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The Hypotheses of Correspondence with Aspects of the Product Source: Paoletti

The Hypotheses of Correspondence with Aspects of the Product Source: Paoletti

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Figure 1: The User Operates in the Real Context of Use, While Portable...
Figure 2: The Hypotheses of Correspondence with Aspects of the Product...
Figure 3: The Picture Shows the Four Aspects Relevant to the...
Figure 4: The Illusion of the Rabbit and the Duck, Designed in 1892 by...
+4 Figure 5: Left Image: The Philips Senseo® Coffee Machine Uses the...
A Tool for Neurodesign: Interpreting Neurophysiological Data from Designers’ Perspective
Article
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  • May 2021
Design research has provided numerous theories and tools on design’s emotional factor, all derived from psychology research. Today, however, research in neuroscience, together with technological developments in new instruments, promises new potential. The amount of data that cognitive neurosciences provide can describe a user’s reaction, but this i...
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... we hypothesize that they may correspond to three aspects of the product: functional, morphological, and semantic. This article's focus is on the emotional index; we show in Figure 2 the hypotheses of correspondence with aspects of the product. Based on the latter, we propose the following hypothesis: the emotional index expresses Norman's behavioral level and is associated with the morphological sphere. ...