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For nearly two decades, the theory of Spiral Dynamics has been used to dynamically model human evolution and information systems. In that time, however, many different versions and applications of the model have emerged. This article will diachronically trace the history of Spiral Dynamics, from the foundational theory of Clare Graves to its initia...
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The marketing literature is showing an increasing interest in Africa. This article addresses the contextual macro-level characteristics that such studies have in common, and traces the typical characteristics of African marketing systems back to their ultimately biogeographical foundations. These foundations include the north-south orientation of t...
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... Следующая компетенция, которую мы отметили -модели активных коммуникаций. За общую основу может быть взята теория Спиральной динамики [Butters, A., 2015], а в качестве практического инструментарияприняты современные методики гибкого управления проектами, такие как SCRUM [Сазерленд, Д., 2016]). Они нужны не только с точки зрения работы с целевой аудиторией, но еще с точки зрения коммуникаций внутри команды. ...
The article is dedicated to the methodology and practice of planning the prototyping stage for innovative startups in educational institutions. The significance and necessity of a correct approach to this stage are substantiated, allowing for the creation of a successful innovative project. The authors emphasize the importance of understanding types of innovations, particularly technological ones, and provide examples to highlight the need for thorough development of technological innovations at early stages. The article elaborates on the stages of prototyping, from conceptualization to project potential assessment. Methods used in the article include the adaptation of project conceptualization schemes for the university environment and the application of methodologies such as SCORE analysis and technological readiness levels (TRL). Customer Development and business modeling using the Osterwalder canvas are also examined, allowing for the structuring and testing of hypotheses on a real target audience. Results show that prototyping in a university can be conducted over three years, providing unique advantages over classical accelerators. Examples of successful cases, such as working with FSI grants under the "UMNIK" program, illustrate the practical applicability of the proposed methodology. Integrating project work into educational programs forms competitive advantages for universities by creating an environment for students' practical activities. The authors conclude that integrating project work into university curricula creates significant competitive advantages, offering a unique environment for practical knowledge and networking, which are inaccessible to online education participants. The theoretical and practical significance of the study lies in providing a structured methodology for planning the prototyping stage, applicable both in educational institutions and real business projects. Thus, the article provides a comprehensive review and recommendations for planning and implementing the prototyping stage, emphasizing the importance of competencies and a correct approach to innovative projects.
... Dynamics is a term introduced by Beck and Cowan (1996) based on the bio-psychosocial theory of human development (Butters, 2015;Cocks, 2020). Beck et al., (2018) posit that humans can adapt to changing life conditions by constructing new value systems that assist them to cope with new circumstances. ...
Orientation: The construction industry significantly impacts the South African economy, contributing R406 billion (4%) to the GDP in 2020. Employing 8% of the total workforce, the sector emphasizes an organisational culture that motivates employees to convert strategy into business effectiveness and boost productivity.
Research purpose: This study sought to develop a framework for aligning corporate strategy and organisational culture to promote business effectiveness. The main research question of the study was “How can the alignment between corporate strategy and organisational culture promote business effectiveness in the South African construction industry?”
Motivation for the study: The study was motivated by the desire to integrate corporate strategy and organisational culture to enhance business effectiveness.
Research approach: The study employed a qualitative approach using constructivist grounded theory methodology, where data collection and analysis using coding were iterative and evolutionary until data saturation was reached.
Main findings: The findings revealed inconsistencies in the understanding and expression of the corporate strategy among participants at different occupational levels. Despite some uniformity in the measurable factors determining business effectiveness, a disconnect existed between the leaders who set the strategy and the executors.
Practical managerial implications and contribution: The study pointed at identity, communication, and alignment as emergent themes necessary to align strategy and culture. As a contribution to the existing body of knowledge, the biopsychosocial perspective observed as a gap was incorporated in the development of The ‘ICA’ (Identity, Communication, Alignment) Framework for aligning corporate strategy and organisational culture to promote business effectiveness.
... Adult learning and development scholarship identify linkages between how well adults can navigate complexity and ambiguity using models of hierarchical cognitive thinking [3,12,13,14,15]. Moreover, the evidence suggests that dynamic changes in the ability to problem-solve among adults require a forward change in their psychosocial realities [16,17]. ...
