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Fig 1 - Self-Control as Value-Based Choice

Fig. 1. Value-based choice model of self-control. The cumulative subjective value of each response option (middle column) is a weighted sum of value inputs based on the option's attributes (left column). Example attributes for a choice option include primary rewards, effort costs, social acceptance or rejection, and self-consistency and-verification. The subjective value integration is not strictly rational but instead is modulated by a number of choice " anomalies " such as the tendency to discount delayed gains. Value accumulates dynamically and stochastically across time until a threshold is reached, and attention can influence the accumulation process by altering the relevant attributes. The option with the greatest value when the threshold is reached or time runs out is enacted. 
Value-based choice model of self-control. The cumulative subjective value of each response option (middle column) is a weighted sum of value inputs based on the option's attributes (left column). Example attributes for a choice option include primary rewards, effort costs, social acceptance or rejection, and self-consistency and-verification. The subjective value integration is not strictly rational but instead is modulated by a number of choice " anomalies " such as the tendency to discount delayed gains. Value accumulates dynamically and stochastically across time until a threshold is reached, and attention can influence the accumulation process by altering the relevant attributes. The option with the greatest value when the threshold is reached or time runs out is enacted. 
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