Alana Harris

Alana Harris
Deakin University · Marketing

Doctor of Philosophy

About

10
Publications
6,017
Reads
How we measure 'reads'
A 'read' is counted each time someone views a publication summary (such as the title, abstract, and list of authors), clicks on a figure, or views or downloads the full-text. Learn more
36
Citations
Education
February 2007 - October 2015
James Cook University Brisbane
Field of study
  • Tourism
February 1998 - November 1999
Swinburne University of Technology
Field of study
  • Marketing
February 1995 - November 1997
Victoria University Melbourne
Field of study
  • Tourism

Publications

Publications (10)
Article
Full-text available
IntroductionWhat does it mean to be abroad in the modern Australian context? Australia has developed as a country where people increasingly travel both domestically and abroad. Tourism Research Australia reports that 9.6 million resident departures are forecast for 2015-16 and that this will increase to 13.2 million in 2024–25 (Tourism Forecast). T...
Conference Paper
Full-text available
A business game simulation designed for students at the introductory level of a Tourism and Hospitality degree is detailed. The game focuses on the balanced nature of the three primary dimensions of the sustainable tourism system: the economy, the environment and the social system. Emphasis is placed on validation of the simulation model and evalua...
Thesis
Full-text available
This thesis investigated the use of face to face word-of-mouth by travellers and the influence it has on decision making upon arrival at a destination, specifically the backpacker and grey nomad caravanning markets. The key outcomes of this study were; 1) development of a model that explains how word-of-mouth works, with an embedded model focusing...
Article
Full-text available
This study aims to understand the language patterns that are used on websites for influencing travelers to visit Gallipoli by analysing emotive language and categorising it according to different segmentations of Gallipoli visitors. Websites promoting Gallipoli were identified through Google. Wordle software was used for conducting a website conten...
Conference Paper
Full-text available
Study tours have long been used in tourism and hospitality courses as a form of experiential learning where students gain a number of personal and academic benefits. These benefits are well established in the literature and include personal growth, preparedness for global citizenship and increased confidence. This working paper extends the thinking...
Conference Paper
Full-text available
This paper reviews the word of mouth literature in the context of tourism with specific focus on word of mouth at-destination. Firstly it outlines the significance of word of mouth and identifies forms of word of mouth. Then the sources of word of mouth that a traveler uses during travel are identified and, finally, the context of word of mouth exc...
Article
Full-text available
Significant changes are taking place in post-secondary tourism and hospitality education in Australia. Along with an expansion of degree offerings by universities, vocationally focused degrees are also emerging from Vocational Education and Training (VET) organisations also registered as Higher Education Providers (HEP). Among the many implications...
Article
This chapter examines aspects of working backpackers in Cairns in Far North Queensland, Australia. Using the push pull model, the study examines both the destination supply and demand sides of the working holiday making backpacker market to determine the degree to which the two are aligned. A qualitative approach, utilizing interviews with hostel m...

Network

Cited By