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The term “analysis paralysis” or “paralysis of analysis” refers to over-analyzing (or over-thinking) a situation, or citing sources, so that a decision or action is never finally taken, resulting in paralyzing the outcome. It is a general myth that when a consumer is given more choices by the vendor the sales go up. This research paper attempts to...
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... Now that you have identified three interesting Netflix movies, you are faced with the complex choice of deciding in which order to watch themare you also overthinking such choices? Handling the number of variables and environmental factors is known as analysis paralysis [42]. People are often overwhelmed when striving to make the best possible decision, hindering concrete actions. ...
Theory is a pivotal component in Information Systems (IS) research and no less so in Design Science Research (DSR) projects, which are typically expected to select and use kernel theories to develop theoretical contributions. However, the actual application and utilization of kernel theories remain challenging and heterogeneous – from producing theoretical outcomes in each project to using theory for the justification of design activities. This is problematic since academic journals have high expectations for selecting, using, and contributing
to (kernel) theory. As a consequence, DSR researchers, especially novice ones, face challenges in navigating the high expectations of journals with a blurry research component. In this paper, we explore a set of tensions prevalent in the selection, use, and development of kernel theory to then elaborate on possible pathways to respond to them.
... The choice overload was used in this study to gauge overchoice. According to the literature, this variable is produced by a number of different factors, including: a) Overwhelmingness: consumers who are presented with an overwhelming number of options are paralyzed by the numerous factors they must consider before making a purchase (Kurien et al., 2014). Our performance on intellectually difficult tasks will suffer, along with overall creativity, willpower, and personal wellbeing, if we overthink (Kane, 2015). ...
... According to some research, maximizers and satisficers both experience regret when thinking about comparable options while using a concrete mentality and noncomparable alternatives when using an abstract mindset (Hassan et al., 2014). e) Inaction/delay: when faced with too many options, customers postpone making a choice (Kurien et al., 2014). ...
Consumers today are burdened by a huge number of advertising messages and various products and services that are put in front of them to choose from. In such situations, analysis paralysis syndrome often occurs, i.e. the impossibility of choosing a product, that will most adequately meet their needs, among many similar ones. Very often such decisions are encumbered by social influences and expectations. Consumers, due to the fear of social ostracism, feel even more anxious when choosing, which only deepens this syndrome. The impossibility of making a final decision arises because consumers are not sure enough whether they will make a good choice, and sometimes feel frozen in such a moment of tension. Marketing experts can avoid this situation, and influence consumer behavior, by offering consumers a smaller number of items to choose from, trying to better understand their real needs, or clearly and honestly directing them to the option that would suit them best. In such a situation, the decoy effect can be helpful, that is, to add a less desirable option (most often as a third-choice option), whose function is to change the perception of consumers in relation to the other two options. In this approach, consumers are subconsciously shown the way to a certain item, which will relieve them of the tension of choosing (a product), which is also in the company's best interest to sell.
Keywords: Analysis paralysis syndrome, Decoy effect, Consumer behavior
... The choice overload was used in this study to gauge overchoice. According to the literature, this variable is produced by a number of different factors, including: a) Overwhelmingness: consumers who are presented with an overwhelming number of options are paralyzed by the numerous factors they must consider before making a purchase (Kurien et al., 2014). Our performance on intellectually difficult tasks will suffer, along with overall creativity, willpower, and personal wellbeing, if we overthink (Kane, 2015). ...
... According to some research, maximizers and satisficers both experience regret when thinking about comparable options while using a concrete mentality and noncomparable alternatives when using an abstract mindset (Hassan et al., 2014). e) Inaction/delay: when faced with too many options, customers postpone making a choice (Kurien et al., 2014). ...
Bu çalışmada, depremlerde malzeme seçimi kaynaklı hasarların yapıların deprem yükleri altındaki
davranışlarının simülasyonları yaparak incelenmesini ele almaktadır. Deprem, dünyada birçok ülkeyi etkileyen
ciddi bir sorun olup, en önemli doğal afetlerden biridir. Son 6 Şubat 2023 tarihinde 7,7 Mw Kahramanmaraş
depreminde de birçok binanın yıkılmasına sebep olmuştur. Bu yıkımların da geneli malzeme seçiminden
kaynaklı yıkıldığı belirlenmiştir. Bu amaçla, bu çalışmada Kahramanmaraş depremi gibi gerçek bir depremin
verileri kullanılarak bir yapı modeli oluşturulmuştur. Yapı modeli, malzeme özellikleri, boyutları ve geometrisi
dikkate alınarak hazırlanmıştır. Bu yapı modeli, deprem yükleri altında nasıl davrandığını görmek için simüle
edilmiştir. Simülasyon sonucunda, malzeme seçiminin yapısal performans üzerindeki etkisi incelenmiştir.
