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Frequency Table of Mission/Vision Statements (Operating Period)

Frequency Table of Mission/Vision Statements (Operating Period)

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Conference Paper
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Today, the role of innovation and market orientation has turned into an important competitive tool to sustain competitive advantage and survive in the global competitive market. Market orientation and innovativeness are among the major value adding aspects for the strategies of the companies. Also, competitiveness, profitability and innovativeness...

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Context 1
... is a significant result that needs further investigation. As can be seen in the Table 3, regardless of their operating period, having a mission/vision statement does not differ among companies. 75% of the companies operating less than 15 years, 83.3% of the companies operating between 16-30 years, 75.95% of the companies operating between 31-45 years and %88.9 of the companies operating over 45 years have mission statements on their web pages or annual reports. ...

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