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ABSTRACT
The competition in retail market structure has changed considerably in recent years with the effect of internet and online selling as well as changes in consumer needs & expectations. Although physical retail stores still have important place in the economy, online selling has grown up geometrically. The aim of this research is to identify...
Context in source publication
Context 1
... of households with mobile phone was 96.8% (TUIK, 2015). In Q4 2015, the Turkish Technical Consumer Goods (TCG) market grew by 11.0%, compared with Q4 2014, and the overall market amounted to TRY 11.2 billion is shown in Table 2. The Telecommunications (TC), Small Domestic Appliance (SDA) and Office Equipment and Consumables (OE) sectors grew fastest, in terms of value. ...