Envision an employee showing up faithfully every day for work but cognitively checked out every minute (i.e., quiet quitting). This article adapts a futurist perspective to describe the adult education pedagogy of experiential learning in juxtaposition to the limitations of behaviorist employee training incentives. The authors conceptually apply Spiral Dynamic Theory-based (SDT-based) predictive strategies to capitalize on the assumptions of intrinsic and extrinsic motivation themes among contemporary adult workers. The field of Adult and Continuing Education caters its teaching and learning to people who are 25 years of age and older. As employees, they bring to the corporate work environment a unique set of skills and life experiences that require pedagogical delivery that is innovative and motivating. Research shows that older adults are often technology averse. Therefore, scaffolding the employee's use of technology and social media as expectations of the work tasks could help improve low digital literacy and increase self-efficacy. This paper offers SDT as an instrument for adult training and professional development design.
... Adult learning and development scholarship identify linkages between how well adults can navigate complexity and ambiguity using models of hierarchical cognitive thinking [6,8,9,11,25]. Moreover, the evidence suggests that dynamic changes in the ability to problem-solve among adults require a forward change in their psychosocial realities [3,26]. ...
The field of Adult and Continuing Education caters its teaching and learning to adults who are 25 years of age and older. This group brings to the higher education environment a unique set of skills and life experiences that require pedagogical delivery that is innovative and motivating. For example, older adults (who are often technology adverse) enter the higher education space as graduate students with reservations due to perceptions of disconnected and impersonal learning (e.g., online learning management systems (LMS) platforms). This proposal offers Spiral Dynamic Theory (SDT) as an instrument of course design scaffoldi2, ng for contemporary graduate-level courses that integrate technology, embodied learning, and memetic ways of knowing. Social constructivist worldviews aid in delivering this innovative learning that facilitates adult development through cultural diversity, student group collaborations, and team-based cooperation learning strategies. SDT is a theoretical framework of evolving psychosocial adult development using a color-coded mnemonic of hierarchical paradigms and worldview constructs identifying similarities and differences in human thinking. SDT helps adults recognize the deep-value systems at play within the group dynamics such that distributive leadership and interpersonal effectiveness for meeting collective goals are optimized in both academic and work environments. Ideally, adult learning progression moves from a simplistic to more complex neuropsychology and problem-solving capacity. Memes (i.e., units of culture) are negotiated among group members who pursue collaborative team goals and achievements. However, there is the potential for progression, entrenchment, and/or regression of thinking with the open-ended SDT framework serving as an interpretive guide to advance innovation.
... Based on the theory of spiral development developed by Don Beck, Ken Wilber and Chris Cowan, 'the end of history' means the end of one turn and the transition to a new round of development (Butters, 2015). With such a qualitative leap, the circular change of the main forms of social and political organization of society should end: monarchy, tyranny, aristocracy, oligarchy, polity, democracy, described by Plato and Aristotle. ...
The authors propose to discuss the image-idea of the concept of the International Cultural and Tourist Cluster “EAEU&APEC Co-operation Park” as a pilot minimally viable model of a new social and economic structure of international relations. The cultural and historical national model is proposed as an alternative one to the global and liberal non-national models of development. These models are the economic materialization of two opposite outlooks: spiritual and materialistic, respectively. The substantiation of the choice of the ‘sobornost’ category by the governing principle of modeling is given, its main spiritual and material effects are shown. Klironomy is accepted as the scientific basis of the model of spiritual outlook. The development of a practical model is carried out in the tradition of the conceptual theory of management. The results of the discussion will be used to promote the project and attract the scientific community to the design and study of cluster effects based on sobornost.
... The stages of the individual and collective development might be followed in the spiral dynamic, which represents a human development theory, based on Graves [37] and first introduced by Beck and Cowan [42]. The spiral dynamic proposed eight levels of development to which Wilber later added the rainbow colours [43]. Consequently, the human development system depicts a map of evolving personality and worldviews. ...
