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RELEVANSI NILAI INFORMASI AKUNTANSI DAN MANFAATNYA BAGI INVESTOR

EKUITAS 06/2012; 16(STIESIA).

ABSTRACT The concept of value relevance of accounting information and the concept of decision usefulness of accounting information are interrelated. The value relevance of accounting information emphasizes on how accounting information has a value relevant for market participants (investors). Whereas, the concept of decision usefulness of accounting information emphasizes on how financial statements can be more useful? How investors react to the announcement of accounting information. These reactions will prove that the content of accounting information is a very important issue in investment decision-making. So it can be said that accounting information was useful for investors. Analysis of this study used a qualitative approach, we used semi–structured interview method for collecting data. Informant was a security analyst who provides advocacy to investors who make stock investment in real estate and property companies listed on IDX. Selection of informants using snowball technique.The results indicate that accounting information gives meaning usefulness for investors. Therefore, this study’s findings add strength of the concept of value relevance of accounting information and the usefulness of accounting information for market participants (investors).

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May 21, 2014