Contexts in source publication

Context 1
... proceeding presenting the estimates of our model, we first show in Table 2 some descriptive statistics for our two groups of participants (Group A corresponds to individuals that already visited Dubai and Group B to individuals that may plan to visit). As the Table 2 shows, the majority of Group A participants are satisfied from their visit to Dubai. ...
Context 2
... proceeding presenting the estimates of our model, we first show in Table 2 some descriptive statistics for our two groups of participants (Group A corresponds to individuals that already visited Dubai and Group B to individuals that may plan to visit). As the Table 2 shows, the majority of Group A participants are satisfied from their visit to Dubai. They chose to visit Dubai after 2014, during winter, mostly for vacations with their families and they stay less than one week. ...
Context 3
... proceeding presenting the estimates of our model, we first show in Table 2 some descriptive statistics for our two groups of participants (Group A corresponds to individuals that already visited Dubai and Group B to individuals that may plan to visit). As the Table 2 shows, the majority of Group A participants are satisfied from their visit to Dubai. ...
Context 4
... proceeding presenting the estimates of our model, we first show in Table 2 some descriptive statistics for our two groups of participants (Group A corresponds to individuals that already visited Dubai and Group B to individuals that may plan to visit). As the Table 2 shows, the majority of Group A participants are satisfied from their visit to Dubai. They chose to visit Dubai after 2014, during winter, mostly for vacations with their families and they stay less than one week. ...

Citations

... Second is about the global destination image value (value anticipated before the travel and value observed while travelling) and the last is about the destination image ratio (DIR), calculated as ratio between the expected image and perceived image. Based on the second indicator (Xesfingi, Papadopoulou, Karamanis, & Martens, 2018) have evaluated the satisfaction level of tourists visited Dubai and measured the intention to visit Dubai based on the pre-trip destination image of potential tourists. It has found that, tourist satisfaction is based on various factors like economic, social and environmental which affect revisit intensions of visitors. ...
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Global competition in tourism has led the DMO‘s to develop various strategies for marketing. This paper focuses on the branding image of state of India i.e. Maharashtra. Therefore there is need by the DMO‘s to take strong and positive steps for the marketing of Maharashtra tourism for altering its existing image. This research aims to evaluate the gap between experience and expectations of domestic and foreign tourists about the brand image of Maharashtra tourism. For this study data was collected from 435 domestic and 663 foreign tourists at the sample destinations by using purposive sampling. Data was analyzed by using paired t-test. The results indicate that there is a need of improvement in accessibility for domestic tourist which is core need for infrastructure development. It has suggested that for increasing the average length of stay of foreign tourist in state of Maharashtra range of tourism products can be promoted including culture, wildlife, cuisine, adventure sports etc.
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The purpose of this article is to compare the perceived destination image of Poland as seen by Russians and Ukrainians. This study contributes to understanding the process of how the image of a destination is shaped, the new contribution being the comparison of the image of Poland as perceived by visitors and non-visitors of two nations, which until 1991 were a part of one state. The study is based on a questionnaire consisting of 16 statements on the perceived destination image of Poland. A 5-point Likert scale was used in the survey. A total of 710 people were examined, including 348 Russians and 362 Ukrainians. The reliability of the survey was assessed using Cronbach's alpha index. The hypotheses verification, using Student's t-test, showed that Russians and Ukrainians perceived Poland as an attractive country in terms of tourism. No major differences between Russians and Ukrainians were observed in the perception of Poland as a tourist destination. Moreover, no influence of past experience was noted on the shaping of the perceived destination image of Poland. Additionally, some managerial implications of significant relevance to destination marketing are discussed, and future directions for research are outlined.
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Purpose: This study aims to segment visitors to a Greek theme park using factors that motivate attendance. Research methods: Three hundred and twenty-two young and adult visitors of an outdoor recreational theme park, located in the midlands of Greece, completed a questionnaire that measured four dimensions: motivation, service quality perceptions, intention to revisit, and word-of-mouth communication. Results and Findings: A principal component analysis of the motivation items revealed a clear five-factor structure. Thereafter, a cluster analysis of the five factors was performed. This classified participants into three psychographic segments: “incurious to activities and social life”, “recreation and nature oriented”, and “outdoor activities enthusiast”. An analysis of variance test successfully validated the three segments relative to visitors’ perceptions of service quality and future behavioural intentions. Practical implications: Theme park management can use this study’s newly developed visitor segmentation to better understand, commercialise, and personalise their services. Managers can more effectively execute visitor management strategies to attract customers and develop marketing techniques to create new competitors’ advantages. Research contribution: The study successfully developed three validated psychographic theme park visitor segments: “incurious to activities and social life”, “recreation and nature oriented”, and “outdoor activities enthusiast”.