Many New Zealand houses are energy-inefficient, unhealthy, cold, mouldy, and damp. Therefore, a new approach to building design is imminent. This article proposes a framework for the transformation of housing that integrates construction planning and design, optimization, and control tools at strategic, tactical, and operational levels. The introduced Complex Integral Design New Zealand (CIDNZ) represents a comprehensive and balanced system-based design and delivery process that facilitates and accelerates cross-disciplinary and trans-disciplinary expertise and knowledge. CIDNZ delineates a new way of designing the process based on integral, complex, and systems thinking. The emerging novel understanding of sustainability, which guides the transformation process, might lead to a balance between individuals, groups, society, and existing ecosystems. CIDNZ comprises all stages in the life cycle of buildings and all significant factors in the architecture, engineering, and construction industry, particularly, people, processes, technology, and the environment. Therefore, the entire construction process that implements a system approach to buildings as a vital part of environmental systems, goes from the environment to humans and vice versa and offers unlimited possibilities. The consequent practical application of these principles might eliminate or reduce the design defects and lead accordingly to the reduction of costs involved in their rectification.
... Let us take a closer look at the main stages of development of organizational models and IT maturity levels. The evolutionary stages of organizational models considered in this article are based on the concept of spiral dynamics, which was formed in the works of scientist Claire William Graves [5] in the 1960s and later developed in the works of his students, Don Beck and Chris Cowan [6]. ...
... It is instructive that Nelson Mandela used rugby as an existing resource to build the South African nation following the demise of apartheid and development of South Africa's new democracy. In discussing spiral dynamics, Butters (2015) notes that Don Beck made more than sixty trips to South Africa over this transitional period and is credited with supporting Nelson Mandela in changing South African collective consciousness -bringing about a peaceful end to apartheid when much of the nation's population was bent on revenge against its former oppressors. As seen in the movie Invictus (2009), Mandela devised the strategy of using a rugby game to transcend racial and class identification and unify the country. ...
This study reports on the development of an Ubuntu type HeartMath Workshop for the purpose of facilitating social coherence and spirit at work. The study employed a pre-and post-test, mixed methods, within subjects, outcome evaluative design. Data were collected in three workshops with a total sample of 10 women and 7 men, with mean age 38.23, and range 24 to 58 years. Pretesting and post-testing consisted of psychophysiological coherence, social coherence and spirit at work measures. The Ubuntu HeartMath Workshop procedure included HeartMath heart focused breathing and cultivating positive Ubuntu feelings, followed by instruction and group discussion of ways in which Ubuntu could promote social coherence with special reference to work spirit. Afterwards participants provided written expe-riential and evaluative descriptions of the workshops. Significant and meaningful quantitative and qualitative findings provided consistent evidence as to the efficacy of the workshops in improving psychophysiological coherence, social coherence and work spirit. Implications for the development and evaluation of further research with other participant samples in other contexts are discussed.
This is an extract of three chapters from a thesis. The extract deals with how the constructivist grounded theory was used as a methodology and methods in a study towards developing a framework for aligning corporate strategy and organisational culture to promote business effectiveness using the case of a South African enterprise. Coding was used to convert empirically obtained data to codes, concepts, categories and finally, the emergence of descriptive and analytical themes is observed.
Keywords Corporate strategy; Organisational culture; Business effectiveness; Network theory; Construction industry. Abstract The declining construction industry plays a significant role in the South African economy. In 2020, the sector contributed R406 billion (4%) to the total gross domestic product, a decline of R21 billion in three years. With a workforce that covers 8% of the total South African workforce, a focus on the organisational culture that inspires the workforce to translate strategy into business effectiveness including increased productivity was necessary. This study was undertaken with the intention of developing a framework for aligning corporate strategy and organisational culture to promote business effectiveness using the case of a South African construction enterprise. The main research question of the study was "How can the alignment between corporate strategy and organisational culture promote business effectiveness in the South African construction industry?" The study took a qualitative nature following the constructivist grounded theory methodology where data collection and analysis occurred iteratively in an evolutionary manner until data saturation was reached. Coding was used at different levels in constant comparison of data to data, codes, concepts, and categories until the emergence of themes. Observations, field notes, and memos were used to give an interpretation and to expand insight into the revelations of the study. The study followed inductive reasoning where data gave rise to new information to contribute to the existing body of knowledge towards developing a framework consistent with the objectives of the study. Purposive sampling was initially used to consciously select the participants that would add value to the research questions. Theoretical sampling was later embarked upon adopting maximum 35 A framework for aligning corporate strategy and organisational culture to promote business effectiveness: The case of a South African construction enterprise. Tshetshe, Z. and Viljoen, R. Future X, 34-53.
