Amit Mittal

Chitkara University · Doctoral Program for Working Executives

Purpose This study identifies the facilitators and inhibitors for the adoption of e-learning for the undergraduate students of architecture. Nine constructs are identified as facilitators and five constructs are identified as inhibitors to the adoption of online learning systems in the context of the study. These constructs were used to propose a r...

Purpose The personality of an individual plays a vital role in the way an individual perceives organizational politics and justice in the workplace. However, there is meager research on how an individual's personality affects the perceptions of organizational politics and justice. This study endeavors to fill this gap by analyzing the mediating rol...

The present research study examines emotional maturity and its relationship with employer satisfaction in recruiting fresh engineering Information Technology graduates. Four hundred sixty-five employers of multinational and national information technology companies in India were considered as respondents. These employers conduct the campus placemen...

Purpose The study aims to develop a theoretical model that highlights the determinants of the adoption of online teaching at the time of the outbreak of COVID-19. This study adopted a time-series analysis to understand the factors leading to the adoption of online teaching. Design/methodology/approach Empirical data were gathered from 222 universi...

The paper explores the factors that affect proximal and distal employability behavior within the employer satisfaction perspective a vis recruitment of the fresh management graduates. The study undertakes a comprehensive review of the literature and categories the literature as divided across three broad streams: individual preparedness, institutio...

The study aims to examine the behavioral intention (BEI) of faculty members specializing in the field of architecture towards the adoption of online teaching and assessment for architectural courses in architecture schools in the wake of COVID 19. The population targeted for investigation consisted of qualified faculty members duly registered with...

Purpose The study aims to emphasize the need for an exclusive theory, approach and measurement scale for service innovation. In the past three decades, the importance of services and service-related industry has grown tremendously. Well-established scales used for research in manufacturing cannot be directly adopted and measured in the service indu...

Generation Z, the youngest generation is steadily entering the workforce with an entirely unique perspective on careers and workplace norms. Employers need to embrace this generation cohort and use their strengths while providing meaningful work. In this regard, the paper aims to examine the influence of HR policies and practices on Generation Z, t...

Sustainable luxury research has received growing attention in the most recent years as it requires firms and supply chains to design circular business models and strategies to tackle environmental, financial, and social issues. However, previous research still falls short to deepen how luxury firms design and manage sustainable supply chain practic...

This paper on industrial marketing, attempts to identify the non-price attributes (desired values) affecting the willingness to pay (WTP) of the Indian engineering, procurement, and construction (EPC) companies when buying medium- and high-voltage switchgears from manufacturers. A review of literature until 2018, covering theoretical framework and...

The present study examines virtual try-on technology (VTO), return policies, pay-on-delivery (POD) mode of payment, vendor-specific guarantees, and free shipping policy of online retailers as antecedents of trust. The study also examines the role of perceived effectiveness of e-commerce institutional mechanisms (PEEIM) as a moderator between repurc...

India is amongst the fastest growing markets for smartphones in the world which are driven by a young population. This study seeks to understand the intention to use mobile news applications by students in India. To address this broad objective, an extended technology adoption model has been proposed with the inclusion of news motivation and percei...

This study is an attempt to understand the relationship between narcissism and job satisfaction in the context of teachers in a university set-up. Previous research has considered narcissism as a personality disorder and considers it unhealthy for organizations and individuals. In order to understand the construct of narcissism, and how it impacts...

Background Meaningfulness of work leads to positive job-related consequences, such as engaged, satisfied, productive, trustworthy, and devoted employees. Purpose The main purpose of this research was to study the relationship between meaningfulness of work, employee engagement, and affective commitment. Further, this study is also examined the med...

Purpose Conventionally, consumers perceive luxury products as a means of displaying their wealth and prosperity. Consumption of luxury products has usually been considered the prerogative of the Western world. Although there are a number of studies capturing the pre-purchase and purchase behaviour of consumers, there is a dearth of quality studies...

In the digitized world, everything and products are being designed and used with the help of advanced technologies. The Agriculture industry is not an exception; Walmart has started tackling food safety by using blockchain technology in the supply chain. As agriculture is one of the most influential sectors for the world economy and has also a grea...

Perceptions of psychological empowerment play a vital role in the way an individual perceives things at the workplace. In spite of this, there is scant research on the antecedents and consequences of psychological empowerment. This study is an attempt to fill this gap by analyzing the mediating role of psychological empowerment on the relationship...

Purpose The manufacturing industry is presently experiencing technological disruption on a global scale. Consequently, to tackle such disruption, firms are identifying a volatile, uncertain, complex and ambiguous (VUCA) scenario and seeking ways to counter it. Accordingly, this paper aims to investigate the employee performance through assessing or...

Vistara—a joint venture between Tata Sons (India) and Singapore Airlines (Singapore)—is a full-service private airline in India that launched operations in January 2015. The airline has been growing at a steady pace and has already won a number of awards, but going forward it shall have a number of challenges to confront, especially on how to incre...

Unlike traditional recommender systems, temporal and contextual user information has become indispensable for contemporary recommender systems. The internet-driven Context-Aware Recommender Systems (CARS) have been used by big brands like Amazon, Uber and Walmart for promoting sales and boosting revenues. This paper argues about the relevance of co...

Purpose The purpose of this paper is to establish the link between three constructs, namely, service innovation, corporate reputation (CR), and word-of-mouth (hereinafter WOM). Primarily, the aim is to understand whether innovation in a service firm drives its reputation, thereby resulting in positive WOM where the direct effect of service innovati...

