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Youth participation in political matters has gained attention among people around the globe where youth involvement in certain political activities has been witnessed (of public in Indonesia and Pakistan). Keeping in view this scenario, the current study aimed to identify the sway of social media in enhancing youth involvement in political learning...
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In Southeast Asian countries, youth political participation tends to decline, and the media are then regarded as ones of the causes of this decline. This is strongly supported by the media perspective. However, it is undeniable that there are contradictions to these views, which bring forth the mobilization perspective. There are also parties who c...
Digitalization in the modern era has provided opportunities for the youths to participate in this information and social spheres. The concentrated use of social media has contributed to the astonishing factor among the voters where social media has changed the preferences of youths toward the right to vote. The research aims to investigate the cont...
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... However, our findings present a more nuanced picture than some previous research. Although Ida et al. (2020) and Kim et al. (2022) point to generally positive effects, the moderate correlation strength indicates social media's influence isn't universally strong. Oser and Boulianne (2020) raise concerns about potential increases in political participation inequality due to digital media, highlighting uneven distribution of benefits. ...
The rise of social media has significantly altered how information is shared and consumed, leading to questions about its impact on various aspects of life, particularly in relation to political engagement. Social media has emerged as a powerful tool in modern society, shaping opinions, spreading information, influencing behaviors, and driving discussions on critical issues, including political awareness and active civic engagement worldwide. This investigation seeks to elucidate the connection between social media exposure and political engagement, while evaluating its significance in modern society. The study comprised 300 participants, including first to fourth-year students. This study employs a quantitative approach and adopts a descriptive-correlational design. The Kolmogorov-Smirnov test indicated a deviation from normal distribution in the data. Descriptive statistics (means and standard deviations) showed a moderate positive correlation between social media use and political participation among the 300 participants (r = 0.472, p < 0.001). Students reported high social media use (M = 3.46, SD = 0.53), but relatively low political engagement (M = 2.51, SD = 0.724). Linear regression analysis confirmed social media use as a significant predictor of political participation (B = 0.724, p < 0.001), suggesting a positive relationship. This indicates that higher social media use may be associated with greater political involvement, despite the overall low level of engagement.
... Subject selection was carried out through deliberate sampling, targeting individuals who fit the Gen Z demographic and had an interest or awareness of Islamic politics and identity issues in Indonesia. This approach ensures that the data collected is relevant to the research objectives and reflects the perspective of the target population (Ida, R., Saud, M., & Mashud, 2020;Merrilees et al., 2014). Data collection relies on a structured questionnaire featuring closedended questions and a Likert scale to effectively measure respondents' perceptions and thinking patterns. ...
... Ethical considerations were paramount in this research; respondents were informed about the purpose of the study and assured of the confidentiality of their personal information. Informed consent was obtained prior to data collection, in line with ethical research practices (Ida, R., Saud, M., & Mashud, 2020). ...
This study aims to explore Gen Z's perceptions of Islamic identity politics in Indonesia and its impact on their mindset and social life. This study uses a quantitative approach with a survey method of 62 respondents, the majority of whom are students. Data were collected through a Likert-based questionnaire designed to measure respondents' understanding and views on identity politics. The results showed that 43.5% of respondents considered Islamic identity politics to have the potential to divide society, while 51.6% of respondents considered the use of religious symbols in political campaigns to be quite effective. In addition, 77.5% of respondents acknowledged the major role of social media in shaping their views. Data analysis was conducted using descriptive and inferential statistical methods, which showed a significant relationship between identity politics and Generation Z's mindset and social life. This is manifested by the important role of a more inclusive approach in religious-based political policies in Indonesia. This finding is able to reflect how the younger generation is increasingly aware of complex social and political issues and shows their tendency to assess religious issues more rationally and openly. Therefore, this study provides an important contribution in understanding the dynamics of identity politics from the perspective of the younger generation who will be the main actors in the future of Indonesian democracy.
