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-Average marginal effect of 'high-performing issue' by manifesto emphasis for major and minor parties Note: Based on Model 4. Major parties: ÖVP, SPÖ, and FPÖ, minor parties: Greens, Neos, and LP.
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Representative democracy presents politicians with an information problem: How to find out what voters want? While party elites used to rely on their membership or mass surveys, social media enables them to learn about voters' issue priorities in real time and adapt their campaign messages accordingly. Yet, we know next to nothing about how campaig...
Context in source publication
Context 1
... these analyses to check if these patterns apply to all major and minor parties largely corroborates these results ( Figure 6 in the Online Appendix presents marginal effect plots for the interaction of high performing issues and parties). Figure 5 finally shows that there is strong support for H4b. Major parties are very responsive on low-salience issues, whereas minor parties are not responsive across all levels of pre-campaign issue salience. ...
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