Biased Voices of Sports: Racial and Gender Stereotyping in College Basketball Announcing

Howard Journal of Communication 10/2001; 12:183-201. DOI: 10.1080/106461701753287714

ABSTRACT The words of sportscasters—repeated hundreds, even thousands, of times by different announcers in similar ways—provide a conceptual frame for the sports experience, and that mental frame has particular importance because fans often apply it to nonathletic situations. Contrary to assertions by some critics, analysis of 1,156 descriptors in sportscaster commentary during 66 televised men's and women's college basketball games showed no significant difference between the proportions of commentary and proportions of participating Black and White men players, but showed some overemphasis in comments about White women players. Predictably, Black men players tended to be stereotyped as naturally athletic, quick, and powerful, while White men players continued to be touted for their hard work, effort, and mental skill. The same racial stereotypes also appeared in the commentary about women basketball players, but few gender stereotypes emerged. Thus, increases in the numbers of Black and women game announcers may have lent balance to quantities of coverage by race and gender, but traditional racial stereotypes continue to pervade sports commentary even when gender stereotypes appear to be diminishing.

  • [Show abstract] [Hide abstract]
    ABSTRACT: Organizational wrongdoing is frequently exposed by whistle-blowers, individuals who disclose unethical behavior to parties they believe can take corrective action. This study aimed to illuminate whistle-blowers’ experiences with particular attention to how their industry and organizational contexts affected their cases. We analyzed personal accounts of thirteen whistle-blowers in the collegiate sports industry. Results revealed three themes that significantly affected whistle-blowing accounts: the existence and influence of tightly coupled stakeholders, including the athletic governing body and news media; the hypermasculine character of collegiate sports; and the presence of highly identified fans as agents of retaliation. Implications of the study include the recognition and consequences of nonorganizational members as agents of retaliation and the importance of analyzing context when considering whistle-blowing experiences both inside and outside of collegiate sport.
    Management Communication Quarterly 02/2011; 25(1):121-150. DOI:10.1177/0893318910380344 · 0.88 Impact Factor
  • Source
    [Show abstract] [Hide abstract]
    ABSTRACT: High-performance teamsport is characterized for constraints on time horizons, the intensity ofphysical and social contact,and an earlyonset age.The aim of this study is to test theinfluence of thesevariablesin the constructionof socio-affective bonds in the familialand sport environments offemaleprofessional players. The sample consistsof 64professional playersagedbetween 18 and 35.Theinstrument collectsdemographic characteristics,professional backgroundandsocio-affectivebonding informationwithin and outside the sports environment.The statistical analysisused are both descriptive andChi-square (χ2).The resultshighlight theinclusionof familial and sport figures in their attachment network.Peer relations are conditionedby age, training andthe number oftitles won. Romantic relationshipsaresecondary to familialandpeer relationships. We conclude that ahigh-performance sportsenvironment influences the construction ofsocio-affectivebonding among professionalwomen basketball players.
    01/2012; 12(1):93-102. DOI:10.4321/S1578-84232012000100008
  • [Show abstract] [Hide abstract]
    ABSTRACT: The Olympic Games is a global sporting event framed in popular culture as promoting diversity and equal opportunity. This study looks at racialized depictions of U.S. Olympic (2000) athletes in 5 U.S. daily (4 regional and 1 national) newspapers. More than 800 images of U.S. Olympic athletes were examined to see if depictions mirrored the reality of the Games and if depictions reinforced notions of racial and sexual difference. The medal count of U.S. athletes, tabulated by race, gender, sport type, and sport category, was used as the “reality gauge” for this study. While the newspapers presented ratios of male and female competitors realistically, they overrepresented Black athletes. Black males were also overrepresented in strength sports. Such depictions reinforce hegemonic notions of Black primitive athleticism and of racial difference.
    Howard Journal of Communication 01/2004; 15(4):211-227. DOI:10.1080/10646170490521176

Full-text (2 Sources)

Available from
Jan 20, 2015