Ayrıca, yapıda oluşan hasarın nedenleri de tespit edilmiştir. Bu çalışma, malzeme seçiminin yapıların deprem
performansına olan etkisini açıkça göstermektedir. Çalışmada ayrıca, malzemenin deprem performansını
artırmaya yönelik yapılmış araştırmalardan incelenmiştir. Özellikle, daha farklı malzeme türleri ve yapı tipleri
üzerinde incelenmeler yapılmıştır. Ayrıca, daha geniş kapsamlı araştırmaların yapılması ve farklı deprem
senaryolarının simülasyonunun gerçekleştirilmesi önerilmiştir. Çalışmanın sonucunda, Kahramanmaraş
depreminde yıkılan birçok binanın mukavemeti düşük beton ve düz demir kullanımından dolayı çöktüğü
görülmüştür. Yapılarda malzeme seçiminin deprem performansına olan etkisini incelenerek elde edilen
sonuçların yapılan deneylerle karşılaştırılarak veriler bulunmuştur. Elde edilen özellikle yapı tasarımı ve
inşaatında daha doğru malzeme seçimlerinin yapılmasına ve daha güvenli yapıların oluşturulmasına katkı
sağlayacaktır.
Anahtar kelimeler: deprem, betonarme bina, beton, çelik, hasar analizi
... The choice overload was used in this study to gauge overchoice. According to the literature, this variable is produced by a number of different factors, including: a) Overwhelmingness: consumers who are presented with an overwhelming number of options are paralyzed by the numerous factors they must consider before making a purchase (Kurien et al., 2014). Our performance on intellectually difficult tasks will suffer, along with overall creativity, willpower, and personal wellbeing, if we overthink (Kane, 2015). ...
... According to some research, maximizers and satisficers both experience regret when thinking about comparable options while using a concrete mentality and noncomparable alternatives when using an abstract mindset (Hassan et al., 2014). e) Inaction/delay: when faced with too many options, customers postpone making a choice (Kurien et al., 2014). ...
Garlic, onions, and leeks are vegetables that belong to the Allium family and are widely consumed all over the world. Leeks are grown in temperate regions of the world, including Europe, Asia, North America, and Africa. Turkey has an important place in terms of the production amount of leek and other Allium vegetables (garlic, onion, etc.). Along with other Allium vegetables, it ranks 2nd in the world in terms of production amount. Various studies have been conducted on the effects and popularity of Allium vegetable species on human health. Leeks, which are generally consumed fresh, are rich in potassium, iron, dietary fibers, phenolic acids, flavonoids and glucosinolates. It is rich in fructooligosaccharides and inulin, known as prebiotics. Leeks contain about 5% fructooligosaccharides and 3-10% inulin. The main flavonoid of leeks is kaempferol. It is known that the consumption of foods containing kaempferol prevents the development of cancer and cardiovascular diseases. Recent research has shown an association between the consumption of certain Allium species, particularly garlic and leeks, and a reduced incidence and risk of breast cancer. It has been shown that Allium species reduce the risk of cardiovascular disease due to their antithrombotic, antihypertensive, hypolipidemic, hypocholesterolemic and anti-hyperhomocysteinemia effects, antimicrobial, antiviral, antidiabetic, antiprotozoal, antioxidant, antispasmodic, anticarcinogenic, antimutagenic, antiasthmatic, antiamnesic, antiinflammatory, it has been reported by various studies that it has effects such as liver protective, neuroprotective, hypotensive, hypoglycemic, immunomodulatory, urease - xanthine oxidase inhibitor. In this article, the rich composition, cultivation, evaluation and health effects of the leek are discussed.
