[Show abstract][Hide abstract] ABSTRACT: The firm's customer relationship management (CRM) system is frequently a central element of the knowledge management function of the firm. It integrates information from internal and external sources to guide managers and field personnel in the development and presentation of the firm's value proposition. But despite the widespread adoption of CRM systems by firms operating in business-to-business markets, there is continued management skepticism concerning the effectiveness of these systems and their association with the firm's overall “customer information orientation.” The present study seeks to shed light on these topics by evaluating the relationship between the customer relationship orientation of the firm and its use of CRM, as well as the association of CRM use with overall firm performance in B-to-B settings across a range of traditional business performance measures. The authors employ a multi-method approach to determine the key variables, including: database currency, internal database utilization, database accuracy and performance based reward systems utilized to operationalize the construct “the firm's customer information orientation” in order to develop statistical measures of the relationships of selected variables. The results of the study provide support for the finding that customer information orientation is indeed associated with CRM system implementation and that CRM use is associated with firm performance in B-to-B markets.
[Show abstract][Hide abstract] ABSTRACT: This study is aimed to determine the role of ownership structure on firm performance. Using panel dataregression analysis method, the role of variables of ownership structure which includes: ownership concentration,institutional ownership and institutional ownership concentration have been examined for 137 listed firms ofTehran stock exchange within the period 2001 to 2006. It is concluded that ownership concentration doesn’t haveany significant effect on firm performance but the effect of two other variables are significant: institutionalownership has positive significant effect on firm performance but the effect of concentrated institutionalownership is negative. In the next part of this research the effect of ownership structure on firm performancebased on type of the industry has been studied and it is concluded that the industry factor moderates thiseffectiveness relationship. The findings of this research shed light on the role of ownership structure plays incorporate performance and thus offer insights to policy makers interested in improving corporate governancesystem.
International Journal of Business and Management. 01/2011;
[Show abstract][Hide abstract] ABSTRACT: In recent decades with increasing of global economic competition, small scale industries have known as aneconomic growth engine and a tool for employment so they have important role in growth and development ofcountries. The importance small scale industries of is its need more investment for their survival and competitioncapability than big firms to new products and processes. Therefore, small scale industries are a potential resourcefor achieving new ideas and innovation. Previous studies on science and technology parks' performance in themost of countries demonstrate the effective and positive roles of these institutions in entrepreneurship,technology and economical development, increasing technological innovation and employment. This paperinvestigates the innovation in small scale industries which is settled in science parks of Iran. The primary datacollected from questionnaire and has been analyzed through using SPSS version 16 software. The results of thisstudy indicate that there are some factors that accelerate innovation within firms. Beside small scale industrieshas a positive and significant effect on innovation and the range of innovation in small scale industries is morethan other firms.
International Journal of Business and Management. 01/2010;