Conference Paper

Spontaneous Inference of Personality Traits and Effects on Memory for Online Profiles.

Conference: Proceedings of the Second International Conference on Weblogs and Social Media, ICWSM 2008, Seattle, Washington, USA, March 30 - April 2, 2008
Source: DBLP


As users navigate online social spaces, they encounter numerous personal profiles, each displaying a unique constellation of attributes. How do users make sense of this information? In our first study, we provide evidence that users spontaneously make personality trait inferences about people from profiles they encounter online, and for certain profiles, preferentially remember this inferred trait content over actual profile content. Study 2 uses several measures of profile coherence to assess how the coherence of user profiles interacts with trait inferences to influence memory for profiles. Findings provide a better understanding of specific profile content that makes profiles memorable and the social-cognitive process utilized when extracting information from profiles.

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    • "The first one could be called a unified approach, where one tries to find a psychological feature applicable to all human beings. Stecher and Counts in [3] studied attention, memory and thinking process and came to the conclusion that some characteristics are shared among all users. For example, they proved that trait information is remembered preferentially to the content. "
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    • "This topic has also been found to be of vital importance in computing . Several studies have been recently conducted on personality traits and their relationship to the use of Internet and forms of social media such as Youtube, blogs, Facebook and other social networks [3] [6] [24] [26]. "
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