... For example, Omotayo and Folorunso (2020) illustrate that Nigerian youth tend to be very active on social media platforms such as Facebook and WhatsApp in discussing and sharing political campaigns that greatly influenced them to engage in politics. Similarly, Ida, Saud, and Mashud (2020) indicate that the engagement of Indonesian and Pakistani youth with social media has helped both their engagement in political learning and their participation for active engagement in political discourses. This shows that digital media acts as a critical driver in encouraging youth involvement in political processes. ...
... Participants indicated that media literacy helped in understanding political campaigns and media portrayals in the 2024 South African elections. This supports the assertion of the cognitive mobilisation theory that access to information empowers political engagement (Allam et al. 2020;Ida, Saud, and Mashud 2020). This finding corresponds to a study by Omotayo and Folorunso (2020) that established the political participation of Nigerian youths in the democratic processes of their country was better when they could critically assess the political contents on social media. ...
... Compared to other studies, this research extends the line of argument that the effects of media literacy are multidimensional. Prior research was more focused on evaluating media literacy in terms of the ability of the individual to understand media content (Ida, Saud, and Mashud 2020;Lee and Xenos 2020). This study provides evidence that media literacy supports broader political and social engagement. ...
By providing citizens with the knowledge they need to meaningfully participate in the democratic process, the media plays a vital role in the growth and consolidation of the democratic project. Also essential is citizens' aptitude to critically examine, assess, produce and understand media and its social role in a democracy. The current study explores the role of media literacy in democratic engagement and social change among South African university students. The paper attempts to contextualise how students' levels of media literacy led them to political participation, critical thinking and overall contribution to social change in a post-apartheid era. The paper draws on the cognitive mobilisation theory to argue that better media literacy helps students think critically about media, and improve their political knowledge, involvement and contribution to social change. Data for this study were collected by conducting in-depth interviews with n = 30 university students who were selected through a convenience sampling strategy. Results revealed that media literacy significantly influences university students' engagement in democratic processes and societal transformation in post-apartheid South Africa. Media literacy also enhances their political knowledge, participation and critical analysis of media messages. These findings have implications for policy and practice in media literacy education.
... According to Hootsuite, Indonesia had 160 million social media users as of January 2020, reflecting a notable increase of 12 million (8.1%) between April 2019 and January 2020, with a penetration rate of 59% . These platforms serve various purposes, including promotion and information dissemination, effectively connecting users across generations (Ida et al., 2020;Nurhachita & Negara, 2021;Ali et al., 2023;Utami, Haryanto, & Subagyo, 2024). ...
Social media platforms such as Twitter, Facebook, and YouTube have become significant channels for public discourse, where users freely express opinions, including negative sentiments and hate speech. To better understand public opinion, particularly in politically charged contexts, sentiment analysis can classify user comments as either positive or negative. This study aims to analyze public sentiment regarding the formation of a special advisory team for President Jokowi, using a sentiment classification approach. The study employed a Naïve Bayes classifier to analyze sentiment from 3,000 comments gathered from Twitter, Facebook, and YouTube. The dataset was divided into 80% training data (used to train the model with known sentiment) and 20% test data. The Naïve Bayes algorithm was chosen for its simplicity and effectiveness in handling large datasets in text classification tasks. The Naive Bayes classification on sentiment analysis of public opinion regarding the appointment of presidential advisors achieved an overall accuracy of 71% in classifying the test data. Negative sentiment was classified with an accuracy of 71%, while positive sentiment was classified with an accuracy of 70%. The results demonstrate that the Naïve Bayes classifier is a viable method for sentiment analysis in political discourse, although the model's performance indicates room for improvement. The novelty of this research lies in its focus on sentiment analysis of public opinion specifically related to presidential advisory appointments, an area not yet extensively explored in sentiment analysis studies. This study contributes to the field by providing insights into the public’s perception of political decisions using machine learning techniques. The implications for future research include refining classification methods for better accuracy and applying the model to other political or governmental topics.