Keywords: Leek, health, composition
... The choice overload was used in this study to gauge overchoice. According to the literature, this variable is produced by a number of different factors, including: a) Overwhelmingness: consumers who are presented with an overwhelming number of options are paralyzed by the numerous factors they must consider before making a purchase (Kurien et al., 2014). Our performance on intellectually difficult tasks will suffer, along with overall creativity, willpower, and personal wellbeing, if we overthink (Kane, 2015). ...
... According to some research, maximizers and satisficers both experience regret when thinking about comparable options while using a concrete mentality and noncomparable alternatives when using an abstract mindset (Hassan et al., 2014). e) Inaction/delay: when faced with too many options, customers postpone making a choice (Kurien et al., 2014). ...
Drying is one of the oldest food preservation methods. By reducing the water activity through drying, microbial
and enzyme activation is limited, thus extending the shelf life of foods. Until today, many methods have been
tried in drying fruits and vegetables. Very few of these are used to dry products in liquid form. Freezing,
spraying, and foam drying are used for drying products in liquid form. Foam drying involves first mixing the
liquid product with foaming agents into the foam form, and then drying it with any technique. Since the surface
area of the product, which is brought into the foam form, will increase, the drying time is reduced, thus the
nutritional content of the produced powder is preserved. This method is especially used for drying viscous and
sugary products. In this method, various foamers and stabilizers such as egg albumin, glycerol monostearate,
carboxymethyl cellulose, xanthan gum, whey protein, soy protein, milk, lecithin are used for stable foam
formation. The most commonly used method of foaming is whisking. The foaming agents used in the production of stable foam, the foam stabilizer, the structure of the food, as well as the whipping time also affect. In this
review, the mechanism of foam drying, foamers used to create foam, foaming techniques, and their use in the
fruit and vegetable industry are discussed.
Key words: Foam mat drying, drying methods, foaming agent, foaming stability
... Their results suggested that a larger percentage of buyers (30%) made purchases from limited choice-set size while only a small percentage of buyers (3%) made purchases from larger choice-set size.Consistent with these results, other consumer behavior studies revealed that consumers are more likely to delay their choices or forgo their decisions with an increment in choice-set size which adversely impacts consumers' choices and preferences (Chernev, 2003 they found that they have to make selection from too many options while they make decisions with fervour if they have to choose from limited options. Moreover,abundance of choices gives birth to the paradox of choice which in turn generate decision paralysis because more choices lift the expectation of individual (Kurien et al., 2014).The choice is a good thing but too many choices come with consequences like decision paralysis and dissatisfaction. The problem of choice overload is fiercer for maximizers than satisficers (Schwartz, 2015).There are more chances of non-purchase behavior in case of more quantity and variety of products due to the existence of paradox of choice (Kinjo & Ebina2015).The paradox of choice gives birth to decision paralysis in consumers asthe multiplicity of options makes it difficult for them to decide. ...
In today's saving and investment era, the choice paralysis bias is an emerging phenomenon that affects the cognition and judgment of investors. It is also called paradox of investment choice in behavioral finance. It is a situation when an investor feels anxious due to the diversity and abundance of investment instruments. It is becoming a prominent issue confronted by the investment community in which investors find themselves entangled in the puzzle of making the right investment choice amidst diversity and availability of ample investment options. This article deals with the role of financial literacy and choice paralysis bias in the investment decision-making of investors. It offers a comprehensive review and analysis of the impact of financial literacy, revealing that financial literacy can provide a yardstick in the hand of investors to abrogate the effects of the choice paralysis bias on the judgment of investors.
... That is, late decisions may have resulted from participants waiting too long to acquire and act upon sensory evidence of their opponent's intended action. Paralysis-by-analysis has been observed in decision-making scenarios across various types of social interactions 58 including sport 59 and economics 60,61 . Late decisions may have resulted from participants waiting too long to acquire and act upon sensory evidence of their opponent's intended action. ...
We often acquire sensory information from another person’s actions to make decisions on how to move, such as when walking through a crowded hallway. Past interactive decision-making research has focused on cognitive tasks that did not allow for sensory information exchange between humans prior to a decision. Here, we test the idea that humans accumulate sensory evidence of another person’s intended action to decide their own movement. In a competitive sensorimotor task, we show that humans exploit time to accumulate sensory evidence of another’s intended action and utilize this information to decide how to move. We captured this continuous interactive decision-making behaviour with a drift-diffusion model. Surprisingly, aligned with a ‘paralysis-by-analysis’ phenomenon, we found that humans often waited too long to accumulate sensory evidence and failed to make a decision. Understanding how humans engage in interactive and online decision-making has broad implications that spans sociology, athletics, interactive technology, and economics.
