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Classification of animals as pets, livestock, or neither as perceived and self-reported by survey respondents. See online version for figure in color.
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In order to address escalating concerns about livestock animal care and welfare it is necessary to better understand the factors that may predispose people to develop such concerns. It has been hypothesized that experiences with, beliefs about and emotional connections to animals may influence level of perceived obligation toward and therefore conc...
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... Specifically, to address the research questions out - lined, relationships between animal ownership and care (for example, whether a respondent reportedly crated or caged their own animals) and concern for the welfare of livestock animals were investigated. Furthermore, cross-tabulations were used to investigate whether those respondents reportedly owning dogs and/or cats were significantly different from those without dogs or cats in terms of the sources they used to inform themselves about animal welfare, perceptions of livestock animal welfare, and opposition to eating various animal species. Table 1 presents participants’ demographic informa- tion for the entire sample as well as comparisons of demo- graphic information across subsets of dog and/or cat own- ers and not dog or cat owners. Income, when converted to a continuous variable, resulted in a mean household income of US$49,223, which is comparable to the median reported household income in 2011 of $50,054 (DeNavas- Walt et al., 2012). According to the U.S. Census Bureau (2012), in 2010, 87% of Americans over the age of 25 were at least high school graduates and 30% had complet- ed at least 4 yr of college. Our sample was slightly more educated with 97% graduating from high school and 33% receiving a bachelor’s degree or higher. Ownership of animals, especially companions, may potentially affect perceived obligations to other ani- mals, such as livestock and poultry. A total of 530 (66%) households in the survey owned at least 1 animal. Out of the total sample of respondents, 386 (48%) households owned dogs, 324 (41%) owned cats, 20 (3%) owned hors- es, and 80 (10%) owned other animals. Additionally, all those who owned a horse also owned a cat and/or a dog. Other animals reported to be kept included fish, chickens, turtles, lizards, birds, ferrets, rabbits, goats, cows, deer, guinea pigs, snakes, hamsters, and mice. When analyzing demographic characteristics across the 2 subsets in Table 1, those who reported being dog and/or cat owners more frequently reported being female and younger in age and had larger households (more adults and children in the house), higher weekly food expenditures, and higher in- come levels than those who did not own a dog or cat. It has been previously documented that people’s classifications of animals and their perceptions of ani - mal intelligence may influence the way they believe animals should be treated. Figure 1 details participants’ classification of 13 different animals as pet, livestock, or neither. Not surprisingly, dogs and cats were classified as pets by over 90% of respondents. Rabbits (58%) and horses (55%) were classified as pets by the majority of respondents. Additionally, 27% of respondents classified horses as livestock animals and 18% classified horses as neither pet nor livestock animals. Over 80% of respon- dents classified beef cows, dairy cows, pigs, chickens, and turkeys as livestock animals. Sheep (78%), goats (72%), ducks (51%), and geese (55%) were predomi- nantly classified as livestock animals although there was less consensus on these species than on others. For example, over 30% of respondents classified ducks and geese as neither pet nor livestock. Understanding respondents’ characterizations of the respective animal species may shed light on the level of concern shown for their welfare. For instance, Davis and Cheeke (1998) polled university researchers, gradu- ate and undergraduate students, and others about their views on whether animals have minds and an ability to think and about the relative intelligence of different spe- cies. The majority agreed that animals have minds and the ability to think; of these, a large percentage believed that management practices should be changed to better suit the needs and intelligence levels of the species in ques- tion (Davis and Cheeke, 1998). Davis and Cheeke (1998) also explored the idea of different species of animals hav- ing differing levels of intelligence; the order of perceived intelligence from the greatest to the least intelligence of the animals surveyed was dog, cat, pig, horse, cow, sheep, chicken, and turkey. In this grouping, with the exception of pigs, the animals with which most Americans interact were perceived to be most intelligent. Additionally, those categorized as the “most intelligent” animals tended to be those typically classified in developed western nations as companion animals (Davis and Cheeke, 1998). Therefore, it is conceivable that how people classify an animal, as a pet, livestock animal, or neither, could potentially impact their perceptions of the animal’s intelligence and their feelings towards the animal, specifically with regard to their treatment, use, and human obligations to animals. Cross-tabulations revealed statistical differences be- tween how dogs and cats were classified by dog and/or cat owners versus non-dog or -cat owners as a pet, live- stock, or neither (Table 2). Dog and/or cat owners more often classified both cats and dogs as pets compared with non-cat or -dog owners. However, it is still worth noting that 7% of cat and/or dog owners did not classify dogs as pets and 8% did not classify cats as pets. These partici- pants may view these dogs and cats as