Some Psychological Aspects of Recycling: The Structure of Conservation Satisfaction

Environment and Behavior (Impact Factor: 1.27). 07/1986; 18(4):435-449. DOI: 10.1177/0013916586184001


This article focuses on satisfactions derived from the recycling of household solid waste materials. Data from 107 respondents to a mail-back questionnaire were subjected to dimensional analysis and analysis of variance. The results indicatethat people derive a series of separate and distinct satisfactions from both recycling and reusing materials. The satisfactions were quite specific, involving, for example, frugality and participation. These findings suggest that our understanding of why people bother to conserve resources may be improved by investigating the personal satisfactions derived from conservation activities.

Download full-text


Available from: Raymond K De Young, Dec 30, 2013
1 Follower
185 Reads
  • Source
    • "What drives individuals to buy sustainable products (such as organic food) seems to be the desire to satisfy personal needs, while the protection of the environment is of less importance. In other settings such as recycling, motives like " feeling that I am doing something " appear to be very significant (De Young, 1986) and could be explained by the need to bond and feel part of a community or social group. However, generally speaking, consumers focus their interest on personal benefits when acquiring goods. "
    [Show abstract] [Hide abstract]
    ABSTRACT: The British Academy of Management (BAM) is the leading authority on the academic field of management in the UK, supporting and representing the community of scholars and engaging with international peers.
    BAM 2015, Portsmouth; 09/2015
  • Source
    • "This raises the question of what makes paper more likely to be recycled in one instance and trashed in another? While recent research has started to examine this question (Trudel & Argo, 2013), the academic literature has largely focused on individual-level factors (De Young, 1986; Laidley, 2013; Oskamp, Harrington, Sherwood, Okuda, & Swanson, 1991; Saphores, Nixon, Ogunseitan, & Shapiro, 2006; Schultz, Oskamp, & Mainieri, 1995; Sia, Hungerford, & Tomera, 1986) and attitudes (Biswas, Licata, McKee, Pullig, & Daughtridge, 2000; Ebreo & Vining, 2001; Ojala, 2008; Tonglet, Phillips, & Read, 2003) that influence recycling behavior. Other streams of research have demonstrated effects of knowledge (Andrews, Gregoire, Rasmussen, & Witowich, 2013; Hopper & Nielson, 1991; Nyamwange, 1996; Vining & Ebreo, 1990), effort (Brothers, Krantz, & McClannahan, 1994; Ludwig, Gray, & Rowell, 1998; Reid, Luyben, Rawers, & Bailey, 1976), incentives (Geller, Chaffee, & Ingram, 1975; Luyben & Bailey, 1979), and design (Duffy & Verges, 2009) on recycling behavior. "
    [Show abstract] [Hide abstract]
    ABSTRACT: Much of what ends up in our landfills is recyclable material, exposing the urgent need to understand the psychological processes behind recycling behavior. Results from four studies suggest that consumers often trash well-known recyclable products due to the product being erroneously categorized as trash after it has been distorted (e.g., paper after it has been cut, torn, or crumpled). However, this categorization error can be somewhat mitigated by the presence of signage depicting the different distorted forms the recyclable product can take. Through prompting, consumers are able to correctly categorize a recyclable product when disposing of it, regardless of the level of distortion. These results provide an explanation for, and potential solution to, the issue of recyclable materials making their way into our landfills every day.
    Environment and Behavior 03/2015; 1(20). DOI:10.1177/0013916515577635 · 1.27 Impact Factor
  • Source
    • "Furthermore, the opportunity cost of time spent on recycling activities is found to be of importance (Jakus et al., 1996; Hong et al., 1993 and Halvorsen, 2008). Others have examined motivations for household recycling efforts, giving advice on how to increase voluntary recycling efforts; see, e.g., Vinning and Ebreo (1990), Hornik et al., (1995), Hopper and Nielsen (1991), De Young (1986). Norms have been shown to be a considerable determinant of all voluntary contributions, including household recycling activities (Rabin, 1998; Frey, 1994; Deci and Ryan, 1985; Festinger, 1957; Schwartz, 1970; Tögersen, 1994; Bruvoll and Nyborg, 2004). "
    [Show abstract] [Hide abstract]
    ABSTRACT: Increased household recycling is a policy goal in many countries. Household recycling is, to a large extent, based on voluntary efforts. It is thus interesting to understand the mechanisms behind household voluntary contributions to recycling, and how they are affected by various policy measures. In this study, we describe the differences in factors affecting household recycling activities across 10 OECD countries. We find that the most important motivations for household recycling are the belief that recycling is good for the environment and that recycling is a civic duty. Increasing the supply of recycling services has a significant effect on household recycling, and door-to-door collection and drop-off centres are the two most effective methods in this respect. Furthermore, the results indicate that the design of monetary incentives may be important to avoid crowding out of morally motivated voluntary contributions, illustrated by the Korean success with volume-based fees.
    Resources Conservation and Recycling 01/2010; 67(627). DOI:10.1016/j.resconrec.2012.06.008 · 2.56 Impact Factor
Show more