Blockchain is set to disrupt supply chain activities. Research has barely begun to assess its effects on various inter-organizational interactions and on the end-consumer. This paper explores the lack of trust that consumers of organic products have on its supply chain, why it is important to reduce that trust gap and how blockchain is likely to he...

Telemedicine has emerged as a solution to the triad of accessibility, cost and quality in case of healthcare delivery systems world over. Despite its immense potential, its rate of usage is disappointingly low. The research identifies various factors influencing telemedicine acceptance in India. A modified version of UTAUT2 (Unified Theory of Accep...

The purpose of this research paper is to understand the role of employability skills and emotional intelligence toward employer satisfaction in recruiting fresh information technology engineering graduates from institutions of higher learning in India. Using a structured questionnaire, the study surveyed 507 employers from the information technolog...

With the swift developments and improvement in the information and communications technology, everyone is viewing the emergence of another age of the Internet of Things. A smart city is an urban development vision to assimilate numerous technologies with Internet of Things solutions. Therefore, this study explores the antecedents and consequence of...

In an increasingly competitive and uncertain business environment, recruiting employees with specialized skills isn't sufficient any longer. Over and above specialized capabilities, employees need to demonstrate essential business abilities to take empowered decisions that are consistent with the goals of their organizations. The objective of the p...

As education is quickly moving from the product driven to the market driven, it is vital for the marketers to draw attention and get nearer to their potential clients. Therefore, it is essential for an educational institution to identify the factors that affects the student's choice of higher education institution. Knowledge of those factors is imp...

Subject Coverage Suitable topics include, but are not limited, to the following: • Contemporary issues in business and emerging concepts in marketing and sales, finance and accounting, production and operation management, human resource management and organisational behaviour • Emerging issues in commerce and economics, e-commerce and retail supply...

Subject Coverage Suitable topics include, but are not limited, to the following: • Contemporary issues in business and emerging concepts in marketing and sales, finance and accounting, production and operation management, human resource management and organisational behaviour • Emerging issues in commerce and economics, e-commerce and retail supply...

The triggers of "post-purchase dissatisfaction" are emerging as a highly debated aspect in the case of consumer electronics and electric goods worldwide. The triggers of the phenomenon of "consumer dissatisfaction" often involve the dimensions of "consumer-driven" or "product-driven" or "non-product driven" as well as "organization driven". Such "t...

The purpose of this study is to attempt to address the effect of country of origin (COO) on brand image in case of different product involvement levels, Further to identify the influence of consumer characteristics on product evaluation based on country of origin image to measure the extent of Indian consumers' country of origin knowledge with resp...

Digital television is a new buzzword in Indian entertainment & media industry. The limitations of analogue transmission brought the concept of digital television in India. The digital television is expected to bring more transparency in the system and better revenue sharing among the stakeholders. The present study makes an attempt to study the sub...

Present study like to examine the variables that are significant, in the selection of offshore outsourcing locations for the voice based jobs in India and Philippines. The study has statistically tested human resources factors, finance factors, national level factors, communication, language, culture, client and service provider relationship, servi...

Materialism is an area of concern to marketers in emerging markets. This study is based in India which represents one of the largest emerging markets in the world today and seeks to contribute to the scarce understanding of materialism in the context of Indian women consumers. Specifically, the study explores: (a) the degree of materialism in women...

This paper identifies the main attributes that lead to shoppers’ patronage of a shopping mall in the Indian context. The review of literature identifies sixteen salient attributes which converge into the following four main dimensions that can be considered as determinants of shopping mall attractiveness: (1) merchandising (2) variety & selection (...

The BRICS (Brazil, Russia, India, China and South Africa) economies have been selected as a basis for the present study due to two reasons. Firstly, economists have prognosticated that these nations are widely considered among the world's ascendant economies and secondly, these countries represent almost every continent on the globe. In this contex...

The study attempts to identify perceptions of consumers towards existing retail formats in India. To have in-depth study of consumer perceptions, the basis on which consumers have been segmented keeping in view the products to be sold need to be understood. Customers of today carry out extensive research in gathering maximum information about produ...

Volume 3, Issue 4/4 Abstract: This paper studies how similar store attributes compare on customer evaluations when taken as a comparative between two retail segments. Two of the largest retail segments viz. grocery & apparels have been taken for the purpose of comparison of importance according to store attributes. This study is significant given t...

Store Choice has been a subject of frequent research in the developed retail markets of the west. However, the retail sector in India has been largely fragmented and unorganized. However, the retail scenario in India is changing at a very brisk pace. Many international retailers entering India and many Indian retailers in the organized segment are...

Volume 3, Issue 2/4 Abstract: The financials of retail firms are very sensitive to margins on the brands they sell. One way of ensuring better margins on merchandise sold is by offering store brands also known as private labels (PLs). In addition to better margins, PLs also give retailers greater control over the supply chain; negotiating leverage...

The ever increasing product diversity and competition on the market of goods and services has dictated the pace of growth in the number of advertisements. Despite their admittedly diminished effectiveness over the recent years, advertisements remain the favored method of sales promotion. Consequently, the challenge for an advertiser is to explore e...

Store Choice has been a subject of frequent research in the developed retail markets of the west. However, the retail sector in India has been largely fragmented and unorganized. However, the retail scenario in India is changing at a very brisk pace. Many international retailers entering India and many Indian retailers in the organized segment are...