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Estimated occupancy for Frew Street, September 10 th , 2014  

Estimated occupancy for Frew Street, September 10 th , 2014  

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This paper analyzes a small, dynamically‐priced curb parking pilot that took place in Pittsburgh, PA from 2013 to 2015. Dynamic pricing of curb parking is a recent innovation – one which is designed to manage parking congestion through price manipulation in order to optimize occupancy and reduce traffic congestion. I find that prices declined durin...

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... Finally, Fichman [20] performs an analysis of the DP parking system implemented in Pittsburgh (USA), finding evidence for a change in drivers' behavior in response to dynamic fees. The author clearly found a time lag between the change in behavior and the adjusted prices, suggesting the important role of communication to achieve an optimal situation. ...
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Both Revenue Management (RM) and Dynamic Pricing (DP) are common practices in many industries—e.g., airlines and hotels—but they are still relatively unknown in the parking sector. In Europe, with the exception of for airport parking and in some pilot tests, DP is rarely used by private parking operators or local authorities. The main objective of this conceptual paper is to set an agenda for introducing DP in the private parking sector at a larger scale. After a short review of the existing academic and gray literature, we describe the requirements and instruments that parking companies need to make use of RM. Next, we shortly report on the major existing and/or planned DP parking schemes in Europe. We continue by providing a comprehensive reality check discussing the major challenges the sector faces to apply DP. We conclude by suggesting a road map for private parking operators to successfully implement RM and DP. Finally, we give some indications for future research.