family members or conversely as working animals, such as livestock herders or pest controllers (e.g., cats that help control mice and rat populations). Non-cat or -dog owners more frequently classified dogs and cats as neither a pet nor livestock ani - mal. It is hypothesized that those indicating that animals were neither pet nor livestock may have perceived them to be wildlife, or it is possible that they simply did not categorize animals at the species level. For example, it is possible that an individual might classify their own dog as a pet but might not classify all dogs as such. Taylor and Signal (2009) discuss classifying animals as pet, pest, or profit animals, arguing that an animal can have intrinsic value, an inherent morally absolute value, or extrinsic value that they derive from their worth to humans (Taylor and Signal, 2009). Potentially, pets and livestock animals have different values in the minds of consumers. Therefore, classification of animals as pets, livestock, or neither could provide insight into the value an animal holds in the mind of a consumer. Respondents were asked if they were opposed to eating 16 different animals or animal products. However, one’s views on whether it is acceptable to eat certain animals may differ depending on whether the question pertains to their own or others’ choices. For example, does an individual extend their personal ethical or spiri- tual obligations towards animals to other members of society? Much of the debate in popular press surrounds the idea of altering regulations or norms to change con- sumption patterns for a society overall. Therefore, in addition to answering for themselves, respondents were asked about their opposition to other people eating those same animals and animal products. As shown in Fig. 2, participants could indicate if they were opposed to eating an animal or animal product due to ethical or spiritual reasons or nonethical and/or non- spiritual reasons or not opposed to eating the animal or animal product. The majority of survey respondents were opposed to eating cats and dogs followed closely by hors- es, with more participants opposed due to ethical and/or spiritual reasons than nonethical or nonspiritual reasons. For beef cow, dairy cow, pig, chicken, turkey, rab- bit, sheep, goat, duck, geese, shellfish, finned fish, and milk and dairy products, the majority of participants were not opposed to eating the animal or animal product. Of those that were opposed, except for turkey and milk or dairy products, more respondents were opposed due to nonethical or nonspiritual reasons. Aside from cats, dogs, and horses, most participants were opposed to eat- ing rabbits and goats, potentially due to these animals being kept as pets by many people in the United States. Ninety more people were opposed to eating a dairy cow than the dairy cow’s milk or dairy products; furthermore, 70 more people were opposed to eating a dairy cow than a beef cow. It is hypothesized that more respondents may perceive dairy cows as animals that provide ...
Citations
... Specifically, perceptions of animal welfare encompass individuals' subjective views on the ethical and practical considerations surrounding the treatment and welfare of animals. Pet owners may be more likely to perceive animal welfare as an important societal concern [34,35], which informs their broader attitudes toward ethical consumption and animal welfare practices. These perceptions, shaped by personal experiences and societal influences, may affect how individuals assess the importance of supporting animal welfare through their everyday decisions [36]. ...
... This finding further extends Serpell and Paul's [22] "pets as ambassadors" hypothesis, indicating that pet ownership can influence individuals' perceptions and attitudes toward other animals. Additionally, the connection between pet ownership and animal welfare perceptions proposed by McKendree et al. [34] was confirmed in our study. University students from pet-owning households demonstrate not only heightened emotional resonance but also a deeper perceptual understanding of animal welfare issues, reflecting a more comprehensive awareness of animal rights and welfare. ...
As global awareness of animal welfare continues to rise, it has become essential to understand the factors that shape individual attitudes and consumption behaviors related to animal welfare. This study empirically investigates how pet ownership influences attitudes towards animal welfare and related consumption intentions among Chinese university students. Findings demonstrate that students from pet-owning households exhibit significantly more favorable attitudes and behaviors concerning animal empathy, awareness of animal welfare, willingness to purchase animal welfare certified products, and the willingness to pay a premium for animal welfare labels. Pet ownership fosters emotional resonance, enhancing empathy and perceptions regarding animal welfare, and influences preferences for animal welfare certified products through simulated consumer choices. By applying propensity score matching (PSM) to mitigate endogeneity concerns, this research advances theoretical discussions surrounding animal welfare attitudes and consumption behaviors. Looking ahead, the promotion of animal welfare should involve coordinated efforts across educational institutions, policy frameworks, and market mechanisms to cultivate a broader understanding and adoption of animal welfare principles.
... El concepto de preferencia hace referencia a las muestras de simpatía (Zasloff, 1995) por una especie en particular (el perro) comparado a las muestras antipáticas hacia otras especies del mismo paisaje (zanates, buitres). Por consiguiente, más bien se procede a considerar el ámbito complejo del afecto al perro callejero mediado por factores sociales, culturales y ambientales (McKendree et al., 2014). ...
