Figure - uploaded by Mercedes Díez-Prados
Content may be subject to copyright.
Source publication
The present study explores the language of evaluation in a sub-genre of political discourse, pre-electoral debates, and its potential persuasive function for gaining voters via a contraposition of positive self-evaluation and negative evaluation of the other candidate. A further aim of this research is to check whether the candidate’s ideology has...
Contexts in source publication
Context 1
... all the features analysed within the category of Attitude, seen in the section on Martin and White's appraisal theory, we will only deal with those features that showed significant differences in use by the two debaters. First, we examine the results obtained from the debate as a whole ( Table 2 6 ) and then focus on the different debate sections (Tables 3 to 7). ...Context 2
... debates are used to assess things, processes and human behaviour and less to express emotions, all of which explains such differences. However, significant differences are revealed when focusing on each Attitude type (see Table 2): Rajoy has a total of 1025 instances of using Attitude devices, while Rubalcaba has 821. This is the result of Rajoy using more attitudinal meaning than Rubalcaba in the same time allocated for their interventions. ...Context 3
... should be pointed out, however, that although Propriety is the most extensively used by both speakers throughout the debate (Rajoy, 36.7% and Rubalcaba, 48.7%), Rajoy makes a more balanced use of the different Judgement types than Rubalcaba, who clearly prefers Propriety over the rest of the Judgement types. This discrepancy in the results between those obtained when frequency is calculated as a proportion of total instances of evaluation and when it is calculated as a measure of the total words used, may lead to potentially different interpretations on the part of the audience (see Table 2). Thus, the linguistic analysis carried out in the present article has revealed an alternative interpretation of the attitudinal meanings expressed by each of the debaters that may not be apparent on first impression. ...Similar publications
The present study explores the interplay of metaphor, metonymy and evaluation in an American and Spanish parliamentary speech by President Obama and PM Rajoy, aiming at convincing the public of economic victory through positive self-evaluation and other-deprecation. A further objective is to investigate whether there is a relationship between the s...