... More so as it becomes the part and tract of the citizen's daily survives. It delivers more option to obtain information about every feature of life including government and politics, where for instance Facebook is playing a very effect impact in political lives of the people by challenging the authoritative pattern of politics and serving as information disseminator and facilitator of political discussion (Ida, Saud, & Mashud, 2020). ...
... In this regard, a survey claimed that a common of the increased numbers belonged to the class that breathed with the social media informs. However, it is pertinent to note that voter turnout is one cause of democracy (Ida et al., 2020). ...
... In Pakistan, these processes have been observed, especially in the area of human rights advocacy. Transnational civil society actors have a lot of "discursive strength" when it comes to national governments, international organizations, and the global economy (Ida et al., 2020). Other types of internet-based advocacy pool individual contributions and involvement or crowd-source reporting on particular issues. ...
Over the past few decades, social media has developed a ubiquitous part of our global world mainly used for commerce, networking, and entertainment. However, over the last few years, there has been a rise in the use of social media in party-political debate and actions, especially in developed democracies and post-militarized countries. Is this to suggest that social media will have an effect on democratic transformation and consolidation in the twenty-first century? This paper aims to address this question by exploring the usage of social media as a potential democratic consolidation instrument in Pakistan, Nigeria, and Brazil. There is no denying that digital technologies and social media networks have dramatically improved human contact in the twenty-first century. Because of the partaking, collaborating, and moneymaking attributes of social media, they have become veritable tools for the strengthening of self governing principles and processes in terms of knowledge exchange, election tracking, and assessment, reduction of tensions and anxieties related to votes, and maintaining and even implementing transparency and answerability to a wide swath of the population. The paper, on the other hand, acknowledges that while social media has its own set of issues, such as the potential for violence and despoliation, these can be effectively mitigated, if not entirely eliminated, through adequate monitoring and regulatory controls deprived of jeopardizing the independence of speech. It thus contends that, despite the teething problems in each nation, the proper use of social media in fostering and maintaining participatory democracy in Pakistan, Nigeria, and Brazil in the twenty-first century has the potential to deepen and consolidate democracy in the respective countries.
... One aspect that really influences the learning process is the use of social media and digital technology. Social media has become an important part of everyday life, including in the educational sphere (Ida et al., 2020). In addition, graphic design applications such as Canva offer new possibilities JSSUT | Vol. 2 | No. 1 | 2024 for creating interesting and varied learning materials (P. ...
Background. The use of media in education is becoming increasingly important, especially in the current digital era. The Canva application has become a popular tool among teachers for creating interesting and informative learning materials. With a variety of visual features and ease of use, Canva allows teachers to create learning materials that suit students’ needs. Purpose. The purpose of this research is to evaluate the influence of the Canva application in improving elementary school student achievement in West Sumatra and to understand teachers’ perceptions of its use Canva in learning. Method. This research uses a quantitative survey via Google Form which is distributed via WhatsApp groups to PGSD students in West Sumatra who use Canva as a learning medium. Research ethics were maintained by ensuring data confidentiality and voluntary participation. A total of 30 respondents. Results. This study explores the influence of the Canva application in improving the achievement of elementary school students in West Sumatra by collecting data from 30 respondents and six questions. From the analysis results, the majority of respondents actively use Canva as a learning medium, with most using this application every day or several times a week. The results of the analysis also show that the use of Canva in learning is considered effective in improving students’ understanding of learning materials, with the majority of respondents reporting an increase in student achievement after using learning materials created with Canva. Conclusion. Canva positively impacts elementary student achievement in West Sumatra by offering an intuitive user experience for teachers, enhancing student understanding, and boosting overall learning quality. It’s recommended to fellow teachers as an effective tool.
... A similar study was conducted by Ida and Saud in 2020 on young people's social media use and political participation in Indonesia and Pakistan (Ida and Saud, 2020). ...
