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b: Forced continuity hiding the free offering deep, shown in red box

b: Forced continuity hiding the free offering deep, shown in red box

Source publication
Experiment Findings
Full-text available
Dark Patterns are deceptive user interfaces that trick user into doing unintended task. Over an year long study on Dark Patterns, it was identified that not all dark patterns are equally dark. So in order to be able to quantify the efficacy of darkness, it is necessary to define what darkness in dark patterns mean. In this study I have tried to est...