Some psychological aspects of reduced consumption behavior: The role of intrinsic satisfaction and competence motivation
ABSTRACT Efforts to promote environmentally appropriate behavior rely on motivation originating from 3 sources: other people, the environment, and one's self. This article examines a particular form of the latter source, intrinsic satisfactions. Nine studies are presented that investigate the multidimensional structure of intrinsic satisfactions and their relationship to reduced consumption behavior. Two categories of intrinsic satisfaction, labeled frugality and participation, are particularly well suited to encouraging such behavior. A third category, competence motivation, is explored in some detail and its dimensional structure is interpreted in terms of 3 dominant themes in the research literature. Connections between intrinsic satisfactions and such concepts as locus of control and altruism are explored, and implications for practitioners are discussed.
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ABSTRACT: The aim for global sustainable of natural resources confronts our society to a collective action problem at an unprecedented scale. Past research has provided insights in the attributes of local social-ecological systems that enable effective self-governance. In this paper we discuss possible mechanisms to scale up those community level insights to a larger scale. We do this by combining insights from social-psychology on the role of information feedback with the increasing availability of information technology. By making use of tailored social feedback to individuals in social networks we may be able to scale up the strengths of self-governance at the community level to address global sustainability challenges from the bottom up. Acknowledgements: We would like to thank Hans-Joachim Mosler and Robert Tobias for helpful remarks on an earlier draft of this manuscript. We acknowledge financial support for this work from the National Science Foundation, grant numbers SES-0748632.
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ABSTRACT: A review of the pertinent literature shows that the interest of most environmental psychologists focuses on studying the antecedent events (i.e., historical-and-situational dispositional variables) that promote sustainable behavior. This behavior is defined as the set of actions aimed at conserving the Earth's natural and socio-cultural resources, so that the wellbeing of present and future generations can be guaranteed. Although several psychological frameworks -eminently the behaviorist- acknowledge the importance of the positive consequent variables (i.e., positive repercussions) on the display and maintenance of sustainable behavior, a limited interest in their study is detected, especially in regard to the role played by intrinsic consequences. Since a number of those consequences have been recently reported in research reports, this paper discusses how the positive repercussions might promote the display of sustainable lifestyles and how the antecedent events could be connected with the consequent ones, so that a higher likelihood of generating pro-environmental and pro-social behaviors among citizens may be achieved. The paper also reviews a possible way of connecting individual proenvironmental behavior with the cultural practice of sustainable actions.Revista mexicana de análisis de la conducta. 12/2010; 37(2):9-29.
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ABSTRACT: The annual Earth Hour event is a coordinated, mass effort to reduce electricity consumption for 1 h. Earth Hour's objective is to call attention to environmentally sustainable action through the collective impact made when individuals, businesses, governments and communities voluntarily combine electricity conservation efforts. Earth Hour events have taken place worldwide since 2007. We compiled 274 measurements of observed changes in electricity demand caused by Earth Hour events in 10 countries, spanning six years. These events reduced electricity consumption an average of 4%, with a range of +2% (New Zealand) to −28% (Canada). While the goal of Earth Hour is not to achieve measurable electricity savings, the collective events illustrate how purposeful behavior can quantitatively affect regional electricity demand. Similar actions may be a useful demand-control strategy during temporary electricity shortfalls or other crises. The policy challenge is to convert these short-term events into longer-term actions, including sustained changes in behavior and investment. Other events cause coordinated change in electrical demand, such as television programs and sporting events. These sharp drops and peaks lead to inefficient generation requirements and, potentially, grid failure. These events demonstrate the importance of short-term behavior on energy demand and possible applications to energy policies.Energy Research & Social Science. 06/2014; 2:159–182.
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