... The participation of young people as political activists in the realm of social media is considered to change the pattern of education regarding anti-corruption campaigns that have been rigid and conservative to become more flexible and modern. Ida et al. (2020) also supports the statement that the use of social media facilitates youth to participate in political activities and these activities increase their knowledge, provide opportunities to participate, and build capacity for political efficacy. It was concluded that youth were actively involved and accustomed to discussing political issues on social media to make the public aware. ...
Social media has proven to be quite effective in raising awareness and anti-corruption movements in society. This research aimed to analyze the use of social media Twitter as a means of the Corruption Eradication Commission (KPK) in conducting anti-corruption campaigns in Indonesia. The research employed a qualitative content analysis on the KPK's official Twitter account. The data were processed using the NVIVO 12 Plus software to answer research questions. This research revealed that the KPK's Twitter account is quite active in carrying out anti-corruption campaign activities, although in general it is not optimal. It can be seen from the low intensity of communication and limited communication network so that it is considered as less collaborative. Improving the problems is needed by KPK as it must also show good performance so that public trust continues in high condition. However, this research has limitations in looking at all anti-corruption campaigns carried out by the KPK because it only used Twitter as the reference. Therefore, further research is suggested to analyze all KPK social media such as Youtube and Instagram.
... Understanding the coexistence of these platforms and their varying degrees of user engagement is integral to comprehending the diversity of interests within the Pakistani digital community. Embarking on this exploratory journey, the research endeavors to contribute not only to academic but also to practical insights informing strategic decision-making in the fields of marketing, business, and political content creation (Ida et al., 2020). By exploring the complexities of social media engagement in Pakistan, the research aspires to offer a comprehensive understanding of the digital landscape, facilitating a more informed and effective approach for stakeholders navigating the ever-evolving realm of online interactions. ...
The purpose of this research paper is to conducts a comprehensive examination of social media engagement in Pakistan, focusing on user trends across diverse platforms. Longitudinal observational research design was adopted to capture temporal variations in user interactions on major social media platforms. The data collection process involved sourcing monthly engagement metrics from publicly available platform analytics, ensuring accuracy and reliability. The analysis begins with the Facebook, revealing distinctive fluctuations in engagement percentages over the observed months. Peaks in November 2022 and subsequent recoveries underscore the impact of seasonality, content dynamics, and platform updates on user behavior. Twitter, as a microblogging platform, maintains a consistent but comparatively lower level of engagement, resiliently serving audiences seeking real-time and concise content. Visual-centric platforms like YouTube and Instagram exhibit dynamic patterns, with YouTube's fluctuating percentages indicating a diverse content landscape and an uptick in Instagram engagement signaling evolving user preferences for visually-driven experiences. Beyond mainstream platforms, the study extends its focus to niche audiences on platforms such as Pinterest, LinkedIn, Reddit, and others, revealing the coexistence of platforms catering to specific interests. the findings contribute to a distinctive understanding of user behavior, uncovering the impact of various factors on engagement percentages across different social media platforms in Pakistan. Future research endeavors can build upon these insights, exploring additional dimensions of social media engagement and its evolving trends within the digital landscape of Pakistan.
... Youth is more engaged in many social networking activities, such as sending daily messages to friends, sending notifications, and organizing private information on social networking sites (Yusop & Sumari, 2013). According to Ida & Mashud (2020), youth has significantly changed the public's political behavior during the democratic transition in Indonesia, and digital online activities have helped youth achieve some of its goals, such as promoting economic, social, and political dialogue. Youth civic engagement in social media is defined as responding to social needs, forms of support, consultation, and engagement in social media and collaborative practices. ...
... Political Communication Youth actively engage with social media sites to share information and education, illustrating youth's teaching and learning processes in using technology and understanding and interest in political and social issues (Yusop & Sumari, 2013). Ida & Mashud (2020) believes that youth is involved in political activities and uses social media to update political views and that social media is a good tool for youth to gain political experience and face political risks. Civic engagement with youth is a crucial prerequisite, and youth participation in the democratic process is an endorsement of youth as citizenship (Ahmad et al., 2012, p. 88). ...
