Jawahitha Sarabdeen

University of Wollongong in Dubai, Dubayy, Dubai, United Arab Emirates

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Publications (9)0 Total impact

  • Kamal Jaafar, Jawahitha Sarabdeen
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    ABSTRACT: Title – XL Pharmaceutical – effective operation and logistics. Subject area – Operation and logistics. Study level/applicability – Students and practitioners. Case overview – This case study analysis the logistical and operational issues that one of the leading pharmaceutical companies in the MENA region is facing. The case provides a practical example of a company which positioned itself well to be a leading company. However, there are some inherent operational and logistical problems that hinder the company to reach its leading position. The first section of this case describes the company, its process and its operational problems. The second section is dedicated to the analysis of the operational capabilities and current key issues. The last section provides recommendations on how to improve the current operations and ways in which the improvements can be implemented, as well showing the benefits to the company based on the theoretical and practical frameworks. Expected learning outcomes – Understand how operational issues affect company performance. Analyse the effect that poor operational process can have on the overall company business. Evaluate alternatives for process modifications. Create plans for process improvements and assess its operational and logistical implications. Supplementary materials – Teaching notes.
    09/2011; Emerging Markets Case Studies Collection(Operations and Logistics):1-9.
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    ABSTRACT: The aim of this paper is to analyse regulation and self-regulation of the images used by children on the most widely used social network sites in Spain. To reach our goal we have studied the related literature, especially ‘The Safer Social Networking Principles for the European Union’ voluntarily adopted by the industry in 2009, and have made an exploratory analysis to compare the social network sites (SNS) Tuenti and Facebook. We conclude that, in the case of child images, it is difficult for SNS to control all the content and this means that self-regulation is more focused on children as actors.
    International Review of Law Computers & Technology 11/2010; Computers & Technology(Vol. 24):277-285.
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    Jawahitha Sarabdeen, Maria De-Miguel-Molina
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    ABSTRACT: The open nature of the social network sites facilitates many opportunities for children but also makes them vulnerable for abuses from various parties. Obscenity, hate speech, and indecent contents that are not suitable for children are very common in the social network sites. The Malaysian, Spanish and Australian government regulate these contents as they regulate the contents in other traditional mass media. For the purpose of regulatory compliance most social networks do not allow children under 13-14 to access their services. However, the technology that controls this restriction can easily be evaded and the service providers are still uncertain how to label contents appropriate to child access. Both Governments and corporations agree that control is insufficient and so companies embark on self-regulation of themselves through Codes of Conduct. The objective of this paper is to compare how far the regulation and self-regulation protect children in social networks sites and what need to be done to improve the effectiveness of regulation. The paper compares social networks in Malaysia, Spain and Australia to find strengths and opportunities that could enrich regulation of social networks in those countries.
    WSEAS Transactions on Computers 01/2010; 9(2):134-143.
  • Source
    [Show abstract] [Hide abstract]
    ABSTRACT: The open nature of the social network sites facilitates many opportunities for children but also makes them vulnerable for abuses from various parties. Obscenity, hate speech, and indecent contents that are not suitable for children are very common in the social network sites. The Malaysian and Spanish government regulates these contents as they regulate the contents in other traditional mass media. For the purpose of regulatory compliance most social networks do not allow children under 13-14 to access their services. However, the technology that controls this restriction can easily be evaded and the service providers are still uncertain how to label contents appropriate to child access. Both Governments and corporations agree that control is insufficient and so companies embark on self-regulation of themselves through Codes of Conduct. The objective of this paper is to compare how far the regulation and self-regulation protect children in social networks sites and what need to be done to improve the effectiveness of regulation. The paper compares social networks in Malaysia and Spain to find strengths and opportunities that could enrich regulation of social networks in both countries.
    01/2009;
  • Jawahitha Sarabdeen