En Guatemala, la persistencia de las poblaciones de perros callejeros se traduce en la incidencia de casos fatales de rabia humana. Los esfuerzos cuantitativos en abordar este problema han generado conocimiento acerca del riesgo por enfermedades zoonóticas, el peligro por mordeduras, y datos para censos poblacionales, sugiriendo que el comportamiento de vagabundeo de los perros es complejo y está estrechamente relacionado con el contexto socioeconómico del propietario. Por este motivo, el objetivo de esta investigación fue describir la percepción respecto al perro callejero en Guatemala. Para el presente estudio cualitativo, la recolección de datos se fundamentó en el método fenomenológico. Para tomar los datos se realizaron entrevistas no estructuradas, abiertas y flexibles según las respuestas iniciales de las personas. Los datos se analizaron utilizando los pasos de Girogi, intuyendo, analizando y describiendo las categorías emergentes entre corchetes. Los cuatro temas emergentes de la percepción, identificados en este estudio fueron: (1) la dimensión afectiva, (2) la sensación de semejanza, ubicuidad y abundancia, (3) el perro callejero en la cultura guatemalteca y (4) la intervención de las poblaciones. Esta información es relevante para los esfuerzos encaminados a controlar las poblaciones de perros vagabundos, para posibles actualizaciones de la Ley de Protección y Bienestar Animal, y para el diseño del programa nacional para la eliminación de la rabia canina en Guatemala, considerando la relevancia del ser humano y de su cultura en el mantenimiento de estos animales.
... Media attention on animal welfare has been linked to negative demand impacts for meat (Tonsor and Olynk, 2011). But, are the animal welfare concerns universal or uniform amongst consumers in the U.S.? Precedents in the literature indicate that the level of concern for animal welfare varies across different segments of the population (Mckendree, Croney, & Widmar, 2014a;Mckendree, Croney, & Widmar, 2014b;Mckendree, Tonsor, & Wolf, 2018). McKendree, Mckendree et al. (2014b) found that U.S. residents reporting higher levels of concern about animal welfare were more frequently female, younger, and self-reported members of the Democratic party. ...
Stated levels of concerns regarding different aspects of beef and its supply chain in the U.S. were studied for a representative sample of 1275 U.S. residents. In addition to top concerns, frequency of general beef consumption and different beef subprimal cuts were collected. Sixty-two percent of respondents indicated eating beef at least twice per week; ground beef was the most frequently purchased beef item. We find that price and food safety prevailed as the most prominent considerations for U.S. residents regarding beef and it's supply chain, though employee welfare, supply chain issues and beef availability have gained prominence in light of the severe disruptions to the industry induced by COVID-19. Concerns regarding cattle emissions, cattle welfare, beef availability and food safety were more prevalent amongst younger consumers. Marketing campaigns highlighting the industry's efforts on improving such matters may be particularly meaningful to younger age groups.
... While participating in the new BWS data collection method, it was unsurprising that higher percentages of men self-selected animal welfare as least important when compared to the other categories. Female respondents exhibited increased concern for animal welfare in studies by Morgan et al. (2016), Vanhonacker et al. (2007, and McKendree et al. (2014). In a study of Finnish consumers, Yrjola and Kola (2004) found that respondents with lower incomes believed animal welfare was a more serious problem in Finnish agriculture. ...
Discrete choice experiments are used to collect data that facilitates measurement and understanding of consumer preferences. A sample of 750 respondents was employed to evaluate a new method of best-worst scaling data collection. This new method decreased the number of attributes and questions while discerning preferences for a larger set of attributes through self-stated preference “filter” questions. The new best-worst method resulted in overall equivalent rates of transitivity violations and lower incidences of attribute non-attendance than standard best-worst scaling designs. The new method of best-worst scaling data collection can be successfully employed to efficiently evaluate more attributes while improving data quality.
... Positive emotional connections and relationships between humans and animals can influence the concern for animals and, probably, increase recognition of animal sentience, which helps to create positive attitudes toward animals in society (Wensley, 2008). The extent to which a person's categorization of animals and their status as pet owners impact their views on animal welfare practices remains unclear; however, pet ownership and degree of concern for animal welfare are correlated, which suggests that interactions with and emotional connections to pets, coupled with other factors such as proper animal welfare information, education level, age, and sex, can increase interest in protecting animals (McKendree et al., 2014). ...