... Consumers postpone their purchasing decisions when they are "spoilt" for choice, whereas they buy faster when they have fewer options to choose from (Iyengar 2010). More options have been found to lead to greater dissatisfaction because customer expectations are increased (Kurien et al. 2014). Consumers may experience choice paralysis when it is difficult to find all relevant options and effectively check available feedback such as reviews ( Reading the reviews then the bandwagon effect starts to have an effect. ...
... Families can also positively influence decision-making and MS management by helping PwMS to accept their diagnosis and overcome 'analysis paralysis' around making care decisions. 'Analysis paralysis' or overthinking results in delays to decisions or actions [37] and is particularly relevant in MS given the importance of starting treatment as early as possible [36]. Family members can offer PwMS a more objective view to support rational decisionmaking and reassure patients that they will provide practical support. ...
Multiple sclerosis (MS) is a complex condition with numerous physical, cognitive and emotional symptoms. These may necessitate significant, permanent lifestyle changes for people with multiple sclerosis (PwMS) and their caregivers and families, meaning it is important in contemporary neurological practice to consider including families and/or caregivers in the management of MS. However, existing evidence suggests that family involvement is not always beneficial; for example, it can exert either a strong positive or negative influence on the ability of PwMS to achieve optimal outcomes from their treatment and disease management. This paper, based on a live debate between neurologists and PwMS, examines the current perceptions on constructive involvement of families and caregivers in consultations for and management of MS, and reveals several areas where additional studies are warranted. Shared decision-making in MS has historically been a collaboration solely between healthcare professionals (HCPs) and PwMS, but PwMS are now more frequently being accompanied to appointments by a support person. This paper encourages HCPs to understand the dynamics between PwMS and their support person, and to individualize consultations and information accordingly. Family and caregiver involvement in the provision of care for PwMS needs to be for the benefit of, and at the discretion of, the PwMS. Support for families of PwMS, although important, may be more effectively and appropriately delivered through other channels outside of the clinical setting. Educating HCPs on the current patient experience to enable them to provide improved personalized care will ensure a mutualistic, patient-centred relationship with PwMS, which will help to optimize outcomes. Communication tools may also facilitate these interactions.
... However, studies that would directly measure the impact of the company's age [15][16][17][18][19], on the variety of marketing activities are very rare and typically touch this aspect just indirectly, especially among food producers [20]. Some researchers also studied other factors related to marketing activity, including sources of marketing inspirations [21][22][23][24][25][26], additional sales channels [27][28][29][30][31][32][33][34], variety of sales offer [35][36][37][38][39][40][41] and problems and barriers in online selling [42][43][44][45]. These areas of research continue to evolve and are developed in the scientific literature, resulting in a rapid increase in both theoretical and research interest. ...
... In the decision-making process, people often simplify by using the wrong criteria. More choices can lead to more dissatisfaction [38,39]. With fewer products offered online, consumers find it easier to process product information and compromises and comparisons are less difficult [41]. ...
... By analyzing the data from the table, it can be concluded that the correlation is positive, and the number of products on offer increases with the age of the company. As mentioned in other studies [38], increasing the merchandise assortment of an e-shop does not always have a positive effect on increasing sales. A valuable activity is the use of filtration and offer personalization mechanisms on the trading platform in order to reduce the number of products presented. ...
The food industry is characterized by a constant increase in value. The purpose of this study is to identify the most popular marketing forms used by the analyzed enterprises, which were food producers selling online among the local community and identification of the correlation of the analyzed variables with the age of companies. The survey was carried out with the use of the CATI (Computer Assisted Telephone Interviewing) method, and the research tool was a questionnaire. The Chi-square statistics was used to examine the dependencies of individual variables and V-Cramer coefficient was used to identify the strength of the correlation. The obtained results and their analysis enable to conclude that there is a strong relation between the number of encountered problems in conducting online sales and the period of the company’s existence. The relationship (with a moderate strength) between sources of marketing inspirations used in e-stores and the company’s age was also confirmed. Furthermore, it was noticed that the number of marketing tools increases with the period of the company’s existence. Sales promotion, social media marketing and website positioning were indicated among the most popular tools.
