FIGURE 1 - Simulation of Generation of New Ideas for New Product Development and IT Services

The BAH model (Booz, Allen and Hamilton, 1982)

Reference

Simulation of Generation of New Ideas for New Product Development and IT Services - Scientific Figure on ResearchGate. Available from: https://www.researchgate.net/figure/The-BAH-model-Booz-Allen-and-Hamilton-1982_fig3_270787931 [accessed 18 Apr 2025]

Caption

FIGURE 1. The BAH model (Booz, Allen and Hamilton, 1982)

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<a href="https://www.researchgate.net/figure/The-BAH-model-Booz-Allen-and-Hamilton-1982_fig3_270787931"><img src="https://www.researchgate.net/profile/Dimitrios-Nasiopoulos/publication/270787931/figure/fig3/AS:667717392678923@1536207640758/The-BAH-model-Booz-Allen-and-Hamilton-1982.png" alt="The BAH model (Booz, Allen and Hamilton, 1982)"/></a>