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    ABSTRACT: Mobile advertisement is one of the best marketing mediums ever invented so far. It has the ability to target the users anywhere and anytime with personalized, location based and instant messages. The amazing features of mobile marketing led the users feel that their personal property got intruded without prior permission thus creates concerns over violation of personal privacy. This article using content analysis method analyses the possible violation of right to privacy in mobile advertising. The objective of analyzing is to know the legality of the mobile marketing practices and the level of protection guaranteed in the legislation. The finding suggests that there are legal provisions on the issue of right to privacy and as long as the businesses adhere to the laws, mobile marketing will remain legal.
    Proceedings of the 7th WSEAS International Conference on Telecommunications and Informatics; 05/2008
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    Jawahitha Sarabdeen, Ishak Mohamed, Mazahir Mohamed
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    ABSTRACT: Hi-tech development in information and communication technology or ICT enables the public to carry out various business activities. In the course of such businesses, all relevant individual information are saved in the computer system. However, keeping such information in computer is not at all secured due to the availability of technology that may circumvent or get access to the said information. This could be a threat to the privacy specially data privacy. Regulatory compliance and liability issues arising from the use of information technologies and possibility of privacy violation should be given important consideration as the evolution and progression of e-related activities is dependent upon and influenced by the rapidly changing advances in law. The Data Protection Bill 1998 was drafted setting provisions on data principles and rights to data subjects so that data privacy can considerably be protected. However, the introduction of Data Protection Bill 2001 is seen to have focused more on regulation of private sector than public sector whereby the level of protection for data held in public sector is very much reduced.
    Journal of Applied Sciences. 01/2007;
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    JAWAHITHA SARABDEEN
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    ABSTRACT: Mobile advertisement is one of the best marketing mediums ever invented so far. It has the ability to target the users anywhere and anytime with personalized and location based instant messages. The businesses utilize these features well to suit their business operations. The amazing features of mobile marketing led the users feel that their personal property got intruded without prior permission thus creates concerns over violation of right to personal privacy. This article using content analysis method analyses the possible violation of right to privacy in mobile advertising. The analysis would seek to know the legality of the mobile marketing practices and the level of protection guaranteed in the legislation. The Laws in European Union Countries, Australia and the United Arab Emirates were analyzed for this purpose. The finding suggests that there are legal provisions on the issue of right to privacy and as long as the businesses adhere to the laws, mobile marketing will remain legal. The European Directives on data protection are very influential and many countries have followed the provisions of the Directives.
  • Source
    Jawahitha Sarabdeen, Mohamed Mazahir Mohamed Ishak
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    ABSTRACT: The ICT advancement in the e-health industry paved the way for diagnosis, analysis and treatment conveniently good for the consumers and the relevant industry players. Consequently, consumer concern over the health information, its collection, use and storage has been on the increase seeking ways to protect them all. Legislative measures adopted in the US, the UK and Australia are seen to be ensuring adequate protection for the health information as Malaysia steps forward in the right direction. Research analysis of this study results in pros and cons of the available legal measures and mechanism with recommendations for a better legislative future for the privacy regime in Malaysia.
    University of Wollongong in Dubai - Papers.
  • Jawahitha Sarabdeen, Nada El-Rakhawy, Haneen Niaz Khan
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    ABSTRACT: The article is an attempt to analyze the concept of employer branding and apply the concept to selected companies in United Arab Emirates (UAE). The concept of employer branding is drawn upon pre-existing theories, models, and practices across fields of marketing, human resource management and organizational behaviour. Various literature from marketing, organisational behaviour and human resource management were analysed to built the conceptual framework then three companies were selected to illustrate adoption of employer branding in United Arab Emirates. The research method used in the research paper is content analysis. The analysis shows that employers in the region do engage in employer branding initiatives.

Publication Stats

3 Citations

Institutions

  • 2008–2011
    • University of Wollongong in Dubai
      Dubayy, Dubai, United Arab Emirates
  • 2009
    • United Arab Emirates University
      Al Ain, Abu Dhabi, United Arab Emirates