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Price Spread of Potato in Traditional Marketing Channel -II in LBVZ (Channel II: Producer -Commission Agent -Wholesaler -Retailer -Consumer)

Price Spread of Potato in Traditional Marketing Channel -II in LBVZ (Channel II: Producer -Commission Agent -Wholesaler -Retailer -Consumer)

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The use of combined preparations, which combine insecticidal and fungicidal active substances, allows for the protection of potato plants at early stages of development simultaneously from a wide range of pests and diseases. Therefore, the aim of our research was to evaluate the biological efficacy of the insectofungicide Vaybrans Top, SC against a...

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... Fewer intermediaries, lower transaction costs, and a regular supply of high-quality vegetables forced supermarkets to pay more, thereby increasing farm gate prices. In line with it, research results of Borah (2017) convey that the producers share in consumer rupee 63.66 per cent when commission agent and primary wholesale were in the marketing channel, which dropped to 55.00 per cent with the addition of merchant wholesalers. But the marketing channel with the only retailer in between enduser and producer extracted 72.83 per cent share in consumers' price. ...
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With traditional vegetable marketing constrained, retail marketing is a complementary way to addressing price variations and transportation costs. However, before significantly enhancing the retail marketing system for vegetables, essential stakeholders, vegetable growers, must be consulted. Thereby an ex-post facto study was formulated to study the opinion of vegetable farmers on retail marketing and ascertain its relationship with a profile of the respondents. A sample of 150 respondents following a multi-stage sampling were contacted using a pre-tested interview schedule. The results were tabulated using mean and standard deviation to proceed further into performing the chi-square test. The majority of vegetable farmers have a favorable opinion believing retail marketing would reduce their marketing costs (78.00%) and increase returns (74.00%). The respondents agreed that it was suitable for their location (55.33) and all kinds of farmers (52.00%). Still, they raised their concerns about rules and regulations (80.6%) and dependency on the retail agency (49.33%). Variables like vegetable growers' education, landholding, the area under vegetable cultivation, market intelligence, market orientation, and decision-making ability, credit orientation positively influence their opinion formation toward retail marketing. The results of this research act as a road map for extension officers and retail agencies in strengthening retail marketing as a viable marketing channel.
... It is one of the main vegetable crops in the NE Region of India, predominantly in the hilly tracts, where the crop is grown as a rain-fed crop. In NE Region, the crop is grown throughout the year, occupying about 10% area of total area in the India (Borah, S. 2017). Biotic and abiotic factors are major limiting factors for the production of potato crop. ...
... It is one of the main vegetable crops in the NE Region of India, predominantly in the hilly tracts, where the crop is grown as a rain-fed crop. In NE Region, the crop is grown throughout the year, occupying about 10% area of total area in the India (Borah, S. 2017). Biotic and abiotic factors are major limiting factors for the production of potato crop. ...
... It is one of the main vegetable crops in the NE Region of India, predominantly in the hilly tracts, where the crop is grown as a rain-fed crop. In NE Region, the crop is grown throughout the year, occupying about 10% area of total area in the India (Borah, S. 2017). Biotic and abiotic factors are major limiting factors for the production of potato crop. ...
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