Not all animals are perceived in the same way given the types of crimes of abuse and neglect that are included in the Spanish Criminal Code and the penalties for such crimes. The aim of this study was to assess public opinion (based on sex, age, location, pet ownership) on issues related to animal attributes (based on animals’ rights, whether they are considered sentient beings, and the responsibilities of humans toward them), the importance given to penalizing animal abuse, and which authority is considered the most appropriate for resolving such cases. A questionnaire based on a Likert-type scale attitude assessment model was responded to by 1,473 individuals (40.6% male; 59.5% female). In addition to demographic characteristics, seven statements were included to evaluate a person’s perception of the capacity of animals to feel pain and to suffer, and the animal's status within the family sphere. Three statements were designed to quantify respondents’ perceptions of punishment based on the context in which the abuse occurs. Four statements measured respondents’ perceptions of the role of a judge and the role of a mediator in penalizing animal abuse. The last section of the questionnaire included a question on the type of penalty that is appropriate for punishing those convicted of animal abuse. The study confirmed that humans differentiate animals based on how emotionally close to humans is the animal with which we form an attachment. In addition, the responses of women, young persons, urban dwellers, and pet owners were more sensitive to an animal's position in society. Respondents expressed greater agreement with fines rather than prison sentences as a punishment for animal abuse.
... A third line of study suggests that socio-demographic backgrounds do not have as much impact on fruit consumption and purchase. These studies emphasise dietary preferences, attitudes and lifestyle as key-factors [48,49]. Similarly, the body of literature on growing fresh produce and gardening is equally ambiguous. ...
This study provides insights for managers in the food retail sector, the horticultural industry, actors involved in community gardening and farmers’ markets. It proposes a model that investigates key factors determining US consumer preferences for growing fruit over buying it in pre-Covidian and Covidian times. For this purpose, an online survey with a sample of 383 US residents was conducted. Partial least squares structural equation modelling shows that subjective knowledge about fruit and the perceived impact of COVID-19 are the most important drivers of preferences for growing over buying in Covidian times. The impact of COVID-19 had no relevance for the pre-Covidian times. For both scenarios, only age and gender as socio-demographic factors were found to influence subjective knowledge and the perceived impact of COVID-19. Other sociodemographic factors were not found to have any impact.
... Further evidence stems from agricultural product studies, which are comparable to cut flowers at least in their perishability, and suggest that consumers who have agricultural and hunting experience, have better perceived product knowledge, and this knowledge impacts their product preferences [34][35][36][37][38][39][40]. In conclusion, consumers' engagement with nature and plants, whether active or passive, has been shown to shape attitudes towards and understanding of decorative horticultural products, like ornamental plants and cut flowers. ...
The acceleration of climate change is necessitating the adoption of shifts in farming practices and technology to ensure the sustainability of agricultural production and food security. Because abiotic stresses such as drought and chilling represent major constraints on agricultural productivity worldwide, in this study, the mitigation of such stresses by the fungus Trichoderma asperellum HK703 was evaluated. The fungus was grown on whole grain oats, kaolin and vermiculite for 5 days and then the formulation was mixed with the potting soil to colonize the roots of the plants. The effect of the bioinoculant on tomato under drought or chilling was analyzed in tomato (Solanum lycopersicum) plants. Leaf, stem and root succulence, electrolyte leakage, the relative growth rate of plant height, stem thickness and leaf area, as well new leaf emergence and chlorophyll content were determined. The results showed that drought or chilling increased electrolyte leakage and reduced plant growth and development traits and chlorophyll (a,b) content. However, inoculation with T. asperellum eliminated or reduced most of the negative impacts of drought compared to the non-stressed plants, with the exception of chlorophyll b content. Furthermore, inoculation with T. asperellum improved some of the evaluated features in chilling stressed plants but had no effect on plant height or chlorophyll (a,b) content. The results of this study indicate that T. asperellum was more effective in alleviating drought than chilling stress in tomato plants.
... Further evidence stems from agricultural product studies, which are comparable to cut flowers at least in their perishability, and suggest that consumers who have agricultural and hunting experience, have better perceived product knowledge, and this knowledge impacts their product preferences [34][35][36][37][38][39][40]. In conclusion, consumers' engagement with nature and plants, whether active or passive, has been shown to shape attitudes towards and understanding of decorative horticultural products, like ornamental plants and cut flowers. ...
