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Advisors from 55 of 119 student-run public relations firms on U.S. college campuses provided data about firm characteristics. A listing of student-run public relations firms, or agencies, was created and through an online survey questionnaire, results show that firm characteristics (years in operation, funding, workspace, hiring process, types of c...

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... give a percentage.) Table 1 outlines how responses from the seven questions were used to classify the student-run firms into types. Advisors reported spending 50-100 percent of their week devoted to firm Advisors spent 20-49 percent of week devoted to firm Advisors spent 0-19 percent of week devoted to firm ...

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