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There is a general consensus about the significance of the role played by tourist destination image in the process of destination decision-making and the choice of visitors. In addition, several studies have proven the strong relationship between destination image and visitors' preference or visiting intentions. Hue city, the ancient capital of Vie...
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Context 1
... responses to open-ended questions supply more holistic functional and psychological characteristics of the destination image as well as allow the unique images of Hue to emerge. Table 4 shows the answers for the first open question "What images do you think are the most suitable for Hue?" with responses having the frequencies of over 10%. ...Similar publications
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