Cut flower gifting preferences are relatively unexplored in Germany. This study proposes a model that investigates the impact of attitudinal, experiential, and socio-demographic factors on the cut flower gifting preferences of German consumers. For this purpose, an online survey with a representative sample of 978 German residents was conducted. Partial least squares structural equation modelling shows that active and passive engagement with plants and nature positively impact cut flower giving preferences through cut flower knowledge, cut flower fondness, and perceived versatility of cut flowers. For German women and men, the largest driver of cut flower giving preferences is the versatility of cut flowers. For women, cut flower fondness is the second largest driver of cut flower gifting preferences, whereas for men subjective knowledge was the second largest driver. Other socio-demographic factors (age, income, education) were not found to impact cut flower giving preferences.
... Several factors including environmental concerns and demographic factors influence consumers' attitudes about animal-welfare related food labels (19,20). In our study, a higher percentage of pet owners looked for animal welfare labels when compared to non-pet owners, which is consistent with previous literature reporting linkages between pet ownership and increased concern for animal welfare (21). Animal welfare labels were selected less frequently overall than the Non-GMO and USDA organic labels in this study, with higher percentages of respondents looking for the USDA organic label when purchasing meat products. ...
... Being female increased the probability of being concerned for the commercial turkey, beef cow, pig, and dairy cow. Increased concern for animal welfare by female respondents was also found by Morgan et al. (32), Vanhonacker et al. (33), and McKendree et al. (21). Having a pet increased the probability of being concerned for all species studied except for the crab. ...
... Having a pet increased the probability of being concerned for all species studied except for the crab. This finding, alongside the increase among pet owners of reading animal welfare labels, further solidifies previous findings that those with pets have greater concern for animal welfare (21). Working in and around agriculture, as well as living in rural communities has been found to decrease concern for farmed animals (33). ...
Meat consumption and public concern for farm animal welfare are increasing, despite limited public understanding of agriculture and animal welfare. Turkey is important in U.S. holiday meal traditions and turkey meat is a frequently consumed processed product (i.e., lunchmeat). However, little is known about public perceptions and knowledge of commercial turkeys. An online survey was administered to 1,695 respondents in November 2018 to examine U.S. (1) demographic factors affecting meat consumption, selection of labeled meat products, and concern for animal welfare, (2) public knowledge of turkeys, and (3) concerns regarding the welfare of turkeys and other species. A total of 95% of respondents consumed meat and 10% hunted for some of the meat they consumed. Meat consumption frequency depended on region of residence, income level, gender, age, and whether respondents hunted. Of the meat consumers, 86% purchased turkey products. More meat consumers looked for the USDA organic label (39%) and the Non Genetically Modified Organism (GMO) project label (38%) than animal-welfare food labels (14%) when buying meat products. More pet owners (39%) than non-pet owners (25%) looked for animal welfare food labels. Being a pet owner increased the probability of being concerned about farm animal welfare. Concern for the commercial turkey was similar to concern for other farm animal species; self-reported knowledge of turkey production was low (mean score 2.64; scale of 1 to 7, 7 = highest). Turkey welfare concerns (mean score; rank from 1 to 5; 5 = least concerning) included poor nutrition (2.471) and illness (2.508), followed by housing (2.732), hot or cold weather (3.308) and transportation (3.981). Turkey welfare attributes that respondents cared the most about (mean score; scale of 1–5, 5 = cared the least) included space to move around (2.366), followed by veterinary health and wellness (2.680), ability to perform natural behavior (2.812), no feather loss or visible injuries (3.304), and decreased aggression (3.837). Demographic factors are important determinants of meat consumption and animal welfare concern. Public knowledge of turkey production is limited, despite a large percentage of the population purchasing turkey products.
... Indications of a general concern for the welfare of cats and dogs are donations to animal shelters and rescue organizations, and the fact that 20% of companion animals in the U.S. are adopted from such organizations (Neumann, 2010). People keeping cats and dogs have also been found to be more concerned with farm animal welfare than people in general (McKendree, Croney, & Olynk Widmar, 2014). Animal welfare concerns can be categorized as an existence value. ...
Although various benefits of cats and dogs have been extensively studied, their fundamental economic value is poorly understood. Economic values are, in contrast to monetary values, determined subjectively and guide individuals in their decisions. This study presents a conceptual economic model of the value of cats and dogs which provides a basis for future research. Benefits of cats and dogs identified in the literature are categorized in relation to the model. The multidimensional value of these nonhuman animals includes different use and non-use values, for caretakers and other humans. Data from an online survey on the salience (importance of attributes in memory) of cats and dogs in Sweden provide support for the proposed model. It is argued that the subjective well-being approach developed in psychology provides a good starting point for estimating many of the economic values of these animals, but that different types of values may require different approaches.