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Design Science Research Project (adopted from Kuechler & Vaishnavi (2008))

Design Science Research Project (adopted from Kuechler & Vaishnavi (2008))

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Conference Paper
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Teams are crucial for organizations in making data-driven decisions. However, current business intelligence & analytics (BI&A) systems are primarily designed to support individuals and, therefore, cannot be used effectively in co-located team interactions. To address this challenge, we conduct a design science research (DSR) project to design a mul...

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... depicted in Figure 2, we plan to conduct two additional cycles to further refine our design and evaluate it in a lab and field experiment. In the second design cycle, we plan to refine the design principles based on the evaluation results of the first cycle. ...

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... The interviews and sales conversations were recorded and transcribed. Similar to previous studies with formative evaluations (e.g., [9,35]), we analyzed the data using a Strength-Weakness-Opportunity-Threat (SWOT) analysis. The results are shown in Table 1. ...
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