efficiency in Nigeria with a specific focus on the Covid-19 era. Three gender parity strategies considered include accommodation-based strategy, assimilation-based strategy, and leveraging on gender differences strategies. Meanwhile, bank efficiency was measured by co...
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This study investigated work-life balance and employees’ performance in some selected commercial banks in Delta and Bayelsa States, Nigeria. The correlational type of survey research design was adopted and the study’s population comprised all the employees of commercial banks with presence in Delta and Bayelsa States out of which seven were selecte...
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Full-text available
The study examined social media marketing strategies adopted by SMEs for their business survival in Delta State, Nigeria. The research population consists of all 3,976 registered SMEs with the Small and Medium Enterprises Development Agency of Nigeria, Delta State office (SMEDAN). Three hundred and ninety-eight (398) registered Small and Medium Ent...
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Full-text available
This study examined stress management strategies and employee performance in manufacturing firms in Edo State. Four research questions and four hypotheses guided this research. This study employed the correlational research design and covered all the manufacturing firms in Edo State but five of them were randomly picked for the study and their empl...
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This study considered supply chain management (SCM) practices and manufacturing firms’ performance in Delta State, Nigeria. Specifically, it investigated the relationship between strategic purchasing practices, strategic supplier partnership, customer relationship, and Just-In-Time capability as dimensions of SCM on non-financial performance of man...
Article
This study focuses on the effect of competence based management system on competitive advantage of deposit money banks in South-South and South- East zones in Nigeria. The specific objectives are to ascertain the effect of leadership capability competence on competitive advantage, to determine the effect of functional competence on competitive adva...
Article
Organizations regularly encounter unforeseen occurrences like government policy change, market failure natural catastrophes, terrorist attacks, or technology failures in extremely unpredictable and uncertain times. Thus, the study of strategic management and organization growth was embarked upon. Two research questions were asked leading to two res...
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Full-text available
The study investigated Continuous Production and Competitive Advantage in Selected Aluminum Companies in South- South, Nigeria, with specific objectives: to examine the relationship between mass production and customer collaboration, to determine the influence of process production on customer retention, to investigate the impact of assembly produc...
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Full-text available
The study focused on effect of admin internal control on performance in telecommunications industry in South South and South East Nigeria. The study employed a descriptive survey research design. Instrument adopted for the study is a structured questionnaire based on simple random sampling method. In addition, interview was also employed to serve a...
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This paper examined empirically financial integration impact on Nigeria economic growth volatility. Specifically, it identified some of the major key variables through which financial integration influence growth volatility in Nigeria. Three research hypotheses were stated from which an empirical model was formulated to link the influence of financ...
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Full-text available
The study covered four (4) selected financial deepening estimators as it affects the economy as a whole. To carry out the study, data were sourced through Statistical Bulletin 2018 and World Bank Development Indicators (2018) from 2003 to 2018. Group of low-income countries have continued to find the need for adequate financial deepening in a bid t...
Article
This paper examines the impact of capital structure on financial performance of Nigerian firms using a sample of thirty non-financial firms listed on the Nigerian Stock Exchange during the seven year period, 2004 - 2010. Panel data for the selected firms were generated and analyzed using ordinary least squares (OLS) as a method of estimation. The r...

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