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Introduction: Medical tourism is developing more rapidly, particularly in developing countries, as a tool to enhance economic growth and achieve a competitive position. The present study aims to investigate and identify contributory factors to the competitiveness of Iran’s medical tourism using importance-performance analysis.
Methods: This is an a...
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Context 1
... seen Table 3, the highest and the lowest values of CSI were related to medical services and the characteristics of medical tourism destinations, respectively. Table 4 displays the test results for performance dimensions based on gender. The results of the Levene test and t test show that there is no significant difference between male and female respondents. ...Similar publications
1 The medical tourism industry comprises a combination of tourism and medical services and has attracted the attention of most developed and developing countries during the last decades. This industry has capacities which guarantee progress not only in the economic field, but also in the cultural and political spheres; capacities that can deliver g...
Citations
... For instance, Pourahmad et al. conducted a study titled 'Priority of Strategic Assessment of Tourism Development in the Alamut region of Qazvin'(Taherkhani & Farahani, 2019). Furthermore,Niavand, Salarzehi, and Tash (2014) devised a strategic research model for tourism in the coastal area of Chabahar, whileAhangaran, Bhartiya, Nadalipour, and Salehi (2022) carried out a study titled "Determining Contributory Factors to the Competitiveness of Iran's Medical Tourism: An Importance-Performance Analysis," leading to the development of a competitiveness model. These studies highlight the ongoing dedication to utilizing strategic planning methodologies in tourism development, with a specific focus on enhancing competitiveness and fostering sustainable growth in the industry. ...
Purpose: Tourism is a pivotal force in contemporary economies, shaping macroeconomic facets, such as national income, financial robustness, and employment opportunities. In an era marked by globalization, nations and urban centers aspire to elevate their competitive stance and augment community well-being through strategic blueprints for the tourism sector. Research Methodology: This research focuses on the evaluation of Persian Gulf tourism's standing vis-à-vis regional rivals while identifying the tourism assets and competencies of Farsi Island and scrutinizing their Value, Rareness, Imitability, and Organization (VRIO) attributes. The meta-SWOT strategic planning methodology is a paramount tool in this context. Results: The research unfolds in two phases: documentary and bibliographical scrutiny, and comprehensive surveys canvassing insights from ten tourism authorities judiciously chosen through purposive selection. The results shed light on the preeminent sway of macro-level factors, including national macro-management, governmental foreign policy, and international sanctions, as potent determinants of the tourism landscape of Farsi Island. Limitations: This study required long-term secondary analysis of data from Persian Gulf countries. However, these data have only recently been collected in a few countries; therefore, this study is based on primary data collection. Contributions: Concurrently, factors such as inadequate budget allocation and marginalization of the tourism sector within the country play pivotal roles in molding the Persian Gulf region's tourism trajectory.
... In a novel study, contributory factors to the competitiveness of Iran's medical tourism were investigated and identified using importance-performance analysis. They showed in the results that -medical services‖ were more important than the two components, -special factors of tourism‖ and -characteristics of medical tourism destinations‖ 26 . In another research conducted by Aminmansour et al. the challenges of medical tourism after the prevalence of Covid-19 in the field of neurosurgery were determined. ...
Introduction: Medical tourism, one of the most profitable industries, has been growing rapidly in recent years. Especially Turkey, which has a high ranking among medical travel destinations, has some advantages that can become preferable for international patients. This study is among the first few studies which examine affecting factors in patients' medical travel destination choices with Data Mining techniques.
... For instance, Pourahmad et al. conducted a study titled 'Priority of Strategic Assessment of Tourism Development in the Alamut region of Qazvin'(Taherkhani & Farahani, 2019). Furthermore,Niavand, Salarzehi, and Tash (2014) devised a strategic research model for tourism in the coastal area of Chabahar, whileAhangaran, Bhartiya, Nadalipour, and Salehi (2022) carried out a study titled "Determining Contributory Factors to the Competitiveness of Iran's Medical Tourism: An Importance-Performance Analysis," leading to the development of a competitiveness model. These studies highlight the ongoing dedication to utilizing strategic planning methodologies in tourism development, with a specific focus on enhancing competitiveness and fostering sustainable growth in the industry. ...
Purpose: Tourism is a pivotal force in contemporary economies, shaping macroeconomic facets, such as national income, financial robustness, and employment opportunities. In an era marked by globalization, nations and urban centers aspire to elevate their competitive stance and augment community well-being through strategic blueprints for the tourism sector. Research Methodology: This research focuses on the evaluation of Persian Gulf tourism's standing vis-à-vis regional rivals while identifying the tourism assets and competencies of Farsi Island and scrutinizing their Value, Rareness, Imitability, and Organization (VRIO) attributes. The meta-SWOT strategic planning methodology is a paramount tool in this context. Results: The research unfolds in two phases: documentary and bibliographical scrutiny, and comprehensive surveys canvassing insights from ten tourism authorities judiciously chosen through purposive selection. The results shed light on the preeminent sway of macro-level factors, including national macro-management, governmental foreign policy, and international sanctions, as potent determinants of the tourism landscape of Farsi Island. Limitations: This study required long-term secondary analysis of data from Persian Gulf countries. However, these data have only recently been collected in a few countries; therefore, this study is based on primary data collection. Contributions: Concurrently, factors such as inadequate budget allocation and marginalization of the tourism sector within the country play pivotal roles in molding the Persian Gulf region's tourism trajectory.
This study aimed to analyze the performance of medical tourism in Iran using importance–performance analysis (IPA). In this cross‐sectional study, five hundred ninety‐six medical tourists from West Asian countries (Iraq, Azerbaijan, Kuwait, Qatar, Bahrain, Oman, Syria, Lebanon, Oman, Saudi Arabia, and Yemen) referring to health centers to receive medical services in Iran in 2020 were recruited. A standard IPA questionnaire was used for data collection. IP gaps were negative in all three attributes (medical treatments and service attributes, destination attributes, and tourism‐specific attributes). Respondents attached the highest importance to medical treatments and service attributes. The highest IP gap was related to medical treatments and service attributes. The results highlighted that the Iranian tourism industry is not performing well in many areas. Tourism managers and stakeholders should adopt useful strategies for improving those areas with high importance and low performance.
