Some Fundamentals of Engaging Stories

Environmental Education Research (Impact Factor: 0.85). 05/1996; 2(2):171-187. DOI: 10.1080/1350462960020204

ABSTRACT This paper discusses a form of information transfer referred to as story. It is suggested that stories serve as a singularly effective replacement for direct experience, a useful but sometimes difficult environmental education technique. The effectiveness of stories is argued to derive from their ability to engage the attention of the reader. The paper concludes with a list of elements that can be used to create cognitively engaging stories.

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