Anja Tekic

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Verified

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• PhD
• Professor (Associate) at National Research University Higher School of Economics

To overcome challenges of too rigid innovation structures and a lack of access to resources and know-how in innovation projects, companies should utilize context-specific innovation structures while co-creating innovative solutions with different groups of external actors. The Uebermorgenwerkstatt is seen as a combination of a flexible co-creation...

Transferring from triple helix to quadruple helix of innovation supports the trend towards the engagement of all stakeholders in innovation. Companies tend to tap into both internal and external knowledge sources to accelerate innovation, turn to co-creation across innovation processes and allow the flow of knowledge over their organizational bound...

To sustain their competitive advantage, companies rely more and more on customers' knowledge and experiences in product innovation processes. Considering that for radical innovations a distance from current market needs is crucial, customers are not in great amount involved in the development of products that represent breakthroughs on the market....

Focusing on the characteristics of different thinking styles and different product development project types, we suggest that people should adapt their thinking strategies according to the challenge they face and choose a thinking style that is a best match for the type of project they are working on. Even though people can perform well in more tha...

Supported by crowdsourcing platforms, companies are able to tap into a global pool of talented contributors, co-creating thereby truly geocentric brand strategies. Still, the question remains whether there are differences across countries in contributors’ willingness to participate in brand co-creation and their ability to create value for the bran...

Innovation‐focused co‐creation between companies and individual external contributors is accompanied by the challenge of managing intellectual property (IP). The existing literature presents scattered evidence of various elements of the arrangements adopted by companies to manage their IP (such as a high or low degree of IP control, monetary or non...

Building on the debate on engaged scholarship in project studies, this article aims to explore the extent and potential of practitioner involvement in research on projects and thereby characterise the evolution of the field through the lens of engaged scholarship. We conduct a longitudinal bibliometric analysis of 6584 articles published on project...

As an exogenous antecedent of national innovation performance, culture has been receiving significant attention in cross-cultural research. However, relying primarily on Hofstede’s framework of national culture, this research has so far been predominantly inclined to treating culture as a collection of independent dimensions, thereby ignoring the c...

Tension between dynamic innovation activities and conventional static methods of intellectual property (IP) protection pushes companies to cultivate new IP management strategies that are responsive to the dual challenges of control and openness of IP in co-creation projects. Great openness may obstruct appropriation of benefits from co-creation out...

As the concept of co-creation has evolved in the innovation management literature its meaning has become ambiguous and the boundaries between it and the concept of open innovation have become opaque. The purpose of this paper is to more clearly define the concept of co-creation and to articulate how it differs from and relates to the concept of ope...

A co-creation strategy for product innovation ought to be customised for the specific context in which it is to be implemented. Despite the obvious common-sense appeal of this idea, the context-dependent character of co-creation has not yet been clearly recognised and analysed in the pertinent literature. We address this intellectual gap by positin...

A co-creation strategy for product innovation ought to be customised for the specific context in which it is to be implemented. Despite the obvious common-sense appeal of this idea, the context-dependent character of co-creation has not yet been clearly recognised and analysed in the pertinent literature. We address this intellectual gap by positin...

This paper outlines the principles of modelling and designing a laboratory for ideas, an innovative solution dedicated to the development of creativity and creative problem solving skills in an engineering context. Reflecting the objectives, this paper defines the connection between creativity and engineering, adopting them as a single mindset, and...

Having in mind the concept of open innovation and its huge potentials, the purpose of this paper is to discuss possibilities of industry-university collaboration through direct engagement of students as creative innovation partners within company innovation projects. The concept of collaboration between companies and students is explained in this p...

The paper will present the idea, structure and the first results in application of the innovation platform specially oriented toward students' contests. There is a significant number of professional platforms available on the web offering different kinds of tasks and creative challenges for task solvers offering monetary rewards for the best propos...

Open innovations (OI) represent the leading innovation strategy that necessarily involves universities as one of the key factors in the technology and knowledge transfer process in the society. OI model is represented in this paper through student contest in innovative task solving as an aspect of educating students to become the „open innovation a...

Contemporary digital and Internet culture enables higher level of interactions between customers and companies, as well as among customers themselves. These trends are followed by faster new product adoption and innovation diffusion. The aim of this paper is to show the influence of social media in adopting new products during distinct stages of a...

The paper presents improvement of a product through the application of Design for Excellence (DFX) tools for assembly, manufacturing and environmental protection that are incorporated into the commercial software Siemens Teamcenter for Product Lifecycle Management (PLM). Complex database, that is a heart of every PLM software, allows easy access to...

The purpose of this paper is to show examples of customer co-creation used by companies from South-East Europe (SEE) and define their most important characteristics. They are compared with the world's best practices through the framework that integrates four dimensions: customers' motives for co-creation, stage of product life cycle in which co-cre...

Universities are primary sources of new knowledge production and innovation in Serbia and crucial element for technological change in vital segments of economy. Therefore knowledge and technology transfer from universities is an extremely important factor. In this paper an introduction to the iDEA lab, student centred co-creative ecosystem is given...

Considering that companies, especially SMEs, have limited resources to support their product development processes, their management has started to look for fresh ideas and competent individuals outside their borders. Co-creation is seen as a powerful engine for innovation. This paper focuses on the establishment of university-industry cooperation,...

With the increasing competition in the global market, the manufacturing industry has been facing the challenge of increasing customer value. Mass Customization is the result of a more self-aware type of customer who demands more choice and more involvement. Small and medium enterprices, through their flexibility advantages and closeness to customer...

This article contributes to understanding of the role of strategic project management as a pillar of organization success. Successful project management appears to be deliberate strategic choice of organization's decision makers in order to survive in the fast changing external environment. The general idea is that project management teams must con...

In contemporary business environment, companies realize the importance of collaboration throughout the entire product lifecycle. The focus of the paper is on the collaboration in New Product Development (NPD) processes and how Product Lifecycle Management (PLM) strategy can support advanced collaboration strategies, such as Mass Customization and C...

In modern global economy, companies can distinguish themselves from the competition only by closely aligning their products with customer-defined needs. This is the basis of successful New Product Development (NPD) process. In this paper will be represented the interaction of two concepts -Mass Customization and Requirements Management, which enabl...

Mass customization is an actual concept for more than two decades. In recent years, some large enterprises have started abandoning mass customization business approach, while small and medium enterprises have been more successful in developing and adopting their MC strategy. In this paper we represented some success factors of mass customization bu...

Thanks to the pioneers of Kaizen (改善), Taiichi Ohno (大野 耐) and Shigeo Shingo (新 郷 重 夫), whose work led to the development of the most efficient production system, Toyota's Production System (TPS), today we have a great interest for the implementation of this management system in other industries. Lean Management evolved from TPS, and today represen...

Efficient new product development is hard to imagine out of PLM (Product Lifecycle Management) strategy and contemporary software solutions. The paper will present some results of the implementation of PLM strategy in the new product development process in a chemical company, that has a very wide production programme structure with numerous product...

The need for close and effective collaboration in creating innovative products requires the integration of business and technical information systems. Efficient new product development is hard to imagine out of PLM (Product Lifecycle Management) strategy and contemporary software solutions. The paper will present some results of the implementation...