Source: OAI

ABSTRACT This research is an empirical study on cosmetics companies with entitled "Financial Ratio Analysis To Assess the Financial Performance Company Cosmetic The listing on the JSE " The purpose of this study is to analyze financial performance on cosmetic company listing on the JSE which consists of PT. Mandom Indonesia Tbk, PT. Mustika Ratu Tbk, and PT. Unilever Indonesia Tbk, in each year from the period 2001-2005, and to analyze the cosmetics company which have the best financial performance. The analytical tool used to calculate the ratio of each companies in 2001-2005, is to use the liquidity ratio, the ratio profitability, to analyze financial performance using time series methods Analysis, and to assess the cosmetic company's financial performance which are the most either by using the approach with cross sectional method to calculate average industry as a comparison the ratio of the company. The results with the calculation of time series indicate that the Performance Analysis financial. Mandom Indonesia in terms of liquidity ratios, solvency ratios, and very good profitability ratios, financial performance. Mustika Ratu, the ratio very good liquidity, solvency and profitability ratios is less good., while the financial performance of PT. Unilever Indonesia at the very solvency ratio good on the liquidity ratio is less good on its profitability ratio is very good. With cross sectional approach can be seen that the PT. Mustika Queen Indonesia Tbk, has the best performance compared with PT.Unilever and PT. Mandom Indonesia, for PT. Mustika Ratu Tbk Indonesia have high levels of liquidity, solvency and profitability from 2001 - 2005. Based on the above conclusions, the authors suggest that the best PT. Mandom Page, press the number of costs that are used so that it can increase in net profit, to PT. Unilever Indonesia Tbk better able to improve the efficiency of financial management, for PT. Mustika Ratu more able to fix sovabilitasnya unfavorable ratio, with the way reduce the number of long-term liabilities.

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